Halal market: A new opportunity for Vietnam’s tuna exports

News 09:10 27/05/2025 Lê Hằng
(seafood.vasep.com.vn) According to data from the Vietnam Customs, Vietnam’s tuna exports to Halal markets such as the Middle East, Malaysia, and Brunei have been on the rise.

Specifically, Vietnam’s tuna exports to the Middle East have shown an upward trend over the past four years. Export value to this region increased from USD 83 million in 2021 to USD 113 million in 2024, marking a 35% growth. Despite geopolitical instabilities that have affected tuna exports to this market recently, the Middle East continues to be regarded as a high-potential market for Vietnamese tuna.

Exports to other Halal markets such as Malaysia and Brunei also grew in 2024, by 36% and 24% respectively.

 

Currently, there are over 2 billion Muslims living in 112 countries and territories, accounting for 25% of the global population, with a high concentration in Asia (62%), particularly within ASEAN. The Asia-Pacific region, home to the world’s largest Muslim population, consumes more than 63% of global Halal products, positioning it as the hub of this dynamic market. With its strategic location, Vietnam is considered an important gateway to penetrate this vast market.

Recently, Prime Minister Pham Minh Chinh instructed the Ministry of Industry and Trade and the Ministry of Foreign Affairs to review information from the Government Portal report and develop a plan to promote Halal food exports.

However, strict Halal standards and a complex certification system present considerable challenges for Vietnamese businesses. To facilitate access to this market, the Vietnamese Trade Office in the United Arab Emirates (UAE) has recommended that Vietnam complete its legal framework for Halal, including the development of national standards and certification procedures aligned with international requirements. Additionally, it is important to strengthen Halal cooperation between Vietnam and the UAE, especially in certifying products according to UAE Halal standards. Vietnamese Halal products are expected to face fierce competition from countries with long-standing experience and strong reputations in the Halal industry.

Therefore, Vietnam needs to implement targeted support policies, including prioritizing budget resources for production and certification, boosting trade promotion, and training specialized personnel in Halal compliance. At the same time, reputable intermediary organizations are needed to assist businesses with certification and regulatory compliance in export markets. Regarding this issue, Prime Minister Pham Minh Chinh has tasked the Ministry of Industry and Trade and the Ministry of Foreign Affairs to develop a comprehensive plan to promote Halal food exports.

This presents a valuable opportunity for Vietnamese tuna exporters to expand their markets amid ongoing challenges in major markets such as the US and the EU.

Bạn đang đọc bài viết Halal market: A new opportunity for Vietnam’s tuna exports tại chuyên mục News của Hiệp hội VASEP
halal market

TIN MỚI CẬP NHẬT

Vietnam’s tuna market share in the UK expands while overall imports decline sharply

 |  08:50 31/05/2026

(seafood.vasep.com.vn) Vietnam’s tuna exports to the UK have shown positive signs in the first months of 2026. While the UK’s overall tuna imports from the world declined, imports from Vietnam increased strongly, indicating that there is still room for Vietnam to expand its market share. However, behind this growth, competitive pressure remains intense, especially as the UK continues to be a major market for established suppliers such as Ecuador, Mauritius, and Ghana.

Ca Mau pilots Biofloc technology in rice–shrimp farming models

 |  09:23 29/05/2026

(seafood.vasep.com.vn) Biofloc technology is being piloted in several rice–shrimp farming models in Ca Mau Province, showing initial positive results in controlling pond environments, improving shrimp seed quality, and supporting sustainable aquaculture development.

Latin America emerges as a growth driver for Vietnam’s pangasius exports

 |  09:21 28/05/2026

(seafood.vasep.com.vn) In the first four months of 2026, Mexico, Brazil, and Colombia together contributed USD 108 million to Vietnam’s pangasius exports, accounting for around 15% of the industry’s total export turnover. Amid tightening global whitefish supply and slowing demand in several traditional markets, Latin America is increasingly becoming an important expansion destination for the sector.

Ha Tinh expands high-tech red tilapia farming

 |  09:18 27/05/2026

(seafood.vasep.com.vn) Alongside the development of high-tech shrimp farming, Ha Tinh Province is accelerating the cultivation of high-value freshwater aquatic species, with red tilapia emerging as an effective and sustainable farming model.

Vietnamese tuna exports seek momentum from growth markets

 |  09:00 25/05/2026

(vasep.com.vn) Vietnam’s tuna exports reached USD 81 million in April 2026, down 6% compared to the same period in 2025. In the first four months of the year, export turnover totaled USD 289 million, down 4.8%. Although the overall export picture has yet to brighten significantly, market trends are becoming increasingly diversified rather than moving in a single direction.

Pangasius industry restructures from broodstock to enhance competitiveness

 |  08:59 23/05/2026

(seafood.vasep.com.vn) Vietnam’s pangasius industry is undergoing strong restructuring starting from the broodstock and fingerling segment in order to improve productivity, quality, and export competitiveness. This is considered a critical foundation for the sustainable development of the industry amid rising production costs and increasingly stringent market requirements.

Pangasius exports in April 2026 rise 18%, U.S. market shows signs of recovery

 |  08:21 21/05/2026

(seafood.vasep.com.vn) According to Vietnam Customs data, pangasius exports in April 2026 reached USD 206 million, up 18% compared to the same period in 2025 — marking another consecutive month of double-digit growth since the beginning of the year. Cumulative pangasius export turnover in the first four months of 2026 reached USD 720 million, up 17% year-on-year, reflecting the positive growth momentum of this key export product.

Shrimp exports in the first four months of 2026: Stable demand from Asia, rising pressure from the US market

 |  08:55 19/05/2026

(seafood.vasep.com.vn) Vietnam’s shrimp exports in the first four months of 2026 maintained positive growth momentum, reaching approximately USD 1.5 billion, up 15% compared to the same period last year. However, behind this result lies diverging trends across markets, as the global shrimp industry continues to face pressure from inflation, high inventories, price competition, and increasing trade risks.

Vinh Tuy (Kien Giang): Bottom aeration system improves shrimp farming efficiency

 |  08:36 15/05/2026

(seafood.vasep.com.vn) In Vinh Tuy commune (Kien Giang Province), many shrimp farmers are adopting bottom aeration systems and reporting clear economic benefits, helping increase income and reduce production risks.

Vietnam’s crab exports in Q1/2026: Strong growth, but caution remains necessary

 |  08:59 14/05/2026

(vasep.com.vn) In the first three months of 2026, Vietnam’s exports of crabs and other crustaceans reached more than USD 93 million, up 23% compared to the same period last year. The result shows that the sector is experiencing a fairly positive recovery, especially in its two key product groups: crabs and swimming crabs. However, behind the growth figures are several concerns: export markets remain highly concentrated, raw material supply is unstable, and trade barriers from the US and EU are becoming increasingly stringent.

VASEP - HIỆP HỘI CHẾ BIẾN VÀ XUẤT KHẨU THỦY SẢN VIỆT NAM

Chịu trách nhiệm: Ông Nguyễn Hoài Nam - Phó Tổng thư ký Hiệp hội

Đơn vị vận hành trang tin điện tử: Trung tâm VASEP.PRO

Trưởng Ban Biên tập: Bà Phùng Thị Kim Thu

Giấy phép hoạt động Trang thông tin điện tử tổng hợp số 138/GP-TTĐT, ngày 01/10/2013 của Bộ Thông tin và Truyền thông

Tel: (+84 24) 3.7715055 – (ext.203); email: kimthu@vasep.com.vn

Trụ sở: Số 7 đường Nguyễn Quý Cảnh, Phường An Phú, Quận 2, Tp.Hồ Chí Minh

Tel: (+84) 28.628.10430 - Fax: (+84) 28.628.10437 - Email: vasephcm@vasep.com.vn

VPĐD: số 10, Nguyễn Công Hoan, Ngọc Khánh, Ba Đình, Hà Nội

Tel: (+84 24) 3.7715055 - Fax: (+84 24) 37715084 - Email: vasephn@vasep.com.vn

© Copyright 2020 - Mọi hình thức sao chép phải được sự chấp thuận bằng văn bản của VASEP

DANH MỤC