Phu Yen Province’s offshore fishery has experienced strong growth since 1994. In particular, the number of boats participating in tuna fishing has steadily increased.
Thanks to Japanese experts who deployed modern machinery and equipment and applied new technologies in exploitation, processing and storage, tuna fishing has become a provincial asset, increasing socioeconomic development and improved living conditions for local people. In addition, offshore fishing has also contributed to protecting national sovereignty on islands and territorial waters.
Phu Yen Tuna products have had competitive advantage and have needed adequate investment in the processing sector in commensurate with potential. Tuna is a fresh dish popular in many countries around the world such as Japan, the US, France, Chinese-Taipei and Saudi Arabia. Phu Yen Province’s tuna fishing reaches about 10,000-15,000 tonnes per year.
From the development of a deep understanding, the study of dynamic factors, the physical properties of exploitation, pre-processing and processing as well as demand for tuna products from foreign countries such as the US, Japan and France, the Phu Yen Provincial People's Committee approved a project on applying techniques and management processes in order to improve their product value and build the Phu Yen Tuna collective mark in 2013. This project was considered a breakthrough in constructing a development engine for Phu Yen Tuna products in the international market.
In 2011, Phu Yen was the first province in the country to be granted a collective trademark for tuna by the National Office of Intellectual Property of Vietnam. These collective trademarks allow the promotion of the Phu Yen Tuna brand, which while strong domestically still requires much more work abroad.
Collective marks owned by the Phu Yen Tuna Association whose members can use the collective mark to market their products. Collective marks often develop a set of standards for the use and allow members to use the mark if they meet these standards. Collective marks can be seen as an effective form of members in the association in advertising and marketing to consumers based on the mainstream channels.
Tuna processing and production based on the value chain is an activity of significant importance, contributing to reducing post-harvest losses and improving the product value. To achieve high efficiency and ensure sustainability in the exploitation, purchasing, processing, consumption and exports in accordance with potential and production capacity; to meet market demands and trends; to help fishermen understand their role in improving exploitation efficiency, reducing post-harvest losses and keeping tuna in good condition; to raise awareness of collectors, processing and export businesses, the province needs to make further efforts. The province also needs to adopt appropriate solutions to promote productivity, product quality and value in order to improve the Phu Yen Tuna brand
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(seafood.vasep.com.vn) On March 10, 2026, the Ho Chi Minh City People’s Committee issued Decision No. 1377/QD-UBND approving the Aquatic Animal Disease Prevention and Control Plan for the 2026–2030 period. The decision takes effect from the date of signing and replaces previous plans for the 2021–2030 period that had been issued prior to the administrative merger in Ba Ria – Vung Tau, Binh Duong, and Ho Chi Minh City.
(vasep.com.vn) In 2025, Chile imported more than USD 156 million worth of tuna, up 8.1% compared to the previous year and the highest level in the past five years. As the supply structure in this market is rapidly shifting, Vietnamese tuna is facing both opportunities to expand market share and increasing competitive pressure from Thailand, Colombia, and China.
(seafood.vasep.com.vn) Vinh Long Province is stepping up efforts to develop brackish water shrimp farming in a sustainable direction, identifying it as a key sector in its agricultural structure. In 2026, the province aims to reach around 71,300 hectares of shrimp farming, with an output of over 314,000 tons.
(seafood.vasep.com.vn) Ha Tinh Province is strengthening control over shrimp seed quality to minimize risks for the 2026 spring–summer farming season.
(seafood.vasep.com.vn) In February 2026, Vietnam’s pangasius exports reached USD 119 million, down slightly 5% year-on-year. However, thanks to strong performance in January, cumulative exports in the first two months of the year still reached USD 331 million, up 28% compared to the same period in 2025. Export activity slowed somewhat in February due to seasonal factors, particularly the Lunar New Year holiday, which disrupted production and shipments at many seafood processing enterprises.
(seafood.vasep.com.vn) Da Nang is accelerating the development of high-tech shrimp farming toward intensive production, disease control, and improved efficiency. Many shrimp farms have invested in automated environmental monitoring systems, continuously tracking indicators such as pH, dissolved oxygen, temperature, and salinity, enabling farmers to promptly adjust pond conditions and reduce disease risks.
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(seafood.vasep.com.vn) In February 2026, Vietnam’s shrimp exports reached nearly USD 310 million, up 17% year-on-year. Cumulatively for the first two months of the year, shrimp export value totaled USD 690 million, an increase of 20% compared with the same period last year. Compared with the 22% growth recorded in January, the pace of increase in February slowed somewhat, reflecting seasonal factors as the Lunar New Year holiday partially disrupted processing and shipment activities. Nevertheless, the nearly 20% growth in the first two months indicates that shrimp orders from Vietnam are maintaining a more positive trend than in the same period last year.
(seafood.vasep.com.vn) According to the latest statistics for January 2026, Vietnam’s pangasius export value to major market blocs recorded encouraging growth compared with the same period last year, indicating that consumption demand is gradually recovering.
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