An urgent demand
For decades, seafood has been one of Vietnam’s major export pillars, with annual export turnover consistently exceeding USD 9 billion, providing livelihoods for millions of workers in coastal and delta regions. However, the industry is now at a critical turning point. In the past, ensuring volume and quality was enough for seafood products to reach global markets. Today, the essential requirement for any shipment to enter major markets is the “green” factor.
Amid increasingly complex climate change, shrinking farming resources, and stricter environmental and social standards from key importing markets such as Europe, the US, and Japan, green transformation is no longer merely an external requirement. It has become an internal necessity for Vietnam’s seafood industry. In the coming decade, sustainable export will inevitably depend on the level of “greening” across farming areas, businesses, and the entire supply chain.
Domestically, aquaculture faces mounting challenges. Pollution from intensive farming has reached alarming levels, with untreated wastewater, organic waste, antibiotic and chemical residues directly harming natural ecosystems. As a result, water quality is deteriorating, disease outbreaks are more frequent, production costs are rising, and competitiveness is eroded. Meanwhile, the costs of feed, veterinary drugs, electricity, and water keep climbing, while disease risks constantly threaten, cutting into farmers’ profits under traditional practices.
Climate change makes the situation even more complex. Saltwater intrusion, drought, erratic floods, and rising water temperatures all exert pressure on the sector. Without shifting to sustainable models, it will be difficult to maintain stable supply for exports.
At the same time, domestic consumers are becoming more demanding. Major supermarket chains and restaurants now require VietGAP, ASC, and BAP certifications for seafood products, proving that green transformation is not only to meet international standards but also to secure the domestic market.
Externally, export markets are tightening. The EU is a pioneer in imposing green barriers with regulations on IUU fishing, the Carbon Border Adjustment Mechanism (CBAM), traceability, and emission reduction requirements. No matter how high the quality, shrimp or pangasius that fail to meet environmental standards cannot enter the EU.
The US is also raising the bar with strict food safety, anti-forced labor, traceability, and emission controls. Japan, South Korea, and Australia are following the same trend. Importers in these markets require international certifications such as ASC, BAP, and GlobalGAP. Free trade agreements like EVFTA and CPTPP not only provide tariff preferences but also embed stringent environmental and labor clauses.
Successful models
In many localities, green transformation in aquaculture is no longer a distant concept but a reality delivering clear benefits. In Quang Tri, high-tech shrimp farming has expanded to over 50 hectares with models such as Biofloc, Semi-Biofloc, and multi-phase farming in net houses. Thanks to synchronized techniques, productivity reaches 20–30 tons/ha/year, 10–15 tons higher than traditional methods, generating VND 500–800 million per hectare in revenue.
In Gia Lai, Viet-Uc Phu My Co., Ltd. has invested in dozens of modern net houses using Biofloc technology to control farming environments. Pioneer households expanded their farms from 1.6 ha to 8 ha, enabling off-season farming and fetching high market prices.
In Khanh Hoa, the “Chinh Floc” model developed by Le Minh Chinh has also achieved impressive results. Using probiotics and biological agents to balance water quality, ponds remain stable even during floods. Yields average 30–35 tons/ha, production costs stay below VND 60,000/kg of shrimp, while selling prices exceed VND 130,000/kg. This allows farmers to secure profits while reducing disease risks and environmental pressure. Beyond shrimp, companies such as Australis and Phuong Minh are investing in HDPE cage farming of marine fish with superior economic returns and sustainability prospects.
These cases demonstrate that with the right technology, farmers can cut input costs, boost productivity, better control disease and the environment, and produce certified seafood that is well-positioned to access premium export markets.
Solutions and opportunities for green transition
To meet both internal and external demands, Vietnam’s seafood sector needs a comprehensive set of solutions. First is the application of green farming technologies. Biofloc systems, water recirculation, high-tech greenhouse or floating pond shrimp farming are proving effective in cutting emissions, conserving water, and controlling disease. Renewable energy use is also crucial. In the Mekong Delta, solar panels have been installed over ponds, reducing production costs and contributing to lower greenhouse gas emissions.
Secondly, improving broodstock quality is critical to enhancing disease resistance, reducing antibiotic use, and moving toward a sustainable production chain. Expanding adoption of international certifications such as ASC, BAP, and GlobalGAP serves as a “green passport” for Vietnamese seafood to access demanding markets.
Another important path is digitalization and supply chain transparency. Blockchain and QR codes enable traceability from pond to plate, meeting importer requirements and strengthening consumer trust. For these solutions to take hold, policy support is essential. The government and industry associations must promote green credit packages, help businesses access clean technologies, and incentivize renewable energy investments.
Exporters should proactively invest in technology, target international certifications, and build green brands. Farmers need to change production habits, participate in value chain linkages, and ensure data transparency. Meanwhile, the government and associations must promptly issue supportive policies, facilitate preferential financing, transfer technology, and strengthen trade promotion aligned with green standards.
In short, green transformation is no longer a distant notion but an inevitable trend that will define the future of Vietnam’s seafood industry. Falling behind means losing out in the global arena.
(seafood.vasep.com.vn) Vietnamese tilapia is moving into a higher-value segment as brackish-water farmed fish from the Mekong Delta is now being processed for sashimi and exported regularly to Japan.
(seafoo.vasep.com.vn) Ca Mau Province is stepping up efforts to protect aquatic resources and promote transparent and sustainable fisheries, joining the country’s efforts to have the European Commission (EC) remove its “yellow card” warning for illegal, unreported and unregulated (IUU) fishing.
(vasep.com.vn) Vietnam has strengthened its position in China’s massive seafood market, becoming the largest lobster supplier while maintaining a dominant share of the country’s imported pangasius.
(vasep.com.vn) Vietfish 2026 was more than just a larger exhibition space. Through B2B meetings, booth discussions, production-chain visits and post-show feedback, businesses and buyers found something more concrete: suitable suppliers, processing capabilities, technology solutions, new markets and a foundation for building long-term trust and partnerships.
(vasep.com.vn) Vietnam’s tilapia exports to the United States declined significantly in the first seven months of 2026. Cumulative export value reached US$18 million, down 42% from the same period in 2025. In July alone, exports amounted to just US$2 million, plunging 70%, indicating a clear slowdown in import demand from the US market.
(vasep.com.vn) At the seminar “Global Seafood Markets and the Future Workforce: Trends, Opportunities and Directions for the Sustainable Development of Vietnam’s Fisheries Sector,” held as part of VIETFISH 2026, Ms. Shirlene Maria Anthonysamy, Fisheries Officer (Markets) and GLOBEFISH Coordinator at the Food and Agriculture Organization of the United Nations (FAO), presented initiatives aimed at promoting youth participation in fisheries and aquaculture.
(vasep.com.vn) In the first seven months of 2026, Vietnam’s pangasius exports to the United States reached US$189 million, down 8% year-on-year. In July alone, export value reached US$22 million, down 28%. This trend indicates that U.S. demand for pangasius imports has remained relatively cautious this year, as importers tend to maintain moderate inventory levels and limit stockpiling.
(vasep.com.vn) After three days at the Saigon Exhibition and Convention Center (SECC) in Ho Chi Minh City, the Vietnam International Fisheries Exhibition – VIETFISH 2026 – has successfully concluded, leaving a strong impression in terms of scale, visitor numbers, the quality of business connections, and innovative activities. With more than 14,000 m² of exhibition space, 335 companies, 568 booths, participation from representatives of 17 countries and territories, and nearly 15,000 visitors, VIETFISH 2026 has once again affirmed its role as an important meeting point for Vietnam’s and the global seafood industry.
(seafood.vasep.com.vn) Held as part of Vietfish 2026 from August 19–21 at SECC in Ho Chi Minh City, a series of five specialized seminars provided the seafood business community with updates on markets, technology, standards, human resources and cooperation opportunities. With the participation of experts, international organizations, government agencies and businesses from Vietnam and abroad, the seminars created an additional platform for professional exchange alongside the exhibition’s product showcases and business networking activities.
(seafood.vasep.com.vn) On the morning of August 19, 2026, the Vietnam International Seafood Exhibition – VIETFISH 2026 officially opened at the Saigon Exhibition and Convention Center (SECC) in Ho Chi Minh City. With 568 booths representing 335 companies, alongside the presence of senior government officials, local authorities, diplomatic missions and international partners, VIETFISH 2026 kicks off three days of business networking, technology exchange and market engagement under the overarching theme “Innovation and Sustainability.”
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