For the first time with positive growth after 11 consecutive months of decline, the US regained its No. 1 position with 165 million USD of Vietnamese seafood import turnover in August, an increase of nearly 4% over the same period in 2022.
Although pangasius exports are still 24% lower, exports of all other key products to the US have recovered in the past month: shrimp increased by 11%, tuna increased by 2%, other marine fish increased by 12%, crab, cephalopods, and shellfish all increased from 24-56% over the same period last year.
It is recovering slowly, but the US market still has a better trend for frozen seafood consumption. While the retail price of fresh seafood in the US continues to decrease, the price of frozen seafood is increasing slightly by 0.5%. By August 2023, the number of US consumers eating out was higher than before, also a positive sign of consumption trends in the coming months.
By the end of August 2023, Vietnam seafood exports to the US have reached 1 billion USD.
By the end of August 2023, seafood exports to the US have reached 1 billion USD. It is forecast that for the whole year of 2023, this market will contribute 1.7 billion USD in export revenue for Vietnamese seafood, 23% less than in 2022.
Vietnam seafood exports to Japan and China in August were higher than the previous two months, but did not clearly reflect the recovery trend. However, the incident of Japan discharging nuclear waste is more or less disturbing the country's seafood trade with China and other markets. The impact until August is not clear, but it is possible that this will reduce Japanese seafood imports into China, Korea and some other countries.
Japan exports to China mainly mollusc products such as scallops, scallops, oysters, cephalopods, pollock, salmon, cod, cold water shrimp, etc for both domestic consumption and processing purposes. Japan’s move may help Vietnamese seafood gain more market share in some markets in the near future. Therefore, it is forecasted that seafood exports to China will increase again more strongly in the last 4 months of the year, both to meet demand during the Lunar New Year holiday and to partially offset the decline from the Japanese market
Exports of key products such as whiteleg shrimp, pangasius, tuna, tiger shrimp, squid, and frozen fish cakes are still lower than the same period in 2022
Vietnam seafood exports to Korea in August also reached the highest level since the beginning of the year, but compared to the same period, it was still 24% lower.
However, in addition to the main markets with different trends, there are many small markets that recorded growth in August, including: Australia, the Philippines, Brazil, Saudi Arabia and some markets in the EU such as Italy, Switzerland, Finland…
August 2023 also recorded a breakthrough for many aquatic products such as cod, pollock, crab, lobster, herring, mackerel, fish sauce... Products such as processed tuna, canned sea fish, shrimp, crab, processed pangasius, dried shrimp are having increased import demand compared to last year.
However, exports of key products such as whiteleg shrimp, pangasius, tuna, tiger shrimp, squid, and frozen fish cakes are still lower than the same period in 2022, causing overall export sales to not make a breakthrough.
Therefore, by the end of August, Vietnam's total seafood exports still had a negative growth of 24.5% compared to the same period in 2022. Exports of major products were 14 - 34% lower than the same period last year.
However, with more positive signs from the US and Chinese markets, pangasius and shrimp exports are forecast to progress better in the coming months. Accordingly, pangasius exports can bring in sales of 1.8-1.9 billion USD, shrimp exports are estimated to reach 3.6 billion USD and seafood products will reach about 3.5 billion USD. And, thus, it is forecast that total seafood exports in 2023 may reach about 9.1 - 9.2 billion USD, down 16% compared to 2022.
Compiled by Thuy Linh
(seafood.vasep.com.vn) With less than two weeks to go, the Vietnam Seafood Summit 2026 (VSS 2026) will officially take place in Can Tho. Under the theme “Seafood Market Outlook 2027–2029 – Opportunities and Potential for Double-Digit Export Growth,” the Summit is organized by VASEP at a time when seafood businesses are facing rapid market shifts, changing buyer demand, trade policy changes and growing competitive pressure all at once.
(seafood.vasep.com.vn) On October 28, 2026, the China Fisheries & Seafood Expo opened in Qingdao, China. The expo takes place over three days from October 28 to 30, 2026. This is a prestigious specialized seafood exhibition organized annually by Sea Fare Exposition Inc.
(vasep.com.vn) In the first nine months of 2026, Vietnam’s tilapia exports to the CPTPP bloc reached $7 million, marking a 51% year-on-year increase. The bloc rstands as the fourth-largest market for Vietnamese tilapia, trailing Brazil, the US, and Saudi Arabia.
(vasep.com.vn) VASEP has officially announced the program for Vietnam Seafood Summit 2026 (VSS 2026), featuring five in-depth sessions covering industry outlooks, trade barriers, buyer demand, the domestic market, and solutions to improve productivity and reduce costs across the seafood value chain.
(vasep.com.vn) Vietnam’s shrimp exports reached US$3.7 billion in the first nine months of 2026, up 11% year on year. Although growth has been supported by China and several markets within the CPTPP, momentum is slowing as exports to the United States and the European Union decline. Tariff pressures, international competition, and raw material challenges are creating significant hurdles for exporters in the final months of the year.
(vasep.com.vn) Markets are changing faster, buyer requirements are becoming more demanding, and trade barriers are growing increasingly complex. In this environment, seafood businesses need more than an understanding of current market conditions. They need a longer-term perspective to answer a critical question: Where will growth opportunities come from in 2027–2029, and what should businesses do now to prepare? This is one of the key reasons why VASEP is organizing Vietnam Seafood Summit 2026.
(vasep.com.vn) In the first eight months of 2026, Vietnam’s pangasius exports to the Middle East reached US$113 million, up 7% year on year from the same period in 2025. Growth has become more pronounced in recent months. In August alone, exports to the region totaled US$20 million, an increase of 24%. This indicates that demand for Vietnamese pangasius in the Middle East is gradually recovering after a slowdown in March, although the pace of recovery varies across markets.
(vasep.com.vn) China’s shrimp imports continued to grow strongly in 2026, while Vietnam’s shrimp exports to the market also recorded notable growth. However, behind these positive figures lie two distinct trends: Chinese consumption is growing more slowly than imports, and lobster accounts for a substantial share of Vietnam’s shrimp exports to China, making its product mix significantly different from those of Ecuador and India. Exporters therefore need to assess each segment carefully to understand the opportunities and risks.
(vasep.com.vn) Changing markets, shifting buyer demand, and increasingly complex trade barriers are raising a key question for Vietnam’s seafood industry: Where will the new growth opportunities lie in 2027–2029?
(seafood.vasep.com.vn) As of the end of August 2026, Vietnam’s tilapia exports to the United States reached $21 million, representing a steep 48% year-over-year decline and accounting for 23% of the country's total tilapia export turnover. Frozen fillets accounted for 78% with the remainder consisting of whole frozen tilapia and frozen cuts.
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