According to statistics from Vietnam Customs, in January 2024, Vietnam's tuna exports reached more than 79 million USD, an increase of 58% over the same period in 2023, because January 2023 coincided with the Lunar New Year holiday. However, if compared from 2018 back to now, sales in January 2024 are still about 46% higher than the annual average; that is a positive signal for the opening month of the new year 2024.
Exports to all markets increased simultaneously
The top 10 main tuna export markets of Vietnam in January 2024 have changed, including the US, Israel, Russia, Canada, Japan, Italy, Germany, the Netherlands, Thailand, and Poland. Compared to the same period in 2023, exports to the remaining markets increased except for Thailand.
In the EU market, the reopening of preferential tariff quotas as agreed in the Free Trade Agreement between the EU and Vietnam (EVFTA) is creating momentum to boost export orders to this market in the first month of the year. Exports to most EU countries increased sharply. In particular, Italy continues to lead in import value in January 2024, with an increase of nearly five times over the same period. Along with Italy, exports to Poland and Sweden also increased dramatically.
In the Middle East market, although continuing to be affected by the war between Israel and the Islamic movement Hamas, exports to some markets in this region are increasing strongly. Specifically, exports to Israel increased 43%, Lebanon increased 13 times, and Egypt increased 43%. Currently, concerns about the increasing war are increasing the demand for food products that can be stored, such as canned tuna in these markets and promote imports.
Difficulties still pile up
Looking at the overall market and tuna industry in 2024, businesses said they are and will face many challenges and difficulties that will slow down the ability to recover production and exports.
Specifically, tensions in the Red Sea are causing many difficulties in the process of transporting export goods in general and seafood products in particular when shipping costs tend to increase. An increase in the selling price of the final product to consumers will greatly affect consumer demand. According to information from businesses, in the past month, the total freight payable for a container of goods transported to the West Coast has increased by 70%. Frozen goods exported to Europe have increased nearly four times. Tensions in the Red Sea also prolong transit time from Asia to Europe, cause difficulty in registering for charter ships, cause prolonged inventory, slow capital flow, high bank interest, etc. All these things will cause export businesses to face difficulties.
In addition, the "IUU yellow card" barrier when exporting to the EU market has not yet been removed, so businesses still encounter many difficulties when exporting to this market block.
It is expected that exports to other markets will continue to recover, but the growth rate will be slow.
(seafood.vasep.com.vn) Tilapia is easy to farm and provides high economic and nutritional value, making it a sought-after export commodity in many countries.
(seafood.vasep.com.vn) Vietnam’s seafood exports in the first 10 months of 2025 recorded significant progress, reaching more than USD 9.5 billion, up 15% year-on-year. This result reflects the sector’s persistent efforts amid a highly volatile market, especially policy shocks from the US Although signs of slowdown emerged in the third quarter due to countervailing taxes, key product groups still maintained strong momentum and created a foundation for full-year exports to reach USD 11 billion.
(seafood.vasep.com.vn) Vietnam’s agreement with the United States on a framework for reciprocal, fair, and balanced trade—reached during the 2025 ASEAN Summit in Malaysia—has generated strong optimism for Vietnamese exports, including tuna. Numerous positive points in the joint statement have raised high expectations for Vietnamese export goods, but turning these expectations into tangible benefits remains a long and challenging journey.
(seafood.vasep.com.vn) At the conference on “Linking the Production and Consumption Chain of Ca Mau Crab 2025,” Vice Chairman of the Ca Mau Provincial People’s Committee Lê Văn Sử posed a central question: how to shift the province’s crab exports toward official trade channels, instead of relying heavily on small-scale border trade with China as currently practiced.
(seafood.vasep.com.vn) The whitefish market in Japan is showing a clear divergence among supplying countries, in which Vietnam continues to affirm its role as a stable and high-potential exporter. Vietnam currently ranks third after the US and Russia in whitefish export value to Japan. Thanks to tariff incentives and the ability to meet Japan’s strict standards, Vietnamese pangasius continues to record a stable and positive growth trend.
(seafood.vasep.com.vn) The People's Committee of Ca Mau Province has just issued a plan to expand the super-intensive, low-water-exchange, biosecure white-leg shrimp farming model (RAS-IMTA) for whiteleg shrimp farming to a scale of 1,500 hectares, aiming to develop high-tech, sustainable and environmentally friendly shrimp farming.
(seafood.vasep.com.vn) Sa Giang Import-Export Joint Stock Company (HNX: SGC) plans to issue over 7.1 million shares to raise nearly 465 Billion VND for Hoan Ngoc M&A Deal.
(seafood.vasep.com.vn) According to Rabobank, global tilapia production is forecast to exceed 7 million tons in 2025, driven by a strong recovery in major producing countries including China, Indonesia, Egypt, Bangladesh and Vietnam. Among them, Vietnam is emerging as a potential tilapia supplier in the global supply chain, capitalizing on market fluctuations to expand production and exports.
By the end of Q3/2025, Vietnam’s seafood industry recorded a clear recovery as a series of leading companies reported strong profits — some even achieving the highest results in their history. After several quarters struggling with high costs and weakened demand, the latest business results indicate a robust comeback across the industry.
(seafood.vasep.com.vn) On November 12 in Ho Chi Minh City, the Embassy of the Netherlands, in coordination with the Ministry of Agriculture and Environment, organized the Vietnam–Netherlands Business Forum under the theme “Shaping the future of sustainable aquaculture in the Mekong Delta.”
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