Vietnam pangasius fillets marinated with pepper and spices
Export is still need improvement
Before that, at the end of 2020, the Vietnam Association of Seafood Exporters and Producers (VASEP) forecasts that the growth of the pangasius industry this year will be 5% with the export value at 1.6 billion USD. To achieve this goal, there are 4 issues that the pangasius industry needs to solve, including efforts to remove difficulties with the Chinese market, anti-dumping tax in the US market, increasing production of value added products and developing the domestic market to reduce dependence on exports.
According to pangasius production, processing and trading enterprises, in 2020, the Covid-19 epidemic severely affected exports, raw pangasius’ price in the Mekong Delta dropped from 26,500 VND/kg in March 2019 to 18,500 - 18,800 VND/kg in June 2020, by the end of 2020 it gradually inched up to 21,000 - 21,500 VND/kg and has been stablizing until now.
Mr. Truong Tien Dung, General Director of Saigon Aquatic Products Trading Joint Stock Company (APT), said "In 2020, exports declined dramatically, especially at the end of the year, export to China was congested. This year, exports to China have resumed normal, orders from the US and European markets have also increased".
According to Mr. Nguyen Van Kich, Chairman and General Director of Cafatex Corporation (Hau Giang), the situation of the pangasius industry this year is very unpredictable due to uncertain factors. Firstly, the Covid-19 epidemic in import markets remains complicated, and exports depend on pandemic control. Secondly, China, the leading market for pangasius imports, is not stable in terms of demand, and recently there is the problem in controlling Covid-19 epidemic for imported frozen goods.
Strive to conquer domestic customers
There was a large amount of export output that brought in billions of dollars in recent years, but in the domestic market, consumption of pangasius is still modest. In recent years, in order to pave the way for pangasius to return to the "home yard", businesses have organized many programs and activities to introduce processed pangasius products to consumers, typically pangasius buffet program. Along with that, businesses are diligent in researching and developing many preliminary processed and refined products from this nutritious and healthy fish.
"Products from pangasius are quite diversified, in addition to fillets, sliced, cleaned whole fish, fish can also be dried and refined ... serving both domestic and export markets. Dried pangasius products and dried basa fish have been positively received by the domestic market, especially during the flood and storm months in the Central region and after Lunar New Year "- APT General Director stated and added that dried basa fish and some products as well as the company's dried freshwater fish are produced under a closed process in a modern factory and exported to Europe, being vacuum preserved and branded as the company, so they are consumed well.
Mr. Pham Duc Cuong, co-founder of Uni-Sea Co., Ltd. (Hanoi) - specializing in basa fillets marinated with pepper sauce, said that after 10 years of researching on how to deodorize fish, he decided to choose basa fish for commercialization. "Basa fish has an export background, so the quality management process is very good, meeting the requirements of the most demanding markets in the world but the price is moderate, so there is a large ability to increase the value.”
Vietnamese pangasius is gaining traction in Japan, where competitive prices and reliable supplies have helped the fish enter professional distribution channels and a major sushi chain.
(vasep.com.vn) A circular economy does not create a “new type of shrimp” or a new certification. Its value lies in helping the shrimp value chain use resources more efficiently, stabilize production, generate additional value from by-products and build the data and evidence needed to meet increasingly stringent market requirements. This was the perspective shared by VASEP at the Public-Private Partnership (PPP) Forum on Promoting a Circular Economy in the Shrimp Industry in the Mekong Delta, held in Can Tho on September 21.
(vasep.com.vn) Vietnam’s pangasius exports to CPTPP markets reached $264 million in the first eight months of 2026, up 12% year-on-year and accounting for 17% of the nation’s total pangasius export turnover. In August alone, export value reached $34 million, inching up 3%.
(seafood.vasep.com.vn) Golden pompano is being selected as a high-value species for the development of high-tech marine aquaculture in Lam Dong Province. In 2026, the provincial Agricultural Extension Center launched a golden pompano farming model using circular HDPE cages in Lien Huong Commune, opening opportunities to apply technology to marine farming at a scale suited to local coastal conditions.
(vasep.com.vn) Vietnam’s shrimp exports reached $3.3 billion in the first eight months of 2026, up 12% year on year. However, growth momentum is moderating and market divergece is becoming more pronounced, while the US and EU continue to present significant challenges. The latest insights from the Global shrimp forum 2026 (GSF 2026), held in early September, also indicate that the final months of the year will remain highly competitive as global supply continues to expand and buyers place greater emphasis on quality, product specifications, supply consistency and the ability to meet market-specific demand.
(vasep.com.vn) Vietnam’s pangasius exports continued to grow in August 2026, bringing total export value in the first eight months of the year to US$1.5 billion, up 10% year-on-year. August exports alone reached US$205 million, up 6%. However, market performance has become increasingly divergent, with China and Brazil posting positive growth while the U.S. continued to record a sharp decline.
(vasep.com.vn) Vietnam’s seafood exports reached US$1.14 billion in August 2026, up 6.4% year on year, bringing the total for the first eight months to more than US$8.0 billion, an increase of 11.9%. Monthly export value remained above US$1 billion, but August growth was only around half the rate recorded cumulatively through the first eight months. This indicates that the eight-month result was supported significantly by stronger performance in earlier months, while market conditions are entering a less predictable period.
(seafood.vasep.com.vn) Pangasius is attracting growing interest from Japanese seafood companies as prices of many traditional whitefish species remain high and supply becomes increasingly volatile. Notably, seafood group Kyokuyo has recently continued to feature pangasius among its priority products, highlighting its competitive pricing and stable supply.
(seafood.vasep.com.vn) As Vietnam’s tilapia industry searches for new growth opportunities, venturing into brackish-water aquaculture could unlock a formidable competitive moat. Bypassing the volume-and-price bloodbath against established global heavyweights, Vietnam could differentiate itself through high-quality tilapia products tailored to specific farming conditions and value-added market segments.
(seafood.vasep.com.vn) 2026 is rapidly shaping up to be a formidable stress test for Vietnamese pangasius exports to the United States. While exports to alternative markets maintain a resilient growth trajectory, the U.S market has declined significantly. In the first eight months of the year, pangasius exports to the U.S fell by nearly 14% year-on-year, with August alone recording a decline of more than 50%. The trend shows that difficulties in the U.S. market are not driven solely by weak consumer demand, but also by multiple layers of trade barriers that are intensifying simultaneously, particularly additional import tariffs, anti-dumping duties and growing protectionism for the domestic catfish industry.
VASEP - HIỆP HỘI CHẾ BIẾN VÀ XUẤT KHẨU THỦY SẢN VIỆT NAM
Chịu trách nhiệm: Ông Nguyễn Hoài Nam - Phó Tổng thư ký Hiệp hội
Đơn vị vận hành trang tin điện tử: Trung tâm VASEP.PRO
Trưởng Ban Biên tập: Bà Phùng Thị Kim Thu
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