SUPA project co-funded by the European Union (EU) through the program EU SWITCH-Asia was deployed within 4 years (from April 2013-March 2017) to support pangasius producers and processors in the Mekong Delta.
With the aim of enhancing the competitiveness of Vietnam pangasius industry in the global market, minimizing negative effects to environment and boosting responsible production, in the past 4 years, the project has supported over 50 enterprises, 120 farming areas, 130 households, 12 cooperatives and attracted nearly 3,000 participants in training courses/technical workshops. The project consulted and trained farmers to raise the survival rate, reduce feed cost and negative effects to environment in the process of hatchery and production, contribute to reducing 7-10% of the production cost in hatchery and production. The project also technically supported 33 farming areas and cooperatives to gain international sustainable seafood certification. For processing enterprises, the project helped enhancing their capacity and consulted on resource efficiency and cleaner production (RE-CP) to more than 70 plants which cut down average 18- 20% of electricity consumption, 26-30% of water consumption for each plant. By this way, the project helped to cut down VND 2-5 billion of production cost for each plant and eliminated 21,000 tons of CO2 emissions annually for 54 pangasius processing plants.
Coordinator of the SUPA project Le Xuan Thinh said the project has enabled Vietnamese pangasius export companies to create 20 new products to serve European customers.
Despite having a modern production chain and most breeding areas receiving international certificates and meeting quality criteria of such choosy markets as the EU and the US, Vietnamese pangasius industry still faces the problem of smear campaigns by foreign media, which has been occurring for nearly 10 years in many countries, especially in Europe.
Thinh said the problem persists due to the sector’s slow response. The strong development of social networks also helps the adverse information spread quicker than ever among customers, while mainstream information is not readily available.
Responses in foreign languages, especially in import countries, are still limited, just only in Vietnamese and English, he added.
In fact, the demand for pangasius in Europe remains high. A survey conducted by the World Wide Fund for Nature (WWF) in 12 European countries unveiled that 86 percent of respondents said they know about pangasius products and one third of them reported to buy this product regularly.
Mag Karim, a WWF representative in Austria, said European customers are willing to pay high prices for sustainable and environmentally-friendly products. Therefore, Vietnamese pangasius sector should further improve quality of products and boost communication campaigns to change the awareness of European consumers, he suggested.
To put an end to the smear campaign of Vietnamese pangasius, the SUPA management board has proposed building a quick information response centre on seafood market in general and pangasius in particular.
Highly appreciating the achievements of the project after 4 years of implementation, representative of VINH HOAN CORP said, thanks to the project, the company has used effectively and saved 7% of electricity, nearly 30% of water and ASC certified pangasius area doubled from the original 70 ha.
At the ceremony, the Organization Board also awarded medals to 23 units who have supported and actively participated in the project.
(seafood.vasep.com.vn) Vietnam’s shrimp industry is entering a period of strong transformation with the emergence of various high-tech farming models, helping improve productivity and competitiveness. Over the past 5–10 years, farming practices have shifted from traditional methods to intensive and super-intensive systems, featuring lined ponds, environmental sensors, automated feeding, and data management.
(seafood.vasep.com.vn) With a focus on sustainable development, high-tech application, and climate change adaptation, An Giang Province aims to maintain its brackish water shrimp production in 2026 at a level equivalent to the previous year. Specifically, output is projected to reach over 155,510 tons, serving both domestic consumption and export processing, thereby sustaining the fisheries sector’s key role in the local economic structure.
(seafood.vasep.com.vn) In the Mekong Delta, key pangasius farming provinces such as An Giang, Dong Thap, and Can Tho are accelerating the transition toward a circular economy model, contributing to higher product value and reduced environmental impact. Instead of focusing solely on farming and processing, the pangasius value chain is increasingly utilizing by-products and waste streams to generate added value.
(vasep.com.vn) Vietnam’s scallop exports are entering a phase of impressive growth, as the global market undergoes significant restructuring. In 2025, scallop export value reached nearly USD 66 million, up 49% from USD 44 million in 2024. This upward momentum has continued and accelerated into early 2026, with exports totaling USD 18.1 million in the first two months alone—an increase of 166% year-on-year. This represents an exceptionally high growth rate, reflecting the rapid expansion of a relatively new product segment within Vietnam’s mollusk export portfolio.
(seafood.vasep.com.vn) – On March 19, at the Government Headquarters, Prime Minister Pham Minh Chinh held a meeting with the European Commission (EC) inspection delegation on combating illegal, unreported and unregulated (IUU) fishing, led by Mr. Fernando Andresen Guimaraes, Head of Unit at the Directorate-General for Maritime Affairs and Fisheries (DG MARE).
(vasep.com.vn) Australia is emerging as one of the most stable and promising growth markets for Vietnamese shrimp. Amid global trade disruptions driven by geopolitical tensions—particularly conflicts in the Middle East—strengthening and expanding into stable markets like Australia has become increasingly important for Vietnam’s shrimp industry.
(seafood.vasep.com.vn) In the first two months of 2026, Vietnam’s squid and octopus exports reached over USD 111 million, up 23% compared to the same period in 2025. This result indicates a positive start for the sector, reflecting early signs of demand recovery in multiple markets from the beginning of the year.
(seafood.vasep.com.vn) In the first two months of 2026, Vietnam’s fisheries sector maintained positive growth momentum, with shrimp output exceeding 132 thousand tons. This result contributed to a strong increase in seafood export turnover, despite ongoing volatility in the global economy.
(seafood.vasep.com.vn) Vietnam’s tilapia exports maintained strong growth momentum in February 2026, with many markets recording sharp increases compared to the same period last year. In February alone, export value reached USD 8.4 million, up 148% year-on-year. Cumulatively, in the first two months of 2026, total tilapia export turnover hit USD 23 million, soaring 242% compared to the same period in 2025.
(seafood.vasep.com.vn) In global seafood trade, sensory evaluation is increasingly becoming one of the key “technical barriers” in many importing markets-especially the United States. Issues such as filth, and signs of decomposition/spoilage are often detected through sensory evaluation methods and remain common reasons for seafood import alerts, detentions, or shipment rejections.
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