A key highlight of the Joint Statement was the identification of products listed in Annex 3 of Executive Order No. 14346 (dated September 5, 2025), which aims to “adjust potential tariffs for like-minded partners.” These products may qualify for a reciprocal tariff rate of 0%.
Among the items possibly subject to tariff adjustments are fresh/chilled albacore tuna (HS03023100), frozen tuna loins/fillets (HS03048700), and processed tuna and skipjack, not in airtight containers, not in oil, in loose form or direct containers exceeding 6.8 kg (HS16041440).
If these tuna products are indeed granted tariff exemption, it would provide a major boost to the competitiveness of Vietnamese tuna in the US—one of the world’s largest tuna-consuming markets. In recent years, the U.S. has consistently been Vietnam’s top tuna import market, though export prices have been constrained by high logistics costs and import duties. Reducing tariffs to 0% could make Vietnamese products more competitive against suppliers from Ecuador, Thailand, and the Philippines, especially in the high-quality frozen loin/fillet segment and products for the US food service and retail chains.
However, this opportunity will not come easily. The detailed list of tariff-eligible items has not yet been officially announced by the US government. Additional conditions—such as rules of origin, traceability, and sustainability standards—may pose significant challenges for many Vietnamese exporters. In recent years, the Vietnamese tuna industry has faced increasingly strict US and international requirements related to IUU (Illegal, Unreported, and Unregulated) fishing, marine mammal protection (MMPA), supply chain transparency, and Marine Stewardship Council (MSC) certification. Without meeting these criteria, Vietnamese exporters may find it difficult to take advantage of tariff preferences, even if their products are listed as eligible.
Moreover, trade relations between the two countries remain sensitive, as the US has applied a 20% reciprocal tariff on various Vietnamese products this year. The 0% tariff policy is likely to be selective, prioritizing items that demonstrate “fair reciprocity” and full traceability of origin.
In this context, many Vietnamese tuna exporters are shifting strongly toward value-added products such as loins, fillets, and large-scale processed tuna. This strategy not only helps improve profit margins but also aligns with the US market’s growing demand for sustainable and eco-friendly products.
It is forecast that within the next 6–18 months, if the 0% tariff policy is implemented for the mentioned HS codes, Vietnam’s tuna exports to the US could regain growth momentum after a slowdown in 2024–2025. At the same time, investments in traceability systems, standardized processing procedures, and national branding for Vietnamese tuna will determine how effectively Vietnam can capitalize on this tariff opening.
The opportunity is great—but it will not automatically translate into gains. Without standardized supply chains, transparent sourcing, and strict IUU compliance, the 0% tariff will remain merely an opportunity on paper.
Vietnam’s tuna industry stands at a new crossroads—where tariff advantages alone are no longer enough. Instead, adaptability, transparency, and sustainable value will define its competitiveness in the US market in the years ahead.
(seafood.vasep.com.vn) Speaking at the Opening Ceremony of VIETFISH 2026 on August 19 at the Saigon Exhibition and Convention Center (SECC), U.S. Consul General Melissa Brown highlighted the important role of the exhibition in connecting Vietnam’s growing seafood industry with buyers, suppliers, and partners from the United States and around the world.
(vasep.com.vn) Tomorrow, August 19, 2026, the Vietnam International Seafood Exhibition – Vietfish 2026 will officially open at the Saigon Exhibition and Convention Center (SECC) in Ho Chi Minh City. Taking place over three days, from August 19–21, Vietfish 2026 promises to provide a dynamic platform for business networking, trend updates, product experiences and comprehensive cooperation across the domestic and international seafood community.
(vasep.com.vn) The global tilapia market continues to grow, creating significant opportunities for countries with strengths in aquaculture, processing, and exports. Against this backdrop, Vietnam’s tilapia industry is gradually developing toward higher quality, greater product diversification, and broader market reach. At Vietfish 2026, the Vietnam Association of Seafood Exporters and Producers (VASEP), together with the VASEP Tilapia Producers and Exporters Club, will host a joint booth to promote the image and potential of Vietnamese tilapia to domestic and international buyers.
(seafood.vasep.com.vn) Vietnam’s seafood exports are heading towards $12 billion this year, potentially the highest level on record. Yet one of the country’s export strengths is facing a growing list of challenges.
(seafood.vasep.com.vn) The first six months of 2026 indicate that Vietnam’s tilapia industry is entering a new phase of development, with strong export growth but also greater demands for production scale, quality and international competitiveness.
(seafood.vasep.com.vn) Vietfish 2026, the Vietnam International Seafood Exhibition, will officially take place from 19–21 August 2026 in Ho Chi Minh City. As Vietnam’s largest annual seafood trade event, organized by the Vietnam Association of Seafood Exporters and Producers (VASEP), Vietfish 2026 will once again bring together leading seafood companies, industry experts, and international partners from across the global seafood value chain.
(seafood.vasep.com.vn) Vietnam’s seafood exports reached USD 1.1 billion in July 2026, up 4.8% compared to the same period in 2025. Cumulative exports in the first seven months of the year totaled nearly USD 6.86 billion, an increase of 11.5% year-on-year. Exceeding the USD 1 billion mark in July further reinforces the prospect that Vietnam’s seafood exports could surpass USD 12 billion in 2026. However, the July figures also send a clear signal that the most favorable growth period may have passed: overall export growth slowed to just 4.8%, pangasius exports fell 6.1%, tuna exports were virtually flat, while exports to the EU, South Korea, and the Middle East all recorded double-digit declines.
(vasep.com.vn) As part of the Vietnam Fisheries International Exhibition (Vietfish 2026), the seminar "Global Seafood Market and the Future Workforce: Trends, Opportunities, and Sustainable Development Pathways for Vietnam's Seafood Industry" will take place from 2:00 p.m. to 4:15 p.m. on August 19, 2026, at Convention Room B, Level 2, SECC, Ho Chi Minh City. This is the first of five specialized seminars at Vietfish 2026, focusing on key issues that are shaping the long-term development of Vietnam's seafood industry.
(seafood.vasep.com.vn) Vietnamese seafood exports recorded impressive growth, generating nearly 6 billion USD in revenue during the first six months of the year, up 13% compared with the same period last year.
(seafood.vasep.com.vn) Fishermen in Ha Tinh are gradually overcoming difficulties to maintain the efficiency of seafood exploitation. In the first six months of 2026, the entire province achieved a production of more than 23,000 tons of seafood, worth more than 1,200 billion VND.
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