Vietnam's surimi products are currently exported to 30 markets worldwide. In Q1/2024, surimi companies made efforts to expand exports to smaller markets, but this was not enough to offset the decline in exports to major markets. The top 6 importers of Vietnamese surimi and fish cake in this quarter are Thailand, South Korea, China, Hong Kong, Japan, and Lithuania, accounting for 76% of the total export value of this product group.
Exports to major markets are all down compared to the same period last year. On the other hand, exports of surimi and fish cake to the EU are showing positive signs, increasing by 31% compared to 2023. Lithuania and Italy are leading the EU market in terms of imports of Vietnamese surimi and fish cake, with exports to both markets growing at high rates compared to the same period in 2023.
According to businesses, exports of surimi and fish cake are still facing difficulties due to the EU's IUU yellow card, which has caused delays in certification and verification processes for seafood exports to the EU. Additionally, domestic raw material shortages and challenges in importing raw materials due to IUU regulations are hindering the recovery of Vietnam's surimi and fish cake sector.
Vietnamese surimi producers are also facing a surplus of pollock surimi in the global market, which is currently weak. In the next few years, pollock surimi could dominate the market share of tropical fish surimi unless there is a recovery in consumer demand. This can only happen if new markets are found.
As of the end of March 2024, there were over 67 Vietnam exporters of surimi and fish cake products. The leading companies are DALU SURIMI, CASES, and KICOIMEX.
(seafood.vasep.com.vn) Can Tho’s fishery industry sustained steady growth in 2025 with total aquatic and marine output reaching nearly 783,000 tons, fulfilling 100% of the annual target. Aquaculture, capture fisheries and fishing fleet management were further strengthened, aiming for sustainable development in the coming years.
(seafood.vasep.com.vn) In 2025, Vietnam’s pangasius export turnover reached nearly USD 2.2 billion, up 8% year-on-year. This result indicates that pangasius exports maintained their growth momentum despite significant volatility in the global market environment. In December 2025, pangasius export value reached USD 200 million, up 10% compared to December 2024. This solid performance in the final month of the year reflects increased import demand for consumption and inventory replenishment in key markets.
(seafood.vasep.com.vn) In 2025, Vietnam’s tuna exports to Spain experienced significant fluctuations. According to Vietnam Customs, during the first 11 months of 2025, export turnover for the first 11 months of the year edged up by 0.3% year-on-year, reaching nearly $15 million.
(seafood.vasep.com.vn) Deputy Prime Minister Bui Thanh Son has signed Decision No. 16/QD-TTg, dated January 5, 2026, approving the implementation plan for the Vietnam-Israel Free Trade Agreement (VIFTA). Under the plan, in the coming period, ministries, ministerial-level agencies, government-affiliated entities and People’s Committees of provinces and centrally-run cities must institutionalize and execute tasks focused on the dissemination of information regarding VIFTA and the Israeli market; legislative and institutional development, as well as enhancing competitiveness and human resource growth...
(seafood.vasep.com.vn) Beyond achieving double-digit growth, Vietnam’s fish cake and surimi exports are showing a notable year-end "inflection point": the EU his accelerating with nearly twofold growth, China & Hong Kong are rising sharply, while the largest market, South Korea, signaled a slowdown in November. According to Vietnam Customs data, export turnover of fish cake and surimi reached $327 million in the first 11 months of 2025, up 22% year-on-year; November 2025 alone accounted for $35 million, marking a 5% increase. This serves as a critical foundation for exporters to reassess market structures and competitive intensity while finalizing order strategies for 2026.
(seafood.vasep.com.vn) Ca Mau, widely regarded as the nation’s “shrimp capital”, continued its strong performance in 2025 as shrimp output reached nearly 600,000 tons, maintaining its position as Vietnam’s leading shrimp-producing locality.
(seafood.vasep.com.vn) On December 29, 2025, at the 2025 Pangasius Industry Review Conference held in Can Tho City, the Vietnam Pangasius Association announced that fingerling prices have surged to record levels due to acute supply shortages.
(seafood.vasep.com.vn) While Vietnam’s shrimp exports to the EU maintained positive growth momentum in 2025, several new regulations related to animal welfare are transitioning from “ethical recommendations” to mandatory requirements, likely reshaping the shrimp supply chain for this market from 2026 onwards.
(seafood.vasep.com.vn) Vietnam’s seafood exports reached $989.5 million in November 2025, up 64.6% year-on-year. The robust monthly performance played a pivotal role in driving the total export turnover for the first 11 months of 2025 to $10.5 billion, representing a 19% increase compared with the same period in 2024.
(vasep.com.vn) Vietnam’s crab exports reached USD 81 million in the first 11 months of 2025, with the United States accounting for more than 82% of total value. While newly imposed reciprocal tariffs and the enforcement of provisions under the U.S. Marine Mammal Protection Act (MMPA) pose significant challenges for Vietnam, the European Union is emerging as a promising growth market.
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