Each division represents a different aspect of the company’s sustainable aquaculture business:
Vinh Foods: Provides premium seafood from sustainable aquaculture.
Vinh Aquaculture: Helps advance sustainable tropical aquaculture with a combination of research, development, and education.
Vinh Wellness: Provides premium wellness products derived from sustainable aquaculture.
This reorganization comes just ten weeks after Vinh Hoan appointed its new CEO, Ms. Nguyen Ngo Vi Tam. Tam said that naming the new divisions simply delineates the three main areas that Vinh Hoan has already been working with. She feels the move will help each of the business areas compete more effectively in the global market. “Establishing distinct divisions will provide greater visibility in the market and will help us to focus our work and market communication,” said Tam.
The introduction of the new divisions includes an update of Vinh Hoan’s graphic profile and brand identity created by the US/Sweden-based international marketing consulting firm, Duffy Agency. Duffy Agency’s CEO, Sean Duffy said, “The new divisions allow Vinh Hoan to explain the value it offers to its global markets with far greater clarity and focus.” This is the first such update to Vinh Hoan’s profile since the company was founded in 1997.
The aquaculture industry has been growing at an average rate of 9.2% for the past two decades, making it the fastest growing sector of the food industry. Steady growth is forecast to continue for at least the next two decades in order to keep up with global population growth and increased demand for food. The challenge, as Vinh Hoan sees it, will be to ensure that the growth of the aquaculture industry happens in a manner that is both environmentally and economically sustainable. “Product safety and environmental sustainability are no longer optional in the aquaculture business. They need to be built-in from the start,” said Max Basch, Vice President of Sales at Vinh Hoan in Los Angeles. Basch believes that new aquaculture producers who fail on those two counts will find it increasingly difficult to find markets for their products.
Vinh Hoan’s founder and Chairwoman, Mrs. Truong Thi Le Khanh, maintains that the advancement of aquaculture goes beyond simply satisfying the protein demands of a growing populace. Since most of the growth in both population and aquaculture will occur in the tropics, the company sees sustainable aquaculture as a means for developing nations to create jobs, revitalize economies, and take pressure off wild fish stocks — while, at the same time, delivering safe, healthy, food and wellness products to millions of people around the globe. “Leading that change by example and by education is Vinh Hoan’s greater purpose,” said Khanh.
(seafood.vasep.com.vn) Market fluctuations, rising production costs, and increasingly stringent requirements from export markets are placing growing pressure on the shrimp industry. In response, Vinh Long Province is promoting high-tech shrimp farming integrated with production–consumption value chains to improve efficiency, reduce risks, and enhance the industry's value.
(seafood.vasep.com.vn) Vietnam's tilapia exports to Japan posted strong growth in the first half of 2026, while a promising new trend has emerged in the value-added product segment. Notably, Vietnamese tilapia fillets have been exported to Japan for use in sushi and sashimi, creating new opportunities to enhance the value of the industry in one of the world's most demanding seafood markets.
(seafood.vasep.com.vn) After a relatively sluggish first quarter, Vietnam's exports of fish cakes and surimi showed a clearer recovery in the second quarter, particularly in June. Export value in the first six months of 2026 reached USD 148 million, down 2% year on year. However, the newly imposed 12.5% additional U.S. tariff on Vietnamese goods, intensifying competition in Northeast Asia, and increasingly stringent traceability requirements in the EU are making the outlook for the second half of the year more uncertain.
(seafood.vasep.com.vn) In June 2026, Vietnam's shrimp exports reached nearly USD 458 million, up 24% year-on-year. In the first six months of 2026, export value totaled USD 2.35 billion, an increase of 14.2% compared with the same period last year. Growth was driven mainly by the Chinese market and the strong performance of lobster exports, while shrimp exports continued to face pressure from U.S. tariffs and rising logistics costs.
(seafood.vasep.com.vn) As part of Vietfish 2026, the Hosted Buyer Program is designed as a specialized B2B matchmaking initiative for selected international buyers, providing opportunities to meet directly with Vietnamese seafood exporters, gain the latest market insights, and experience Vietnam's seafood supply chain firsthand.
(seafood.vasep.com.vn) A project titled "Sustainable Shrimp Industry Governance" has been launched in Ca Mau Province with the aim of supporting the transition of the province's shrimp industry toward higher quality, lower emissions, stronger governance capacity, improved supply chain traceability, and the development of a sustainable shrimp brand that meets the increasingly stringent requirements of export markets.
(seafood.vasep.com.vn) Khanh Hoa Provincial Agricultural Extension Center, in collaboration with the Northern Center for Marine Aquaculture Research and the Van Hung Public Service Center, recently organized a training course on disease-free golden pompano seed production. The program is part of a National Agricultural Extension Project aimed at developing industrial-scale seed production models to support sustainable marine aquaculture.
(seafood.vasep.com.vn) Vietnam’s pangasius exports have shown encouraging signs of recovery in 2026. In the first four months of the year, total export turnover reached USD 720 million, up 17% compared to the same period last year. This result reflects improving demand across many markets, as well as the efforts of Vietnamese pangasius enterprises to maintain production, secure orders, and adapt to changing market conditions.
(seafood.vasep.com.vn) The application of high technology in shrimp farming is delivering positive results in the coastal areas of Vinh Long Province, contributing to improved production efficiency and creating significant potential for further industry expansion. However, to fully capitalize on this potential, the province is focusing on aquaculture zoning, infrastructure investment, and promoting modern, sustainable production.
(seafood.vasep.com.vn) Đồng Tháp Province has intensified efforts to curb illegal fishing by strengthening vessel monitoring, law enforcement and seafood traceability.
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