(seafood.vasep.com.vn) Entering 2026, the U.S. whitefish market has shown complex developments as global cod supply continues to tighten, while the U.S. trade environment becomes less stable. In this context, the U.S. market has had to become more flexible in sourcing alternative whitefish. However, relying heavily on Alaska pollock is not a long-term solution, as it is a strictly managed fishery with quotas and sustainability regulations, limiting any rapid increase in output to offset cod shortages.

(seafood.vasep.com.vn) According to data from the International Trade Centre (ITC), U.S imports of white fish in the first five months of this year reached 810 million USD, up 15% compared to the same period last year. China remains the largest supplier of white fish to the US during this period. The most popular white fish product among US consumers is frozen tilapia fillets - HS030461.