(vasep.com.vn) After six year
“From the beginning of the year, Baseafood traded over 100 MT of seafood of all products in the domestic market, gaining VND6.8 billion, up 50 percent compared to the same period of 2010. Currently, Baseafood’s seafood products become more popular with consumers thank to their quality, package model, and reasonable price. In an effort to enhance its trading power in Vietnam market, Baseafood has set up a distribution chain across Southern provinces. The company’s earnings from local market rose annually 20 percent,” Tran Van Dzung – General Director said.
At first, Baseafood only processed seafood for export. However, sometimes the company failed to meet orders from partners. They could not satisfy contract requirements on the quantity and size. Then, the company turned to selling these products in the local market. Baseafood leaders found many potential advantages in the market such as lower cost of transportation, stable prices, and so on. Besides, the company creates more jobs and keeps sustainable development even in crisis time.
In fact, the financial crisis in 2008 impacted negatively many import markets in the world, therefore, enlarging shares in the domestic market became a key trading strategy of Baseafood. To improve quality for its products distributing in the local market, Baseafood established a domestic product management system based on ISO standards, with an aim to ensure that its final products could meet HACCP and Europe CODE or standards applied by some export markets such as Japan, Korea and others.
“In the period 2008 – 2009, Baseafood’s seafood export volume fell by half and selling price was down 15 – 35 percent. In this difficult situation, trading in the domestic market was surely a remedy measure. And thank to domestic trading relations, the company could remain its existing domestic raw material supplies. Currently, Baseafood is supplying new seafood products to meet the demand of different local customers. The company strives to increase the proportion of it domestic products by 25 percent.
Currently, Baseafood is one of rare enterprises that gained great achievements in the local market. In fact, though Vietnam enterprises highlighted the potential of local market, however, they did not seriously focus on developing trade here. Low seafood consumption and live fresh seafood using habit of Vietnamese are main factors which hinder frozen seafood processors to pay more attention to the domestic market.
However, Mr. Dzung has been confident that consumption habit of local people changing. If the food safety awareness of consumers raises, people will turn to processed and ready-to-eat seafood. Therefore, the strategy of Baseafood is to concentrate on diversifying domestic seafood products, developing its earnings in order to compensate its losses due to difficulties in export.
BASEAFOOD
Mr. Tran Van Dzung – Chairman and General Director
Add: 460 Truong Cong Dinh Street, Ward 8, Vung Tau City, Ba Ria - Vung Tau province
Tel: +84 64 3834572/3837313
Fax: +84 64 3837312/3580085
E-mail: baseafoodvn@vnn.vn
Website: www.baseafood.vn
(vasep.com.vn) VASEP has officially announced the program for Vietnam Seafood Summit 2026 (VSS 2026), featuring five in-depth sessions covering industry outlooks, trade barriers, buyer demand, the domestic market, and solutions to improve productivity and reduce costs across the seafood value chain.
(vasep.com.vn) Vietnam’s shrimp exports reached US$3.7 billion in the first nine months of 2026, up 11% year on year. Although growth has been supported by China and several markets within the CPTPP, momentum is slowing as exports to the United States and the European Union decline. Tariff pressures, international competition, and raw material challenges are creating significant hurdles for exporters in the final months of the year.
(vasep.com.vn) Markets are changing faster, buyer requirements are becoming more demanding, and trade barriers are growing increasingly complex. In this environment, seafood businesses need more than an understanding of current market conditions. They need a longer-term perspective to answer a critical question: Where will growth opportunities come from in 2027–2029, and what should businesses do now to prepare? This is one of the key reasons why VASEP is organizing Vietnam Seafood Summit 2026.
(vasep.com.vn) In the first eight months of 2026, Vietnam’s pangasius exports to the Middle East reached US$113 million, up 7% year on year from the same period in 2025. Growth has become more pronounced in recent months. In August alone, exports to the region totaled US$20 million, an increase of 24%. This indicates that demand for Vietnamese pangasius in the Middle East is gradually recovering after a slowdown in March, although the pace of recovery varies across markets.
(vasep.com.vn) China’s shrimp imports continued to grow strongly in 2026, while Vietnam’s shrimp exports to the market also recorded notable growth. However, behind these positive figures lie two distinct trends: Chinese consumption is growing more slowly than imports, and lobster accounts for a substantial share of Vietnam’s shrimp exports to China, making its product mix significantly different from those of Ecuador and India. Exporters therefore need to assess each segment carefully to understand the opportunities and risks.
(vasep.com.vn) Changing markets, shifting buyer demand, and increasingly complex trade barriers are raising a key question for Vietnam’s seafood industry: Where will the new growth opportunities lie in 2027–2029?
(seafood.vasep.com.vn) As of the end of August 2026, Vietnam’s tilapia exports to the United States reached $21 million, representing a steep 48% year-over-year decline and accounting for 23% of the country's total tilapia export turnover. Frozen fillets accounted for 78% with the remainder consisting of whole frozen tilapia and frozen cuts.
(seafood.vasep.com.vn) After a volatile first half of the year, Vietnam’s pangasius exports to Brazil registered robust growth in July and August 2026. In August alone, export turnover reached $19 million, surging 73% compared to the same period in 2025. Cumulatively for the first eight months, total export value reached $124 million, reflecting an 8% year-over-year increase.
(seafood.vasep.com.vn) Besides modifying their boats, many fishermen in Dak Lak province are making efforts to venture out to sea to harvest seafood during the rough sea season.
(seafood.vasep.com.vn) At the Responsible Seafood Summit and TCRS Shrimp Summit 2026, organized by the GSA (Global Seafood Alliance) in Bangkok, Thailand, the conversation about the future of the shrimp industry began with one of its most important foundations: seedstock quality.
VASEP - HIỆP HỘI CHẾ BIẾN VÀ XUẤT KHẨU THỦY SẢN VIỆT NAM
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