Vietnamese tuna struggles to break through in the final months of the year

News 09:38 22/08/2025
(seafood.vasep.com.vn) Vietnam's tuna exports continued to decline in July 2025, dropping by 20% compared to the same period last year. For the first seven months of 2025, tuna exports fell by 3%, reaching nearly $542 million. With this downward trend, it is unlikely that Vietnam's tuna exports will meet the same target in the second half of 2025 as they did in 2024.

Exports to major markets decline

In July 2025, Vietnam's tuna exports to several key markets experienced a decline.

In the US market, tuna exports to the U.S continued to falter due to concerns over new countervailing tariffs that came into effect in early August 2025. As a result, exports to this market saw a significant drop in July of nearly 38% compared to the same period last year, reaching approximately $21 million.

After five consecutive months of growth, tuna exports to Japan reversed course in July, declining by 23% compared to the same period last year.

In the Middle East bloc, the escalating conflicts in the Gaza Strip have impacted Vietnam's tuna exports to the region. Notably, exports to Israel saw a sharp decline, dropping by 43% in July, amounting to just over $2 million.

By contrast, tuna exports to the European market rebounded, rising 12% in July. Among the top importing markets in the EU, exports to the Netherlands surged by an impressive 133% year-on-year, while exports to Italy and Germany declined. Alongside the Netherlands, exports to Lithuania and Belgium also grew rapidly, by 105% and 56%, respectively.

In addition to the EU, exports to Canada maintained strong growth in July, rising by 39% compared to the same period last year. Exports to Mexico also saw a significant increase of 53% in the same month.

Market outlook

Starting August 7, 2025, the United States implemented new countervailing duties specific to each country. The disparity in duty rates applied to Vietnamese products compared to those from competitors like Thailand, Indonesia and Ecuador is eroding the competitiveness of Vietnamese tuna. This is expected to eroding tuna exports to the U.S market.

Additionally, geopolitical instability, logistical challenges and fluctuating demand in key markets such as Russia, Israel and Chile are having a considerable impact on Vietnam’s tuna exports to these regions.

Meanwhile, regulatory constraints related to fishing, processing, and exporting tuna in Vietnam remain unresolved. Vietnamese tuna businesses are facing numerous difficulties and challenges. Consequently, it is forecasted that Vietnamese tuna will struggle to make a breakthrough and maintain its market share this year.

tuna vietnamese tuna

TIN MỚI CẬP NHẬT

Vietnam’s Crab Exports to U.S. Hit 80%: Strategic Growth Amid Looming MMPA Risks

 |  09:30 06/01/2026

(vasep.com.vn) Vietnam’s crab exports reached USD 81 million in the first 11 months of 2025, with the United States accounting for more than 82% of total value. While newly imposed reciprocal tariffs and the enforcement of provisions under the U.S. Marine Mammal Protection Act (MMPA) pose significant challenges for Vietnam, the European Union is emerging as a promising growth market.

Ca Mau accelerates development of raw crab material areas for export

 |  09:29 31/12/2025

(seafood.vasep.com.vn) The Ca Mau Department of Agriculture and Environment has recently issued a plan to develop specialized crab raw material zones serving official export channels, covering a scale of around 50,000 hectares. This marks a significant shift in the sea crab industry towards professional production aligned with market requirements.

Tay Ninh’s fisheries output declines sharply in november

 |  08:57 29/12/2025

(seafood.vasep.comvn) According to the Tay Ninh Statistics Office, fisheries output in the province fell significantly in November 2025 due to the impact of storms and heavy rainfall, which delayed harvesting activities, particularly for pangasius.

30 years of Viet Nam - US seafood trade: From emerging market to strategic export pillar

 |  08:53 19/12/2025

(seafood.vasep.com.vn) The year 2025 marks the 30th anniversary of the normalization of diplomatic relations between Vietnam and the United States (1995–2025). In parallel with the nation's progress in international economic integration, bilateral seafood trade has followed a remarkably impressive growth trajectory, expanding from an initial scale of just tens of millions of US dollars to nearly $2 billion annually. This growth has positioned the United States as Vietnam’s largest seafood export market for many consecutive years.

VASEP calls on its member enterprises to strengthen efforts to combat IUU fishing and to work alongside the Government in lifting the EC yellow card

 |  09:43 17/12/2025

(seafood.vasep.com.vn) On December 12, 2025, the Vietnam Association of Seafood Processing and Export (VASEP) issued document 231/CV-VASEP regarding strengthening measures to combat IUU fishing and working with the Government to lift the EC's IUU yellow card warning.

Vietnam’s tilapia makes its mark thanks to sustainability and nutritional value

 |  09:26 12/12/2025

(seafood.vasep.com.vn) Tilapia is easy to farm and provides high economic and nutritional value, making it a sought-after export commodity in many countries.

Vietnam’s seafood exports in 2025 are heading towards the USD 11 billion mark

 |  08:50 10/12/2025

(seafood.vasep.com.vn) Vietnam’s seafood exports in the first 10 months of 2025 recorded significant progress, reaching more than USD 9.5 billion, up 15% year-on-year. This result reflects the sector’s persistent efforts amid a highly volatile market, especially policy shocks from the US Although signs of slowdown emerged in the third quarter due to countervailing taxes, key product groups still maintained strong momentum and created a foundation for full-year exports to reach USD 11 billion.

Vietnam’s tuna on the brink of 0% tariffs in the U.S: Breakthrough potential but significant challenges remain

 |  08:37 08/12/2025

(seafood.vasep.com.vn) Vietnam’s agreement with the United States on a framework for reciprocal, fair, and balanced trade—reached during the 2025 ASEAN Summit in Malaysia—has generated strong optimism for Vietnamese exports, including tuna. Numerous positive points in the joint statement have raised high expectations for Vietnamese export goods, but turning these expectations into tangible benefits remains a long and challenging journey.

Solutions to promote Ca Mau crab exports

 |  09:16 04/12/2025

(seafood.vasep.com.vn) At the conference on “Linking the Production and Consumption Chain of Ca Mau Crab 2025,” Vice Chairman of the Ca Mau Provincial People’s Committee Lê Văn Sử posed a central question: how to shift the province’s crab exports toward official trade channels, instead of relying heavily on small-scale border trade with China as currently practiced.

VASEP - HIỆP HỘI CHẾ BIẾN VÀ XUẤT KHẨU THỦY SẢN VIỆT NAM

Chịu trách nhiệm: Ông Nguyễn Hoài Nam - Phó Tổng thư ký Hiệp hội

Đơn vị vận hành trang tin điện tử: Trung tâm VASEP.PRO

Trưởng Ban Biên tập: Bà Phùng Thị Kim Thu

Giấy phép hoạt động Trang thông tin điện tử tổng hợp số 138/GP-TTĐT, ngày 01/10/2013 của Bộ Thông tin và Truyền thông

Tel: (+84 24) 3.7715055 – (ext.203); email: kimthu@vasep.com.vn

Trụ sở: Số 7 đường Nguyễn Quý Cảnh, Phường An Phú, Quận 2, Tp.Hồ Chí Minh

Tel: (+84) 28.628.10430 - Fax: (+84) 28.628.10437 - Email: vasephcm@vasep.com.vn

VPĐD: số 10, Nguyễn Công Hoan, Ngọc Khánh, Ba Đình, Hà Nội

Tel: (+84 24) 3.7715055 - Fax: (+84 24) 37715084 - Email: vasephn@vasep.com.vn

© Copyright 2020 - Mọi hình thức sao chép phải được sự chấp thuận bằng văn bản của VASEP

DANH MỤC