Recently, Navico (ANV - HoSE) and Bach Hoa Xanh retail supermarket chain under Mobile World Investment JSC ( MWG - HoSE) signed a sustainable development agreement. Bach Hoa Xanh stores will distribute Navico’s fish products.
Navico is one of the largest pangasius exporters in Vietnam. Navico is the leading pangasius exporter of Vietnam, exporting products to more than 100 countries, including large and fastidious markets such as the US, China, Thailand. Besides pangasius, Nam Viet also produces other products such as collagen, gelatin, fish meal, fertilizer. Meanwhile, Bach Hoa Xanh chain is currently in the top 3 of the largest modern retail chains of fresh food and consumer goods in Vietnam. This chain currently has more than 1,700 stores (as of the end of May 2023), concentrated in Ho Chi Minh City and 25 provinces in the South and South Central Coast.
Navico has officially signed a cooperation agreement to consume fish products with the retail chain Bach Hoa Xanh.
Navico and Bach Hoa Xanh chain have cooperated in testing from March 2023 to present. A representative of Navico said that the two sides have reached 600 tons of consumption even after just over 3 months of testing, which indicates that the official cooperation in the future will be very promising. Bach Hoa Xanh chain currently distributes mainly fresh fish steak products of Navico.
Export revenue accounts for 93% of total sales from fish products of Navico. However, this move reflects some changes in the business strategy of Navico. In the challenging situation of seafood export, Navico tends to shift its activities and focus more on the domestic market. Leaders of Navico also expect that the cooperation with Bach Hoa Xanh chain will also boost the presence of Navico in the North region in the near future.
Navico is one of the largest pangasius exporters in Vietnam
On the side of the Bach Hoa Xanh chain, this retail chain is also pursuing a strategy of increasing fresh products to attract returning customers and increase order value.
Through the cooperation, Bach Hoa Xanh is committed to providing maximum support to Navico in promoting consumption in the domestic market as well as diversifying the product portfolio. Bach Hoa Xanh will ensure a stable and gradually increased consumption output if the product meets quality conditions; Meanwhile, Navico will support after-sales collection activities and technical measures to ensure product quality. Selling fresh fish at Vietnam's leading supermarket chain is just one of the directions in the current difficult context of the seafood industry.
Navico and Bach Hoa Xanh are also starting to test the distribution of frozen basa and pangasius products to domestic consumers.
Compiled by Thuy Linh
Shrimp has been the most important export product of Vietnam’s seafood industry for many years, typically accounting for 35–45% of the country’s total seafood export value. With a well-developed farming, processing, and export system, Vietnam has become one of the world’s leading shrimp exporters.
(seafood.vasep.com.vn) As geopolitical tensions in the Middle East continue to escalate, the global food market is facing increasing volatility in logistics costs, energy prices, and supply chains. In the seafood sector, alongside ocean-caught products such as tuna, the surimi-based product group—including fish cakes, crab sticks, fish balls, and other imitation seafood products—has also been affected to some extent by these developments.
(seafood.vasep.com.vn) According to the 2026 brackish-water shrimp farming calendar issued by the Da Nang Department of Agriculture and Environment, the 2026 crop started in early January and is expected to harvest in late June. However, stocking progress has been slower than planned as farmers remain cautious, focusing on pond renovation and production preparations.
(seafood.vasep.com.vn) After the Lunar New Year of Binh Ngo 2026, commercial clam prices in Ha Tinh province surged sharply, nearly doubling compared to normal levels and standing about 20–30% higher than the same period last year. The spike has encouraged many aquaculture households to accelerate harvesting and sell large volumes to the market.
(seafood.vasep.com.vn) In January 2026, Vietnam’s shrimp exports reached USD 379.6 million, up 22% compared to the same period in 2025. The double-digit growth in the very first month of the year signals a relatively positive recovery in orders, particularly in Asian markets.
(seafood.vasep.com.vn) From the very beginning of 2026, India’s shrimp industry has received a series of favorable trade signals: U.S. reciprocal tariffs have been reduced, while the successful conclusion of a Free Trade Agreement (FTA) with the EU has opened prospects for eliminating nearly all seafood tariffs in the coming years. This shift not only enables Indian shrimp to quickly offset declines in the U.S. market, but also reshapes the global competitive landscape, placing greater pressure on Vietnamese shrimp exporters in terms of price, market share, and strategic positioning.
(seafood.vasep.com.vn) Entering 2026, Vietnam’s pangasius industry is recording many positive signals, both in terms of raw fish prices and export prospects. Export turnover this year is projected to reach approximately USD 2.3 billion. Amid ongoing volatility in the global market, diversifying export destinations, reducing dependence on major markets, and effectively leveraging free trade agreements (FTAs) are considered key to maintaining sustainable growth and creating new momentum for the pangasius sector.
(seafood.vasep.com.vn) With forecasts indicating that weather conditions in 2026 may become more complex—featuring prolonged heatwaves, unseasonal rains, and increased salinity intrusion—the agricultural sector of Can Tho City advises brackish water shrimp farmers to strictly follow the seasonal farming calendar and strengthen pond environmental management to minimize risks and improve production efficiency.
(seafood.vasep.com.vn) On February 4, a working delegation led by the Authority of Telecommunications (Ministry of Science and Technology) met with the Management Board of Cat Lo Fishing Port (Phuoc Thang Ward, Ho Chi Minh City) to comprehensively review the installation of Vessel Monitoring Systems (VMS), assess signal connectivity, and evaluate the effectiveness of information technology applications in fisheries management across the city.
(seafood.vasep.com.vn) The year 2025 marked a significant milestone for China’s lobster market, with total imports reaching a record high and the supply structure undergoing major changes. Amid this surge, Vietnam’s lobster exports—especially green lobster—accelerated dramatically, reaching new highs and contributing substantially to Vietnam’s overall record shrimp export value.
VASEP - HIỆP HỘI CHẾ BIẾN VÀ XUẤT KHẨU THỦY SẢN VIỆT NAM
Chịu trách nhiệm: Ông Nguyễn Hoài Nam - Phó Tổng thư ký Hiệp hội
Đơn vị vận hành trang tin điện tử: Trung tâm VASEP.PRO
Trưởng Ban Biên tập: Bà Phùng Thị Kim Thu
Giấy phép hoạt động Trang thông tin điện tử tổng hợp số 138/GP-TTĐT, ngày 01/10/2013 của Bộ Thông tin và Truyền thông
Tel: (+84 24) 3.7715055 – (ext.203); email: kimthu@vasep.com.vn
Trụ sở: Số 7 đường Nguyễn Quý Cảnh, Phường An Phú, Quận 2, Tp.Hồ Chí Minh
Tel: (+84) 28.628.10430 - Fax: (+84) 28.628.10437 - Email: vasephcm@vasep.com.vn
VPĐD: số 10, Nguyễn Công Hoan, Ngọc Khánh, Ba Đình, Hà Nội
Tel: (+84 24) 3.7715055 - Fax: (+84 24) 37715084 - Email: vasephn@vasep.com.vn