British seafood is known globally for its taste, quality, and rich heritage, and Vietnamese consumers will now have access to premium seafood products in their preferred live form sourced from the UK’s vibrant and vast coastline, including popular varieties such as lobster and brown crab.
These additions will enrich culinary options for Vietnamese consumers, who eat approximately 37kg of seafood per person each year, allowing them to experience the distinctive flavours and exceptional quality that have made British seafood renowned worldwide.
British seafood exports to Vietnam have already shown strong growth, with fresh, frozen, and processed products seeing a 40 per cent increase in the first nine months of 2024 compared to 2023.
In line with the government’s priority of delivering economic growth and putting more money into working people’s pockets, this breakthrough creates new export opportunities that coastal communities across the length and breadth of the UK have pushed for in recent years. Unlocking the Vietnamese live seafood market will boost local economies and support jobs across Britain’s shorelines, contributing to nationwide economic growth.
Minister for Food and Rural Affairs Daniel Zeichner said, "This is a tremendous win for our seafood industry. By securing access to Vietnam’s thriving live seafood market, we’re opening new opportunities for British businesses while supporting jobs across the UK. Our high-quality seafood is increasingly sought after worldwide, and this agreement demonstrates our commitment to get British exports moving by helping producers reach valuable international markets."
Minister for Exports Gareth Thomas said, "This is a welcome and significant milestone, opening up a new and lucrative market to live seafood exporters across the UK. We know that when businesses export, the whole economy benefits. That is why this government will continue to support businesses by removing trade barriers and enable them to take advantage of export opportunities to grow the economy at home."
Access to the Vietnamese market is estimated to generate around £20 million ($25.8 million) for the UK seafood industry over the next five years, according to the Shellfish Association of Great Britain (SAGB).
David Jarrad, CEO of SAGB, said, "We have been delighted to engage with government officials in the UK and Vietnam and help achieve this export agreement. The opening of another market for our sector is great news for the industry and demonstrates the strong worldwide demand for the UK's quality live shellfish."
Vietnamese importers are willing to pay competitive prices for British seafood varieties that have less demand in the UK and European markets, providing an important alternative revenue stream for dozens of seafood traders.
Source: Vietnam Investment Review
Shrimp has been the most important export product of Vietnam’s seafood industry for many years, typically accounting for 35–45% of the country’s total seafood export value. With a well-developed farming, processing, and export system, Vietnam has become one of the world’s leading shrimp exporters.
(seafood.vasep.com.vn) As geopolitical tensions in the Middle East continue to escalate, the global food market is facing increasing volatility in logistics costs, energy prices, and supply chains. In the seafood sector, alongside ocean-caught products such as tuna, the surimi-based product group—including fish cakes, crab sticks, fish balls, and other imitation seafood products—has also been affected to some extent by these developments.
(seafood.vasep.com.vn) According to the 2026 brackish-water shrimp farming calendar issued by the Da Nang Department of Agriculture and Environment, the 2026 crop started in early January and is expected to harvest in late June. However, stocking progress has been slower than planned as farmers remain cautious, focusing on pond renovation and production preparations.
(seafood.vasep.com.vn) After the Lunar New Year of Binh Ngo 2026, commercial clam prices in Ha Tinh province surged sharply, nearly doubling compared to normal levels and standing about 20–30% higher than the same period last year. The spike has encouraged many aquaculture households to accelerate harvesting and sell large volumes to the market.
(seafood.vasep.com.vn) In January 2026, Vietnam’s shrimp exports reached USD 379.6 million, up 22% compared to the same period in 2025. The double-digit growth in the very first month of the year signals a relatively positive recovery in orders, particularly in Asian markets.
(seafood.vasep.com.vn) From the very beginning of 2026, India’s shrimp industry has received a series of favorable trade signals: U.S. reciprocal tariffs have been reduced, while the successful conclusion of a Free Trade Agreement (FTA) with the EU has opened prospects for eliminating nearly all seafood tariffs in the coming years. This shift not only enables Indian shrimp to quickly offset declines in the U.S. market, but also reshapes the global competitive landscape, placing greater pressure on Vietnamese shrimp exporters in terms of price, market share, and strategic positioning.
(seafood.vasep.com.vn) Entering 2026, Vietnam’s pangasius industry is recording many positive signals, both in terms of raw fish prices and export prospects. Export turnover this year is projected to reach approximately USD 2.3 billion. Amid ongoing volatility in the global market, diversifying export destinations, reducing dependence on major markets, and effectively leveraging free trade agreements (FTAs) are considered key to maintaining sustainable growth and creating new momentum for the pangasius sector.
(seafood.vasep.com.vn) With forecasts indicating that weather conditions in 2026 may become more complex—featuring prolonged heatwaves, unseasonal rains, and increased salinity intrusion—the agricultural sector of Can Tho City advises brackish water shrimp farmers to strictly follow the seasonal farming calendar and strengthen pond environmental management to minimize risks and improve production efficiency.
(seafood.vasep.com.vn) On February 4, a working delegation led by the Authority of Telecommunications (Ministry of Science and Technology) met with the Management Board of Cat Lo Fishing Port (Phuoc Thang Ward, Ho Chi Minh City) to comprehensively review the installation of Vessel Monitoring Systems (VMS), assess signal connectivity, and evaluate the effectiveness of information technology applications in fisheries management across the city.
(seafood.vasep.com.vn) The year 2025 marked a significant milestone for China’s lobster market, with total imports reaching a record high and the supply structure undergoing major changes. Amid this surge, Vietnam’s lobster exports—especially green lobster—accelerated dramatically, reaching new highs and contributing substantially to Vietnam’s overall record shrimp export value.
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