Now, German market is favoring ready-to-eat, semi-processed, canned seafood products. German consumers give priority to products with reasonable price, high quality and easy to use. Formerly, German consumers liked products with reasonable price while in the past 10 years, they are in high demand for processed tuna.
Tuna consumption by German people in the period of 2006 - 2010 saw stability. Since 2010, the consumption reported a slight reduction. The average per capita consumption of the item in the country reached 2 kilogram per annum. According to report of Fisch Informationszentrum, tuna consumption accounted for nearly 11 percent of the country’s total seafood demand. According to International Trade Center (ITC), Germany ranked the 8th in importing tuna and the 7th in buying canned tuna in the world. Among top 7 largest canned tuna importers, Germany is claiming the highest growth in importing the item with its market share of more than 3.4 percent of the total canned tuna imports by the world.
Germany is importing tuna from over 41 suppliers around the world, in which top 5 largest suppliers are Ecuador (with the market share of 21 percent), Philippines (23 percent), Papua New Guinea (12 percent), the Netherlands (11 percent) and Vietnam (9 percent).
Germany sourced fresh tuna from developing countries, making up 40 percent of total imports by the country. Between 2006 and 2011, fresh tuna volume originated from developing countries to Germany reported the decrease of 86 percent. To compensate for the reduction, Germany boosted importing tuna from EU’s member countries.
However, frozen tuna imports into Germany from developing countries witnessed the increase of 40 percent to 63 MT in 2011 from 45 MT in 2009. Developing countries supplied 33 percent of frozen tuna to the market. Since 2007, Vietnam and Indonesia have been two leading suppliers of frozen tuna to the market. Besides, Germany also imported the item from other developing countries after being processed in the Netherlands. Developing countries mainly exported yellowfin tuna, albacore and bigeye tuna to German market.
At present, Germany only produces processed tuna products on the small scale. Tuna processors in the country mostly import raw tuna (in the form of steak) for processing. Imports of steak tuna by Germany occupied 40 percent of the country’s total dried/frozen/live/fresh tuna imports. However, most of the items are re-exported to the Eastern European countries.
After decline in 2010 due to low tuna consumption, tuna imports into Germany have kept rising with the growth. Total tuna imports into the country in 2013 reached more than 76.3 thousand MT, worth by US$429 million. In which canned tuna (HS code 16) is the main import item, making up 97 percent of the total imports per year. Tuna imports into the country in 2014 are expected to remain positive growth.
(seafood.vasep.com.vn) After a fairly strong upward trend in 2025, Vietnam’s clam exports entered 2026 with a mixed picture: strong growth at the beginning of the year, followed by a slowdown from March onward. According to Vietnam Customs data, Vietnam’s clam export turnover in the first four months of 2026 reached more than USD 38 million, up 2% compared to the same period in 2025.
(seafood.vasep.com.vn) Vietnam’s pangasius industry is facing new opportunities to expand its development space as many localities and businesses begin promoting marine farming models aimed at diversifying farming areas and adapting to climate change. However, for pangasius to truly “go offshore” and develop into a large-scale industry segment, significant challenges related to technology, broodstock, and markets still need to be addressed.
(seafood.vasep.com.vn) Vietnam’s tilapia exports in April 2026 reached USD 11 million, up 92% compared to the same period in 2025. This strong growth indicates that Vietnamese tilapia products are continuing to penetrate and expand rapidly in international markets. Cumulative export turnover in the first four months of 2026 reached USD 49 million, up 151% year-on-year.
(seafood.vasep.com) At VietShrimp Asia 2026, disease management trends in shrimp farming are shifting strongly from treatment-based approaches toward proactive prevention through environmental and pond ecosystem control.
(vasep.com.vn) After a period of strong growth, with export turnover reaching USD 38 million in Q1/2026 — up 174% year-on-year — the sector’s rapid expansion clearly reflects growing market opportunities.
(vasep.com.vn) In the first quarter of 2026, Vietnam’s pangasius exports to the ASEAN bloc reached USD 44 million, up 7% compared to the same period in 2025. After falling to the lowest level of the quarter at USD 9 million in February — reflecting the seasonal slowdown in orders after the festive period — exports recovered strongly to USD 18 million in March, the highest monthly value of the quarter. This development shows that import demand for pangasius in ASEAN remains relatively stable despite short-term fluctuations.
(seafood.vasep.com.vn) On May 11, 2026, the US National Oceanic and Atmospheric Administration (NOAA) announced a positive comparability finding for Vietnam’s swimming crab fisheries, along with those of Indonesia and Sri Lanka, under the Marine Mammal Protection Act (MMPA). With this decision, seafood and seafood products harvested from Vietnam’s swimming crab fisheries will continue to be eligible for import into the US market.
(seafood.vasep.com.vn) After a slowdown in 2025, Vietnam’s tuna exports to Germany showed more positive signs in the first quarter of 2026. However, the recovery remains uncertain as consumer demand in Germany is still cautious, while market competition is increasingly driven by pricing and supply stability.
(seafood.vasep.com.vn) After a sharp decline in 2025, Vietnam’s tuna exports to Israel are showing positive signs of recovery in the early months of 2026. According to Vietnam Customs data, export turnover to this market grew steadily month by month in Q1/2026, reaching nearly USD 10 million, up 33% compared to the same period in 2025. However, compared to Q1/2024, this level remains significantly lower, indicating that the recovery is still in its early stage following last year’s strong adjustment.
(seafood.vasep.com.vn) Entering 2026, the U.S. whitefish market has shown complex developments as global cod supply continues to tighten, while the U.S. trade environment becomes less stable. In this context, the U.S. market has had to become more flexible in sourcing alternative whitefish. However, relying heavily on Alaska pollock is not a long-term solution, as it is a strictly managed fishery with quotas and sustainability regulations, limiting any rapid increase in output to offset cod shortages.
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