Impressive seafood export turnover
According to data from Vietnam Customs, Vietnam's tuna exports in December 2024 reached nearly USD 86 million, a 17% increase compared to the same period in 2023. Cumulatively for the entire year 2024, tuna export turnover reached USD 989 million, a 17% increase compared to 2023.
Over the past year, exports of all Vietnamese tuna product groups increased year-on-year. Notably, exports of other processed tuna products, after a continuous decline in the first months of the year, experienced continuous growth in the final months, increasing by 24% year-on-year and accounting for 17% of total export turnover. In contrast, exports of canned tuna products tended to decline in the latter half of the year. Cumulatively for 2024, canned tuna exports increased by 17%.
Vietnam's frozen tuna meat/loin products still hold the highest proportion. Exports of this product group in 2024 rebounded and showed a rapid upward trend in the final months of the year.
Across markets, by the end of 2024, tuna exports to key markets remained higher than in 2023. However, export growth rates tended to be unstable in the second half of the year. Notably, tuna exports to the EU saw a slight rebound in December.
Along with the EU, tuna exports to Canada, after a period of decline, also accelerated in the final two months of the year. In December 2024 alone, tuna exports to Canada increased by 40% compared to the same period in 2023.
Conversely, exports to Japan have been declining continuously in the last two months of the year. In December 2024, exports to this market decreased by 27%. Exports to Israel also experienced a decline in December, with a 28% decrease compared to the same period.
Opportunities and challenges in 2025
Vietnam's tuna industry is expected to maintain its growth momentum in 2025 due to continued growth in demand for products. Furthermore, innovations in tariff policies in international markets, particularly in the US, are expected to provide a boost to exports.
Analysis suggests that in a potential second term of a US presidency under the previous administration, Vietnam could continue to benefit from high tariffs imposed on products imported from China. Additionally, the initial months following the reinstatement of tariff preferences under trade agreements present a favorable opportunity for businesses to increase exports to various markets.
(vasep.com.vn) On November 11, 2026, in Can Tho, the Vietnam Association of Seafood Exporters and Producers (VASEP) will organize the Vietnam Seafood Summit 2026 (VSS 2026) under the theme “Seafood Market Outlook 2027–2029: Opportunities and Headroom for Double-Digit Export Growth.”
(seafood.vasep.com.vn) Business leader Do Ngoc Tai, General Director of Tai Kim Anh Seafood Processing Joint Stock Company, was honored by the Vietnam Chamber of Commerce and Industry (VCCI) with the title “Outstanding Vietnamese Entrepreneur – Thanh Giong Cup 2026” at a ceremony celebrating Vietnam Entrepreneurs’ Day (October 13). The event took place on the evening of October 11, 2026, at the National Convention Center in Hanoi.
(vasep.com.vn) The global tilapia market is becoming increasingly segmented, not only among producing countries but also by product type and destination market. Supply is divided into groups with distinct competitive advantages: large volumes of whole fish and frozen fillets from Asia, high-value fresh fillets from Latin America, and substantial domestic consumption in several major producing countries.
(vasep.com.vn) Vietnam’s tuna exports to the UK grew in the first eight months of 2026, despite signs of slowing import demand in the market. However, sharp fluctuations in orders, competition from major suppliers, and new traceability requirements are creating challenges for Vietnamese exporters.
(seafood.vasep.com.vn) Vietnam is stepping up efforts to combat illegal fishing, protect marine ecosystems, expand digital monitoring, and develop science-based management to ensure the sea can support communities and the economy for generations to come.
(seafood.vasep.com.vn) The EU remains a critical market for Vietnamese shrimp; however, purchasing demand and import patterns are undergoing notable changes. According to Vietnam Customs data, as of September 15, 2026, Vietnam’s shrimp exports to the EU reached nearly $374 million, down 5% year-over-year and accounting for 10.7% of the country’s total shrimp export value. Meanwhile, the EU’s stotal shrimp imports through July 2026 contracted by 7% in volume, exhibiting divergent trends across Southern Europe, Northwestern Europe and Eastern Europe. These dynamics necessitate that Vietnamese enterprises closely monitor individualized market demand, rather than approaching the EU as a monolithic consumer block.
(seafood.vasep.com.vn) In the first eight months of 2026, Vietnam’s exports of surimi and fish cakes remained relatively stable year-over-year compared to 2025. Following a contraction in the initial months, export performance demonstrated improvement from June onward, peaking in August. However, the recovery has been uneven, characterized by divergent trends across major markets: robust growth was recorded in China, Japan, Malaysia, the United States, and Taiwan, whereas export volumes to South Korea, Indonesia, and select European markets contracted.
(seafood.vasep.com.vn) Pangasius remains one of Dong Thap’s key aquaculture species, with the province focusing on developing an integrated value chain covering seed production, commercial farming, deep processing and by-product utilization. The province is promoting high-tech, circular pangasius farming models featuring reduced water exchange and enhanced biosecurity, aiming to improve production efficiency and strengthen control over raw material quality.
(vasep.com.vn) Vietnam’s seafood exports in September 2026 are estimated at US$1.135 billion, up 11.9% year-on-year, bringing total exports in the first nine months of the year to US$9.103 billion, up 11.4%. Behind this double-digit growth, however, increasingly divergent market trends are emerging: China–Hong Kong and ASEAN posted strong growth, while the U.S., EU and Japan all recorded declines in September.
(vasep.com.vn) In the first eight months of 2026, Brazil became the largest market for Vietnamese tilapia, with export value reaching US$44 million, up 22,142% year-on-year and accounting for 49% of Vietnam’s total tilapia exports. In August alone, exports to Brazil reached US$4 million. However, behind this remarkable growth is a market that is imposing increasingly stringent requirements on imported supplies.
VASEP - HIỆP HỘI CHẾ BIẾN VÀ XUẤT KHẨU THỦY SẢN VIỆT NAM
Chịu trách nhiệm: Ông Nguyễn Hoài Nam - Phó Tổng thư ký Hiệp hội
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