In the export product structure, shrimp continued to play the leading role with more than USD 3.9 billion in the 10-month period. Besides the stable growth of vannamei and black tiger shrimp, the highlight of this year was lobster – a product with a rare breakout, reaching over USD 712 million, up 134%. This boom stemmed from surging demand in China and Hong Kong for live and premium shrimp, especially in the HORECA segment.
Pangasius – the second major product – recorded an export value of about USD 1.8 billion after 10 months. Notably, tilapia became a new bright spot with an impressive growth of 220% to USD 62 million and is being shaped as a potential strategic product for Vietnam, with increasing demand in the US and several European countries.
Meanwhile, tuna continued to face heavy pressure. Ten-month exports remained around USD 791 million, nearly 4% lower year-on-year due to shortages of skipjack for canned processing and ongoing supply chain disruptions caused by conflicts in the Middle East. Some exporters had to scale down production or shift to loin products to reduce costs. In contrast, the squid and octopus group showed clear recovery, bringing total 10-month export value above USD 627 million; demand in Japan, South Korea and the US improved significantly, particularly for frozen products for processing. Fish cakes and surimi also drew attention, reaching USD 291 million in 10 months – up 24% year-on-year, becoming one of the fastest-growing product groups in the sector.
In terms of markets, China and Hong Kong continued to serve as an “important anchor” for Vietnam’s seafood industry in 2025. As of the end of October, exports to this market exceeded USD 2 billion, up more than 32%, particularly strong in lobster, marine fish and live crab. The rising year-end demand for live seafood is opening significant growth opportunities for Vietnamese exporters.
In contrast, the US market entered a period of high volatility. Although 10-month exports to the US still increased year-on-year, reaching around USD 1.66 billion, a clear downward trend appeared from the third quarter due to the 20% countervailing tax applied from August. Key products such as shrimp and pangasius – which account for a large share – both declined in September and October as many exporters proactively adjusted shipment volumes to avoid losses. In addition, other challenges such as anti-dumping duties on shrimp and MMPA regulations – expected to directly affect wild-caught seafood from early 2026 – have turned the US into a “risk hotspot” for the industry.
Exports to Japan continued to recover steadily, with a 10-month value of nearly USD 1.45 billion, supported by strong consumption of shrimp, squid, marine fish and pasteurized crab. The EU was also a strong-growing market, reaching USD 985 million in 10 months, benefiting from the bloc’s relaxation of certain technical barriers for Vietnam’s farmed seafood. Meanwhile, exports to South Korea maintained double-digit growth, reaching USD 725 million thanks to high demand for squid, octopus and surimi.
CPTPP markets – especially Canada, Australia and Japan – remained the fastest-growing region, showing Vietnam’s strong advantages in utilizing tariff preferences.
There will still be many challenges in 2026, particularly the prolonged US countervailing tax, the potential impact of MMPA, the likelihood that the EU will maintain the IUU yellow card, and increasing competitive pressure from India, Ecuador and Indonesia. This requires Vietnamese exporters to proactively restructure markets, strongly develop value-added products, invest in processing technology and enhance sustainability standards to maintain long-term growth.
(seafood.vasep.com.vn) After a fairly strong upward trend in 2025, Vietnam’s clam exports entered 2026 with a mixed picture: strong growth at the beginning of the year, followed by a slowdown from March onward. According to Vietnam Customs data, Vietnam’s clam export turnover in the first four months of 2026 reached more than USD 38 million, up 2% compared to the same period in 2025.
(seafood.vasep.com.vn) Vietnam’s pangasius industry is facing new opportunities to expand its development space as many localities and businesses begin promoting marine farming models aimed at diversifying farming areas and adapting to climate change. However, for pangasius to truly “go offshore” and develop into a large-scale industry segment, significant challenges related to technology, broodstock, and markets still need to be addressed.
(seafood.vasep.com.vn) Vietnam’s tilapia exports in April 2026 reached USD 11 million, up 92% compared to the same period in 2025. This strong growth indicates that Vietnamese tilapia products are continuing to penetrate and expand rapidly in international markets. Cumulative export turnover in the first four months of 2026 reached USD 49 million, up 151% year-on-year.
(seafood.vasep.com) At VietShrimp Asia 2026, disease management trends in shrimp farming are shifting strongly from treatment-based approaches toward proactive prevention through environmental and pond ecosystem control.
(vasep.com.vn) After a period of strong growth, with export turnover reaching USD 38 million in Q1/2026 — up 174% year-on-year — the sector’s rapid expansion clearly reflects growing market opportunities.
(vasep.com.vn) In the first quarter of 2026, Vietnam’s pangasius exports to the ASEAN bloc reached USD 44 million, up 7% compared to the same period in 2025. After falling to the lowest level of the quarter at USD 9 million in February — reflecting the seasonal slowdown in orders after the festive period — exports recovered strongly to USD 18 million in March, the highest monthly value of the quarter. This development shows that import demand for pangasius in ASEAN remains relatively stable despite short-term fluctuations.
(seafood.vasep.com.vn) On May 11, 2026, the US National Oceanic and Atmospheric Administration (NOAA) announced a positive comparability finding for Vietnam’s swimming crab fisheries, along with those of Indonesia and Sri Lanka, under the Marine Mammal Protection Act (MMPA). With this decision, seafood and seafood products harvested from Vietnam’s swimming crab fisheries will continue to be eligible for import into the US market.
(seafood.vasep.com.vn) After a slowdown in 2025, Vietnam’s tuna exports to Germany showed more positive signs in the first quarter of 2026. However, the recovery remains uncertain as consumer demand in Germany is still cautious, while market competition is increasingly driven by pricing and supply stability.
(seafood.vasep.com.vn) After a sharp decline in 2025, Vietnam’s tuna exports to Israel are showing positive signs of recovery in the early months of 2026. According to Vietnam Customs data, export turnover to this market grew steadily month by month in Q1/2026, reaching nearly USD 10 million, up 33% compared to the same period in 2025. However, compared to Q1/2024, this level remains significantly lower, indicating that the recovery is still in its early stage following last year’s strong adjustment.
(seafood.vasep.com.vn) Entering 2026, the U.S. whitefish market has shown complex developments as global cod supply continues to tighten, while the U.S. trade environment becomes less stable. In this context, the U.S. market has had to become more flexible in sourcing alternative whitefish. However, relying heavily on Alaska pollock is not a long-term solution, as it is a strictly managed fishery with quotas and sustainability regulations, limiting any rapid increase in output to offset cod shortages.
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