In Q2 2023, seafood exports to the US and China showed significant improvement. The export value to both markets was much higher than in Q1. Specifically, exports to the US increased by 49%, and to China by 57%. Compared to the same period last year, the negative growth of these two markets was also lower than in Q1.
However, exports to Japan, Korea, and the EU only saw modest increases compared to Q1, and even decreased further when compared to the same period last year.
Inventory in the US and China is gradually clearing, leading to increased import demand. While the impact is not yet significant, there are positive signals. However, inflation continues to restrain consumer spending in other countries, resulting in no signs of export breakthrough in Japan, Korea, EU, and other important markets.
While exports to most markets such as the US and EU decreased significantly (down 46% and 33% respectively), exports to the CPTPP bloc still had more positive results.
Exports to CPTPP market: less competitive pressure
In the first half of 2023, Vietnam's seafood exports to CPTPP countries reached 1.12 billion USD, down 22%. Following the general decline trend, exports to this market are also negatively affected. However, compared to other major markets such as the US and EU (down 46% and 33% respectively), the CPTPP bloc still has better results.
Despite a general decline in exports to Japan, Vietnam managed to limit the decrease to a modest 11%. This positive outcome can be attributed to Vietnam's value-added products maintaining their advantages and the increasing trend of importing seafood materials from Japan to Vietnam for re-processing and export. Additionally, Chile is the only country in the bloc that experienced a positive growth rate of 15% during the first 6 months of this year.
Lack of raw materials, increased input costs, many businesses focus on producing value-added goods and take advantage of import tax incentives under the CPTPP to stabilize jobs for workers and to take advantage of processing capacity, creating more income by exporting to Japan as well as other countries in the CPTPP.
The context of many unfavorable factors in recent years is causing Vietnam to gradually lose its position in major markets such as the US and China to other suppliers with advantage in supply and low production costs such as Ecuador, India, Indonesia, etc. Typically, shrimp products - a strategic product of Vietnam's seafood industry, are increasingly losing market share in the US and China when these markets are flooded with cheap shrimp from Ecuador and India.
Meanwhile, thanks to the advantage of import tax, the strength of deep processing, processing of value added goods and geographical position, Vietnamese seafood products still hold the leading position in many markets in the CPTPP bloc.
Vietnamese shrimp holds the No. 1 position in Japan, accounting for 25-26% of the market share
For example, for shrimp, Vietnam has the No. 1 position in Japan, accounting for 25-26% of the market share. Most impressively, the Australian market has made a breakthrough in importing Vietnamese shrimp after 5 years, helping Vietnam's market share to increase from 32% to 69%.
After 5 years, the import tax on most Vietnamese seafood products to CPTPP countries has been reduced to 0% or already enjoyed the tax rate of 0%. With this competitive advantage, Vietnamese enterprises are holding the number one position in some markets and increasing market share in other markets.
The CPTPP bloc accounts for 15.5% of the world's seafood import value with an import turnover of 21-27 billion USD/year. In 2022, excluding Vietnam, the total seafood import turnover of 10 countries in the bloc is 25 billion USD. Vietnam is the third largest seafood supplier to CPTPP countries, after China and the US.There is still a lot of room in the CPTPP market for Vietnamese seafood. However, it is important that we have a stable source of raw materials in the country, as well as diversify the supply of imports from intra-regional countries. The seafood business community eagerly anticipates the invaluable support of ministries and sectors, particularly in securing capital solutions for production and export. With the right conditions and effective partnerships, we are confident in maintaining Vietnam's prominent position in the global seafood arena through leveraging the CPTPP and other FTAs.
Compiled by Thuy Linh
According to the Vietnam Association of Seafood Exporters and Producers (VASEP), in the first two months of 2025, Vietnam's shrimp exports recorded positive signs with strong growth in a number of important markets, of which lobster exports to China increased sharply.
In recent years, the agricultural and environmental sectors and localities in the province have created favorable conditions to develop and effectively maintain seafood chains, increasing income for people in rural areas.
(seafood.vasep.com.vn) According to Vietnam Customs, the country’s pangasius exports regained growth momentum in February 2025. Export value reached USD 150 million, marking a 66% increase compared to February 2024. Cumulative pangasius export revenue for the first two months of the year totaled USD 284 million, up 11% year-on-year.
Minh Phu Seafood Corp, one of the leading enterprises in shrimp processing and export, is actively promoting cooperation with shrimp farmers to develop the shrimp industry in Ca Mau.
(seafood.vasep.com.vn) In 2024, Vietnam’s tuna exports to the Middle East continued their impressive growth, rising by 28% compared to 2023. The Middle East is now emerging as one of Vietnam’s top four tuna export markets.
(seafood.vasep.com.vn) Recently, the price of Pangasius in the Mekong Delta has increased significantly, making fishermen very excited. However, looking at the overall picture of this industry, the rise in Pangasius prices is not just an opportunity, but also comes with many challenges.
(seafood.vasep.com.vn) Dishes made from fish, especially pangasius, have become common and are found in nearly all restaurants, hotels, and banquets in Pakistan.
Looking back at the period from 2022 to 2024, crab exports to China have shown significant fluctuations. In 2022, China imported over 62 million USD worth of crabs, averaging 5-9 million USD per month, indicating a stable import demand from China. However, in 2023, exports sharply dropped to 13.3 million USD, averaging only 1-2 million USD per month, due to China's tighter quarantine controls and weakening consumption demand.
In January 2025, Vietnam's shrimp exports to the UK reached over 16 million USD, an 8% increase compared to the same period last year. The UK is the sixth-largest individual market for Vietnam’s shrimp imports, accounting for 5.5% of the total shrimp exports to various markets. Shrimp also holds the largest share (70%) in Vietnam’s total seafood exports to the UK.
Nguyễn Đức Bình, vice director of Quảng Ngãi Province's Department of Agriculture and Rural Development, said that 4,259 out of 5,194 fishing boats (82 per cent) had registered for operations at sea.
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