“I did not expect prices to go so high,” one Norwegian seller told Undercurrent.
Although the USD/NOK exchange rate is making the price seem higher in dollars for export, it is also up in kroner on the auctions.
“Over the last two months, I have been buying the small haddock at NOK 25/50-26/kg,” another source told Undercurrent. This week, prices are at NOK 26.85/kg, he said.
The prices for the large haddock are also still high, at well over $5,000/mt in dollar terms, he said. Larger haddock are more stable in price, however, with the increase coming more from the dollar exchange rate.
Demand in the US, UK and China along with small volumes is driving the price. This has been exacerbated by ten of the Norwegian longline fleet switching to catch cod and saithe.
“It seems like there will be strong prices for a while,” he said.
“If you want longline haddock, you are going to have to pay for it,” said a source with a trader, mainly dealing in trawl-caught whitefish.
Trawl-caught haddock H&G has stabilized at around $4,100/mt, he said.
For cod, H&G trawl-caught prices are still at $2,850-$2,900/mt for the 1-2 kilogram cod. Prices for the larger fish still lower, but stable.
“Everyone thought that when we had this glut of fish, the market would totally crash. But, you have to remember; there is 150,000 metric tons less haddock in the Barents Sea,” he said.
Longline cod prices are up somewhat, with the H&G price for 1-2.5kg at $3,050-$3,100/mt, with “not the greatest volumes available”, said the first longline source.
Eyes on EU, Norway talks
The eyes of Norway’s longline fleet are — as with the rest of the whitefish sector — on the delayed 2014 bilateral fishing agreement between the European Union.
This is hitting fleets in Norway and the EU, as they are stuck since early January waiting for licenses to fish in their traditional zones, said industry players.
As the EU-Norway talks are wrapping up in Bergen, the industry is eagerly hoping for news of an agreement on quota swaps already this Friday (Feb. 14) or Saturday. However, there are also fears that the repeated failures to reach agreements on Northeast Atlantic mackerel could compromise chances of a quick deal.
(seafood.vasep.com.vn) The year 2025 marked a pivotal milestone for Vietnam’s seafood industry in its restructuring process toward sustainability, transparency, and higher value creation, amid continued uncertainties in the global economic and trade environment. Prolonged inflation in major economies, the rising trend of trade protectionism, and increasingly stringent requirements related to environmental standards, traceability, and social responsibility have posed significant challenges to seafood production and exports. Nevertheless, overcoming these pressures, Vietnam’s seafood sector has gradually demonstrated its adaptability, maintained growth momentum, and laid an important foundation for the next stage of development.
(seafood.vasep.com.vn) Amid the increasingly evident impacts of drought and saltwater intrusion, the shrimp-rice production model in Ca Mau province continues to prove itself as a viable direction, contributing to higher farmer incomes, improved soil conditions and the promotion of ecological and sustainable agricultural development.
(seafood.vasep.com.vn) The management of fishing vessels, monitoring of fishing activities, and handling of violations in the fisheries sector in Lam Dong province have continued to be implemented in a synchronized and stringent manner, contributing to raising awareness of legal compliance among fishermen and aiming to end illegal, unreported and unregulated (IUU) fishing.
(seafood.vasep.com.vn) Can Tho’s fishery industry sustained steady growth in 2025 with total aquatic and marine output reaching nearly 783,000 tons, fulfilling 100% of the annual target. Aquaculture, capture fisheries and fishing fleet management were further strengthened, aiming for sustainable development in the coming years.
(seafood.vasep.com.vn) In 2025, Vietnam’s pangasius export turnover reached nearly USD 2.2 billion, up 8% year-on-year. This result indicates that pangasius exports maintained their growth momentum despite significant volatility in the global market environment. In December 2025, pangasius export value reached USD 200 million, up 10% compared to December 2024. This solid performance in the final month of the year reflects increased import demand for consumption and inventory replenishment in key markets.
(seafood.vasep.com.vn) In 2025, Vietnam’s tuna exports to Spain experienced significant fluctuations. According to Vietnam Customs, during the first 11 months of 2025, export turnover for the first 11 months of the year edged up by 0.3% year-on-year, reaching nearly $15 million.
(seafood.vasep.com.vn) Deputy Prime Minister Bui Thanh Son has signed Decision No. 16/QD-TTg, dated January 5, 2026, approving the implementation plan for the Vietnam-Israel Free Trade Agreement (VIFTA). Under the plan, in the coming period, ministries, ministerial-level agencies, government-affiliated entities and People’s Committees of provinces and centrally-run cities must institutionalize and execute tasks focused on the dissemination of information regarding VIFTA and the Israeli market; legislative and institutional development, as well as enhancing competitiveness and human resource growth...
(seafood.vasep.com.vn) Beyond achieving double-digit growth, Vietnam’s fish cake and surimi exports are showing a notable year-end "inflection point": the EU his accelerating with nearly twofold growth, China & Hong Kong are rising sharply, while the largest market, South Korea, signaled a slowdown in November. According to Vietnam Customs data, export turnover of fish cake and surimi reached $327 million in the first 11 months of 2025, up 22% year-on-year; November 2025 alone accounted for $35 million, marking a 5% increase. This serves as a critical foundation for exporters to reassess market structures and competitive intensity while finalizing order strategies for 2026.
(seafood.vasep.com.vn) Ca Mau, widely regarded as the nation’s “shrimp capital”, continued its strong performance in 2025 as shrimp output reached nearly 600,000 tons, maintaining its position as Vietnam’s leading shrimp-producing locality.
(seafood.vasep.com.vn) On December 29, 2025, at the 2025 Pangasius Industry Review Conference held in Can Tho City, the Vietnam Pangasius Association announced that fingerling prices have surged to record levels due to acute supply shortages.
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