According to the Agency of Foreign Trade (Ministry of Industry and Trade), in the first 8 months of 2022, Vietnam’s seafood exports to Switzerland reached more than 21 million USD, an increase of 8% compared to the same period 2021. Currently, Vietnam is the second largest seafood supplier in this market (after Norway).
By products, frozen shrimp accounts for 81% in the total seafood export value to Switzerland, frozen pangasius accounts for 17%, the remaining are frozen tuna, frozen clam, frozen eel, ect.
According to the statistics of ITC, in the first 6 months of 2022, Switzerland’s import turnover reached 454 million USD, up 6% compared to the same period in 2021. Vietnam seafood accounted for 11.3% of Switzerland's total import turnover.
The AFT assesses Switzerland as a potential market for Vietnamese seafood as Switzerland is a developed country.
Because the domestic supply only meets the need of 12% of the total consuming demand, Switzerland needs to depend more on imported seafood. Switzerland imports about 74 thousand tons of fish and more than 115 thousand tons of shrimp annually.
Vietnam was the second largest seafood supplier (after Norway) in Switzerland
However, enterprises that intend to promote export to this market must pay attention to the product quality issues. Switzerland is a market that requires very high quality imported products with a very strict import licensing regime to ensure the requirements of health, food hygiene and safety.
All food sold in Switzerland must comply with European and Swiss food labeling regulations. Consumers in this country are very interested in eco-labels and are willing to pay extra if the product meets health and environmental requirements.
Besides, Switzerland attaches great importance to the MSC (Marine Stewardship Council) standard and has for many years been the country with the largest number of MSC-labeled seafood products consumption in the world.
Demand for seafood with MSC certified is increasing. There are many companies trading whitefish, salmon, herring and tuna in Switzerland that have obtained COC (chain of safety certification) and use the MSC label on their seafood products.
For farmed products, ASC (Aquaculture Stewardship Council) is also emerging as an important and increasingly demanded standard in Switzerland.
The ASC logo is present on many tilapia and pangasius products in many Swiss supermarkets. Many of the country's companies and retailers have increased the import and distribution of ASC certified farmed seafood products.
Compiled by Thuy Linh
(vasep.com.vn) Markets are changing faster, buyer requirements are becoming more demanding, and trade barriers are growing increasingly complex. In this environment, seafood businesses need more than an understanding of current market conditions. They need a longer-term perspective to answer a critical question: Where will growth opportunities come from in 2027–2029, and what should businesses do now to prepare? This is one of the key reasons why VASEP is organizing Vietnam Seafood Summit 2026.
(vasep.com.vn) In the first eight months of 2026, Vietnam’s pangasius exports to the Middle East reached US$113 million, up 7% year on year from the same period in 2025. Growth has become more pronounced in recent months. In August alone, exports to the region totaled US$20 million, an increase of 24%. This indicates that demand for Vietnamese pangasius in the Middle East is gradually recovering after a slowdown in March, although the pace of recovery varies across markets.
(vasep.com.vn) China’s shrimp imports continued to grow strongly in 2026, while Vietnam’s shrimp exports to the market also recorded notable growth. However, behind these positive figures lie two distinct trends: Chinese consumption is growing more slowly than imports, and lobster accounts for a substantial share of Vietnam’s shrimp exports to China, making its product mix significantly different from those of Ecuador and India. Exporters therefore need to assess each segment carefully to understand the opportunities and risks.
(vasep.com.vn) Changing markets, shifting buyer demand, and increasingly complex trade barriers are raising a key question for Vietnam’s seafood industry: Where will the new growth opportunities lie in 2027–2029?
(seafood.vasep.com.vn) As of the end of August 2026, Vietnam’s tilapia exports to the United States reached $21 million, representing a steep 48% year-over-year decline and accounting for 23% of the country's total tilapia export turnover. Frozen fillets accounted for 78% with the remainder consisting of whole frozen tilapia and frozen cuts.
(seafood.vasep.com.vn) After a volatile first half of the year, Vietnam’s pangasius exports to Brazil registered robust growth in July and August 2026. In August alone, export turnover reached $19 million, surging 73% compared to the same period in 2025. Cumulatively for the first eight months, total export value reached $124 million, reflecting an 8% year-over-year increase.
(seafood.vasep.com.vn) Besides modifying their boats, many fishermen in Dak Lak province are making efforts to venture out to sea to harvest seafood during the rough sea season.
(seafood.vasep.com.vn) At the Responsible Seafood Summit and TCRS Shrimp Summit 2026, organized by the GSA (Global Seafood Alliance) in Bangkok, Thailand, the conversation about the future of the shrimp industry began with one of its most important foundations: seedstock quality.
(seafood.vasep.com.vn) In the first eight months of 2026, Vietnam’s tuna exports to Lithuania surpassed $14 million, up 8% year on year. While the increase remains modest, it is notable given the continued pressure on Vietnamese tuna exports to the EU as a whole. More importantly, export turnover to Lithuania has shown a clearer recovery in recent months, making the market a destination worth monitoring for Vietnamese businesses in Europe.
(seafood.vasep.com.vn) Vietnam’s squid and octopus exports exceeded $527 million in the first eight months of 2026, marking a 15% year-on-year increase. This growth is particularly notable given the strong baseline established in 2025, when export turnover for the same period reached $458 million, a 13% rise from 2024.
VASEP - HIỆP HỘI CHẾ BIẾN VÀ XUẤT KHẨU THỦY SẢN VIỆT NAM
Chịu trách nhiệm: Ông Nguyễn Hoài Nam - Phó Tổng thư ký Hiệp hội
Đơn vị vận hành trang tin điện tử: Trung tâm VASEP.PRO
Trưởng Ban Biên tập: Bà Phùng Thị Kim Thu
Giấy phép hoạt động Trang thông tin điện tử tổng hợp số 138/GP-TTĐT, ngày 01/10/2013 của Bộ Thông tin và Truyền thông
Tel: (+84 24) 3.7715055 – (ext.203); email: kimthu@vasep.com.vn
Trụ sở: Số 7 đường Nguyễn Quý Cảnh, Phường An Phú, Quận 2, Tp.Hồ Chí Minh
Tel: (+84) 28.628.10430 - Fax: (+84) 28.628.10437 - Email: vasephcm@vasep.com.vn
VPĐD: số 10, Nguyễn Công Hoan, Ngọc Khánh, Ba Đình, Hà Nội
Tel: (+84 24) 3.7715055 - Fax: (+84 24) 37715084 - Email: vasephn@vasep.com.vn