Vietnamese goods expand opportunities to conquer the Chilean market, with seafood as the key sector

News 09:06 17/10/2025
(seafood.vasep.com.vn) From September 30 to October 2 in Santiago, the Vietnam Trade Office in Chile organized a delegation of nearly 50 Vietnamese exporters to participate in Espacio Food & Service 2025 – the largest and most influential food industry exhibition in Chile and Latin America. Hundreds of Vietnamese agricultural, seafood, and processed food products were showcased, creating new opportunities to strengthen market access in the region.

Among them, seafood stood out as the highlight and spearhead, attracting strong interest from many Chilean importers. Vietnamese pangasius, shrimp, and processed seafood products were highly appreciated for their quality, distinctive taste, and stable supply capacity. On the very first day, the Vietnam Pavilion welcomed hundreds of visitors, including many Chilean businesses expressing interest in long-term cooperation.

According to Ms. Ngo Thu Huong, Commercial Counsellor of Vietnam in Chile, Chile is a major seafood importer, serving both domestic consumption and re-export to other South American countries. However, Vietnam’s seafood market share here remains modest. Participation in this fair offers a valuable opportunity to promote Vietnamese brands, expand the partner network, and effectively leverage free trade agreements such as the VCFTA and CPTPP, which grant Vietnamese goods significant competitive advantages.

With a population of over 19 million and a high standard of living, Chile is considered a vital gateway for Vietnamese seafood to penetrate deeper into the South American market. In 2024, bilateral trade between the two countries reached nearly USD 1.8 billion, of which Vietnam’s exports amounted to about USD 1.4 billion, mainly consisting of seafood, coffee, rice, and cement. Strengthening trade promotion, building brand recognition, and taking full advantage of tariff incentives will enable Vietnamese seafood to expand its market share and affirm its position in this promising market.

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 |  10:01 17/08/2026

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 |  09:28 14/08/2026

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 |  11:15 10/08/2026

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 |  17:21 06/08/2026

(seafood.vasep.com.vn) With less than three weeks remaining, the Vietnam Fisheries International Exhibition – Vietfish 2026 will officially take place from August 19–21, 2026, at the Saigon Exhibition and Convention Center (SECC) in Ho Chi Minh City. Under the theme "Innovation – Sustainability," Vietfish 2026 will provide a comprehensive networking platform for seafood businesses, buyers, distributors, industry experts, government agencies, and domestic and international visitors.

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