Abalone, frozen oysters, flounder, and other Korean delicacies are imported into Vietnam, while Japan imports into Vietnam some products including scallops, amberjack….
Imported frozen seafood from Korea and Japan is on the rise in Vietnam. These products are not only in high demand at Korean restaurants and eateries in Vietnam but are also gaining popularity among Vietnamese consumers due to their competitive prices compared to domestic products.
Mr. Kim Ki Hoon, a representative of the Ministry of Oceans and Fisheries of Korea, stated that Vietnam is the fourth largest trading partner of Korean food products and a close friend of Korea in terms of economy, culture, and bilateral relations.
"The demand for products like seaweed and canned tuna among Vietnamese consumers is increasing, similar to the Korean fondness for Vietnamese pho and bun cha," Mr. Kim Ki Hoon said.
The Korea Seafood Festival was put on by the Ministry of Oceans and Fisheries of Korea's Export Promotion Agency for Processed Products, AT Center, in association with the MM Mega Market Vietnam supermarket chain, to meet the rising demand for Korean cuisine in Vietnam. MM Mega Market supermarkets will display and provide a large selection of seafood and seafood-processed items that are directly imported from Korea for 10%–20% off till the end of June 2024.
Mr. Nguyen Duc Toan, Director of Business Development at MM Mega Market, stated that the demand for Korean seafood is on the rise. The Korea Seafood Festival presents an opportunity for the supermarket to further promote Korean specialties to domestic consumers.
Meanwhile, Vietnam also represents a promising market for Japanese seafood as the number of Japanese restaurants continues to grow. Japanese seafood has gained market acceptance for its quality, freshness, and suitability for raw consumption.
According to statistics from the General Department of Customs, in 2023, Vietnam imported USD 170 million worth of seafood from Japan, equivalent to the figure in 2022.
As per the Ministry of Agriculture, Forestry, and Fisheries of Japan (MAFF), the Japanese government is implementing initiatives to promote the allure of Japanese seafood domestically and internationally, while diversifying export markets.
Mr. Toru Yoshimatsu, a representative of MAFF, stated that Vietnam has a long history of seafood processing factories. As a result, Japanese businesses are choosing Vietnam as a processing hub for exports to the United States, ASEAN countries, and beyond. Among seafood products, scallops, yellowtail and red sea bream are Japan's primary export items.
In addition to the discounted imported products, domestic items are also being promoted by supermarkets through various campaigns to stimulate demand and enhance the competitiveness of Vietnamese products.
(seafood.vasep.com.vn) Vietnam’s shrimp industry is entering a period of strong transformation with the emergence of various high-tech farming models, helping improve productivity and competitiveness. Over the past 5–10 years, farming practices have shifted from traditional methods to intensive and super-intensive systems, featuring lined ponds, environmental sensors, automated feeding, and data management.
(seafood.vasep.com.vn) With a focus on sustainable development, high-tech application, and climate change adaptation, An Giang Province aims to maintain its brackish water shrimp production in 2026 at a level equivalent to the previous year. Specifically, output is projected to reach over 155,510 tons, serving both domestic consumption and export processing, thereby sustaining the fisheries sector’s key role in the local economic structure.
(seafood.vasep.com.vn) In the Mekong Delta, key pangasius farming provinces such as An Giang, Dong Thap, and Can Tho are accelerating the transition toward a circular economy model, contributing to higher product value and reduced environmental impact. Instead of focusing solely on farming and processing, the pangasius value chain is increasingly utilizing by-products and waste streams to generate added value.
(vasep.com.vn) Vietnam’s scallop exports are entering a phase of impressive growth, as the global market undergoes significant restructuring. In 2025, scallop export value reached nearly USD 66 million, up 49% from USD 44 million in 2024. This upward momentum has continued and accelerated into early 2026, with exports totaling USD 18.1 million in the first two months alone—an increase of 166% year-on-year. This represents an exceptionally high growth rate, reflecting the rapid expansion of a relatively new product segment within Vietnam’s mollusk export portfolio.
(seafood.vasep.com.vn) – On March 19, at the Government Headquarters, Prime Minister Pham Minh Chinh held a meeting with the European Commission (EC) inspection delegation on combating illegal, unreported and unregulated (IUU) fishing, led by Mr. Fernando Andresen Guimaraes, Head of Unit at the Directorate-General for Maritime Affairs and Fisheries (DG MARE).
(vasep.com.vn) Australia is emerging as one of the most stable and promising growth markets for Vietnamese shrimp. Amid global trade disruptions driven by geopolitical tensions—particularly conflicts in the Middle East—strengthening and expanding into stable markets like Australia has become increasingly important for Vietnam’s shrimp industry.
(seafood.vasep.com.vn) In the first two months of 2026, Vietnam’s squid and octopus exports reached over USD 111 million, up 23% compared to the same period in 2025. This result indicates a positive start for the sector, reflecting early signs of demand recovery in multiple markets from the beginning of the year.
(seafood.vasep.com.vn) In the first two months of 2026, Vietnam’s fisheries sector maintained positive growth momentum, with shrimp output exceeding 132 thousand tons. This result contributed to a strong increase in seafood export turnover, despite ongoing volatility in the global economy.
(seafood.vasep.com.vn) Vietnam’s tilapia exports maintained strong growth momentum in February 2026, with many markets recording sharp increases compared to the same period last year. In February alone, export value reached USD 8.4 million, up 148% year-on-year. Cumulatively, in the first two months of 2026, total tilapia export turnover hit USD 23 million, soaring 242% compared to the same period in 2025.
(seafood.vasep.com.vn) In global seafood trade, sensory evaluation is increasingly becoming one of the key “technical barriers” in many importing markets-especially the United States. Issues such as filth, and signs of decomposition/spoilage are often detected through sensory evaluation methods and remain common reasons for seafood import alerts, detentions, or shipment rejections.
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