Vietnam's surimi products are currently exported to 30 markets worldwide. In Q1/2024, surimi companies made efforts to expand exports to smaller markets, but this was not enough to offset the decline in exports to major markets. The top 6 importers of Vietnamese surimi and fish cake in this quarter are Thailand, South Korea, China, Hong Kong, Japan, and Lithuania, accounting for 76% of the total export value of this product group.
Exports to major markets are all down compared to the same period last year. On the other hand, exports of surimi and fish cake to the EU are showing positive signs, increasing by 31% compared to 2023. Lithuania and Italy are leading the EU market in terms of imports of Vietnamese surimi and fish cake, with exports to both markets growing at high rates compared to the same period in 2023.
According to businesses, exports of surimi and fish cake are still facing difficulties due to the EU's IUU yellow card, which has caused delays in certification and verification processes for seafood exports to the EU. Additionally, domestic raw material shortages and challenges in importing raw materials due to IUU regulations are hindering the recovery of Vietnam's surimi and fish cake sector.
Vietnamese surimi producers are also facing a surplus of pollock surimi in the global market, which is currently weak. In the next few years, pollock surimi could dominate the market share of tropical fish surimi unless there is a recovery in consumer demand. This can only happen if new markets are found.
As of the end of March 2024, there were over 67 Vietnam exporters of surimi and fish cake products. The leading companies are DALU SURIMI, CASES, and KICOIMEX.
(seafood.vasep.com.vn) In the first three months of 2026, Vietnam’s exports of fish cake and surimi reached USD 63 million, down 5% compared to the same period last year. Although total export value declined slightly due to decreases in some key markets, many other destinations continued to post strong growth, opening up room for this convenience-oriented processed segment in the coming quarters.
(seafood.vasep.com.vn) Favorable weather conditions in the early months of 2026 have brought encouraging signs for fisheries activities in Quang Tri. Output has grown steadily, contributing to improved livelihoods for local residents.
Entering 2026, Vietnam’s seafood industry is facing a period of both high expectations and mounting pressures. Following the positive recovery in 2025, production and export activities in Q1/2026 demonstrated the strong adaptability of Vietnam’s seafood business community amid continued global trade volatility, intensifying international competition, and increasingly stringent compliance requirements in import markets.
(vasep.com.vn) In the first quarter of 2026, Vietnam’s shrimp exports reached USD 1.069 billion, up 17.5% compared to the same period in 2025. This is a positive result amid an uneven global shrimp market recovery, intensifying competition among major suppliers, and continued volatility in the international trade environment. However, this growth does not reflect a broad-based recovery across the entire sector, but rather is driven mainly by strong performance in a few markets and specific product segments—most notably lobster exports to China.
(seafood.vasep.com.vn) Vietnam’s tuna exports continued to decline in March 2026. Cumulatively, in the first three months of the year, export value reached USD 208 million, down 4% compared to the same period in 2025. The export landscape shows clear divergence across markets: while the U.S. and EU remain challenging, markets such as Russia, the Middle East, Egypt, the Philippines, and Mexico have emerged as growth bright spots.
(seafood.vasep.com.vn) In Quang Ngai Province, shrimp farming costs are rising sharply due to लगातार increases in feed, fuel, and input material prices, while farm-gate shrimp prices are declining. This has significantly reduced farmers’ profit margins and increased production risks.
(seafood.vasep.com.vn) Vietnam’s tilapia exports are experiencing impressive growth, reflecting expanding global demand as well as the sector’s development potential. However, behind the strong growth figures lie limitations in production capacity and supply chains, highlighting the need for sustainable development in the coming period.
(seafood.vasep.com.vn) Vietnam’s pangasius exports to the Middle East in 2025 and early 2026 have shown notable growth. However, escalating geopolitical tensions in the region have increasingly impacted export activities since March. This situation presents a challenge of balancing market expansion opportunities with rising trade risks.
(seafood.vasep.com.vn) The Quang Tri Department of Agriculture and Environment has instructed localities to base their stocking schedules on actual conditions in each farming area, while developing plans, allocating resources, and implementing synchronized measures for disease prevention and disaster risk management in aquaculture production.
(seafood.vasep.com.vn) In the first two months of 2026, Vietnam’s exports of fish cakes and surimi exceeded USD 45 million, up 7% compared to the same period in 2025, indicating a positive outlook for this product segment amid recovering demand in many markets.
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