Since April 2025, following the U.S. government’s announcement of a temporary 10% tariff on a wide range of imports from Vietnam — including seafood — exporters have scrambled to adjust. Companies accelerated shipments to the U.S. in April and early May to mitigate the risk of being hit with higher duties — potentially up to 46% — once the 90-day temporary tariff window ends on July 9.
As a result, exports to the U.S. in May still rose 9.7% year-on-year to nearly USD 160 million. However, several exporters noted that shipments slowed significantly after May 20 as they adopted a more cautious approach. Rising costs, policy uncertainty, and market volatility have collectively dampened trading activity and weighed on the month’s overall export figures.
Shrimp remained a standout performer, with May exports rising 12.4% to USD 363 million — accounting for over 42% of the total value. For the January–May period, shrimp exports exceeded USD 1.66 billion, up 28.3%, driven by robust demand from the U.S., Japan, and CPTPP markets.
In contrast, pangasius (tra fish) exports plunged 17.3% in May to USD 138 million — the steepest drop among major seafood categories. Exporters have temporarily scaled back U.S.-bound shipments, aiming to avoid potential tariff hikes and restructure their market strategies. Companies like Caseamex are increasingly shifting focus to the EU and Asian markets, which are technically demanding but carry lower trade risks.
Tuna exports also fell sharply, down 23.2% in May to USD 65 million, amid rising logistics costs and intensified competition from Latin American suppliers.
In response to U.S. trade policy uncertainty, many Vietnamese seafood enterprises have pivoted toward market diversification and value-added processing. Exports to CPTPP markets such as Japan, Canada, and Mexico continued to rise, reaching USD 224 million in May (up 7.9%) and over USD 1.15 billion in the first five months (up 24.3%).
China and Hong Kong also recorded impressive growth, with May exports nearing USD 185 million and five-month value exceeding USD 900 million — increases of 22.3% and 48.6%, respectively. These gains reflect both Vietnam’s efforts to restructure export markets and strong demand for products that meet regional preferences in taste, pricing, and supply chain flexibility.
Many companies are also investing in deeply processed products — such as fish balls, marinated fillets, canned fish, and collagen derived from by-products — to tap into niche markets and meet rising demand for convenient food options, especially in major Asian urban centers.
Between now and July — when the U.S. is expected to finalize its tariff rates on certain Vietnamese goods — exporters will likely remain cautious in their U.S. strategies. Businesses must carefully time shipments to avoid tax exposure while retaining key customers. If the 10% tariff remains in place, exports may hold steady. However, if the 46% rate is enacted, a sharp decline in U.S.-bound exports is likely, forcing a more aggressive restructuring of market priorities.
In the long term, the industry must fully leverage free trade agreements (FTAs) such as CPTPP, EVFTA, and UKVFTA to diversify its export portfolio. Key structural improvements — including logistics cost reduction, infrastructure upgrades, and enhanced compliance with international standards — will also be crucial. Government support in the form of credit policies, sustainable farming programs, and investment in processing capacity will help improve overall competitiveness and long-term growth.
The Vietnam Association of Seafood Exporters and Producers (VASEP) officially announces that the Vietnam International Seafood Exhibition (Vietfish 2026) will take place from August 19–21, 2026, at the Saigon Exhibition and Convention Center (SECC), Ho Chi Minh City.
(seafood.vasep.com.vn) Vietnam’s seafood exports recorded strong growth in the first half of 2026, but the performance was increasingly uneven across products, markets and enterprises. VASEP’s newly released premium report provides the detailed data and analysis needed to understand what lies behind the headline figures and prepare for the more challenging months ahead.
(seafood.vasep.com.vn) Brazil remains one of the key markets for Vietnamese pangasius in South America. However, exports to the market showed signs of slowing in the first half of 2026, while frozen pangasius fillets continued to account for the overwhelming majority of exports.
(seafood.vasep.com.vn) Marking 27 years of supporting Vietnam’s seafood industry, the Vietnam International Seafood Exhibition (VIETFISH 2026) will officially return from August 19–21, 2026, at the Saigon Exhibition and Convention Center (SECC) in Ho Chi Minh City, on its largest scale ever. Under the core theme “Innovation – Sustainability,” the event promises to provide a comprehensive picture of the transformation of Vietnam’s seafood industry toward greater value addition and sustainable development.
(seafood.vasep.com.vn) With less than three weeks remaining, the Vietnam Fisheries International Exhibition – Vietfish 2026 will officially take place from August 19–21, 2026, at the Saigon Exhibition and Convention Center (SECC) in Ho Chi Minh City. Under the theme "Innovation – Sustainability," Vietfish 2026 will provide a comprehensive networking platform for seafood businesses, buyers, distributors, industry experts, government agencies, and domestic and international visitors.
(vasep.com.vn) As part of the Vietnam Fisheries International Exhibition – Vietfish 2026, the technical seminar “Green and Sustainable Technology Solutions for the Aquaculture and Seafood Processing Value Chain” will take place from 09:30 to 11:45 on August 20, 2026, at Convention Room B, Level 2, SECC, Ho Chi Minh City. The seminar is jointly organized by VASEP, the Department of Fisheries and Fisheries Surveillance, and the Royal Norwegian Embassy in Vietnam, focusing on technological innovation and sustainable transformation across Vietnam’s seafood value chain.
(seafood.vasep.com.vn) Market fluctuations, rising production costs, and increasingly stringent requirements from export markets are placing growing pressure on the shrimp industry. In response, Vinh Long Province is promoting high-tech shrimp farming integrated with production–consumption value chains to improve efficiency, reduce risks, and enhance the industry's value.
(seafood.vasep.com.vn) Vietnam's tilapia exports to Japan posted strong growth in the first half of 2026, while a promising new trend has emerged in the value-added product segment. Notably, Vietnamese tilapia fillets have been exported to Japan for use in sushi and sashimi, creating new opportunities to enhance the value of the industry in one of the world's most demanding seafood markets.
(seafood.vasep.com.vn) After a relatively sluggish first quarter, Vietnam's exports of fish cakes and surimi showed a clearer recovery in the second quarter, particularly in June. Export value in the first six months of 2026 reached USD 148 million, down 2% year on year. However, the newly imposed 12.5% additional U.S. tariff on Vietnamese goods, intensifying competition in Northeast Asia, and increasingly stringent traceability requirements in the EU are making the outlook for the second half of the year more uncertain.
(seafood.vasep.com.vn) In June 2026, Vietnam's shrimp exports reached nearly USD 458 million, up 24% year-on-year. In the first six months of 2026, export value totaled USD 2.35 billion, an increase of 14.2% compared with the same period last year. Growth was driven mainly by the Chinese market and the strong performance of lobster exports, while shrimp exports continued to face pressure from U.S. tariffs and rising logistics costs.
VASEP - HIỆP HỘI CHẾ BIẾN VÀ XUẤT KHẨU THỦY SẢN VIỆT NAM
Chịu trách nhiệm: Ông Nguyễn Hoài Nam - Phó Tổng thư ký Hiệp hội
Đơn vị vận hành trang tin điện tử: Trung tâm VASEP.PRO
Trưởng Ban Biên tập: Bà Phùng Thị Kim Thu
Giấy phép hoạt động Trang thông tin điện tử tổng hợp số 138/GP-TTĐT, ngày 01/10/2013 của Bộ Thông tin và Truyền thông
Tel: (+84 24) 3.7715055 – (ext.203); email: kimthu@vasep.com.vn
Trụ sở: Số 7 đường Nguyễn Quý Cảnh, Phường An Phú, Quận 2, Tp.Hồ Chí Minh
Tel: (+84) 28.628.10430 - Fax: (+84) 28.628.10437 - Email: vasephcm@vasep.com.vn
VPĐD: số 10, Nguyễn Công Hoan, Ngọc Khánh, Ba Đình, Hà Nội
Tel: (+84 24) 3.7715055 - Fax: (+84 24) 37715084 - Email: vasephn@vasep.com.vn