A key highlight of the Joint Statement was the identification of products listed in Annex 3 of Executive Order No. 14346 (dated September 5, 2025), which aims to “adjust potential tariffs for like-minded partners.” These products may qualify for a reciprocal tariff rate of 0%.
Among the items possibly subject to tariff adjustments are fresh/chilled albacore tuna (HS03023100), frozen tuna loins/fillets (HS03048700), and processed tuna and skipjack, not in airtight containers, not in oil, in loose form or direct containers exceeding 6.8 kg (HS16041440).
If these tuna products are indeed granted tariff exemption, it would provide a major boost to the competitiveness of Vietnamese tuna in the US—one of the world’s largest tuna-consuming markets. In recent years, the U.S. has consistently been Vietnam’s top tuna import market, though export prices have been constrained by high logistics costs and import duties. Reducing tariffs to 0% could make Vietnamese products more competitive against suppliers from Ecuador, Thailand, and the Philippines, especially in the high-quality frozen loin/fillet segment and products for the US food service and retail chains.
However, this opportunity will not come easily. The detailed list of tariff-eligible items has not yet been officially announced by the US government. Additional conditions—such as rules of origin, traceability, and sustainability standards—may pose significant challenges for many Vietnamese exporters. In recent years, the Vietnamese tuna industry has faced increasingly strict US and international requirements related to IUU (Illegal, Unreported, and Unregulated) fishing, marine mammal protection (MMPA), supply chain transparency, and Marine Stewardship Council (MSC) certification. Without meeting these criteria, Vietnamese exporters may find it difficult to take advantage of tariff preferences, even if their products are listed as eligible.
Moreover, trade relations between the two countries remain sensitive, as the US has applied a 20% reciprocal tariff on various Vietnamese products this year. The 0% tariff policy is likely to be selective, prioritizing items that demonstrate “fair reciprocity” and full traceability of origin.
In this context, many Vietnamese tuna exporters are shifting strongly toward value-added products such as loins, fillets, and large-scale processed tuna. This strategy not only helps improve profit margins but also aligns with the US market’s growing demand for sustainable and eco-friendly products.
It is forecast that within the next 6–18 months, if the 0% tariff policy is implemented for the mentioned HS codes, Vietnam’s tuna exports to the US could regain growth momentum after a slowdown in 2024–2025. At the same time, investments in traceability systems, standardized processing procedures, and national branding for Vietnamese tuna will determine how effectively Vietnam can capitalize on this tariff opening.
The opportunity is great—but it will not automatically translate into gains. Without standardized supply chains, transparent sourcing, and strict IUU compliance, the 0% tariff will remain merely an opportunity on paper.
Vietnam’s tuna industry stands at a new crossroads—where tariff advantages alone are no longer enough. Instead, adaptability, transparency, and sustainable value will define its competitiveness in the US market in the years ahead.
(seafood.vasep.com.vn) The year 2025 is considered a turning point for Vietnam’s shrimp seed industry as the sector faces the need for strong transformation in technology, production management, and gradual self-sufficiency in broodstock supply. These factors are seen as key to improving seed quality and strengthening the competitiveness of the shrimp industry amid increasingly demanding market requirements.
(seafood.vasep.com.vn) In February 2026, Vietnam’s shrimp exports reached nearly USD 310 million, up 17% year-on-year. Cumulatively for the first two months of the year, shrimp export value totaled USD 690 million, an increase of 20% compared with the same period last year. Compared with the 22% growth recorded in January, the pace of increase in February slowed somewhat, reflecting seasonal factors as the Lunar New Year holiday partially disrupted processing and shipment activities. Nevertheless, the nearly 20% growth in the first two months indicates that shrimp orders from Vietnam are maintaining a more positive trend than in the same period last year.
(seafood.vasep.com.vn) According to the latest statistics for January 2026, Vietnam’s pangasius export value to major market blocs recorded encouraging growth compared with the same period last year, indicating that consumption demand is gradually recovering.
(seafood.vasep.com.vn) Vietnam’s seafood exports in February 2026 reached approximately USD 707 million, up 8% compared to the same period last year. Cumulatively, exports in the first two months of 2026 totaled USD 1.7 billion, an increase of 20.2% year-on-year. The results show that the sector’s recovery momentum has remained relatively solid following strong growth in January, although the pace slowed noticeably in February for several key products and major markets. Within the overall picture, shrimp continues to be the largest pillar, pangasius rebounds strongly, while tuna exports and the U.S. and Korean markets are sending signals that warrant closer monitoring. In March, seafood exports are expected to gain additional momentum from markets other than the U.S., potentially supporting stronger growth.
(seafood.vasep.com.vn) In the first months of 2026, fishing activities in Quang Tri province recorded many positive signals, with output reaching over 15,941 tons. This result not only demonstrates fishermen’s efforts to stay offshore but also reflects the effectiveness of management and support measures implemented by local authorities.
(seafood.vasep.com.vn) In the first months of 2026, IUU prevention models focused on communication and mobilizing fishermen to comply with fisheries laws and avoid encroaching on foreign waters—related to combating illegal, unreported, and unregulated (IUU) fishing—have been implemented in coastal localities of Lam Dong province and have delivered initial positive results.
(seafood.vasep.com.vn) The sharp rise in raw pangasius prices to record levels is sending positive signals for the industry, but experts warn of potential supply–demand imbalances if production is not tightly controlled.
(seafood.vasep.com.vn) According to statistics from Vietnam Customs, the country’s total canned tuna export value in 2025 reached over USD 275 million, down 8% compared to 2024. Vietnamese canned tuna products were present in approximately 80 markets worldwide. However, the 2025 picture shows clear divergence: the U.S. maintained stability, the EU declined sharply, while several Middle East–North Africa (MENA) markets accelerated.
(seafood.vasep.com.vn) In 2025, Vietnam’s crab exports reached nearly USD 86 million, up almost 6% compared to 2024. A notable feature of 2025 was the strong market concentration in the United States, which accounted for more than 81% of Vietnam’s total crab export value, up 10% from the previous year. In contrast, exports to several Asian markets declined significantly, resulting in only modest overall growth for the year.
(seafood.vasep.com.vn) In 2025, Vietnam’s tilapia exports recorded impressive growth, with total export turnover reaching over USD 99 million, highlighting the increasingly important role of this product in the country’s seafood export structure. Of this total, tilapia fillets and other fish meat products accounted for USD 61 million, representing 61% of total export value and reaffirming their position as the key product category.
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