Brazil remains the leading market in February
Brazil continued to be the largest importer, with USD 4 million, accounting for nearly 50% of Vietnam’s total tilapia export value for the month. Demand in this market remained strong, particularly for frozen tilapia fillets serving domestic consumption.
In February, tilapia exports to the United States reached USD 852,000, making up 10% of total exports. Despite a 49% decline year-on-year, the U.S. remained an important market, especially for processed tilapia products.
Exports to Russia ranked third with USD 911,000, accounting for 11% of total export value and rising 114% year-on-year. Saudi Arabia followed in fourth place with USD 833,000, representing nearly 10% of total exports.
Several markets post exceptional growth in the first two months of 2026
The Dominican Republic stood out, with total imports reaching USD 940,000, up 635% compared to the same period last year, emerging as a promising destination for Vietnamese tilapia in the Caribbean region. In Malaysia, exports totaled USD 374,000, up 405% year-on-year, reflecting rising demand in Southeast Asia, particularly for frozen fillet products.The Netherlands also recorded strong growth, reaching USD 274,000, up over 220% year-on-year, and is considered a key gateway for deeper penetration into the European market. Notably, exports to the UAE reached USD 119,000, surging significantly compared to the previous year, highlighting strong potential in the Middle East market.
Broad-based growth across regional markets
By region, Vietnam’s tilapia exports in the first two months of 2026 expanded across most markets. The Middle East reached USD 2 million, skyrocketing 2,356% year-on-year, making it one of the fastest-growing regions. The EU recorded USD 1.2 million, up 63%, reflecting demand for alternatives to traditional whitefish. Meanwhile, CPTPP markets reached USD 1 million, up 59%, and ASEAN totaled USD 385,000, up 395% year-on-year.
Outlook shaped by global trade dynamics
In the first two months of the year, global seafood trade was influenced by U.S. tariff policies and geopolitical tensions in the Middle East. For tilapia specifically, potential U.S. tariff reductions on certain seafood products may allow Brazilian and Chinese tilapia to regain market share in the near term. At the same time, both countries are actively expanding exports to the EU, where demand for whitefish products is expected to remain strong.
In this context, Vietnamese tilapia currently has limited competitive advantages in the EU market. In the U.S., high inventory levels from previous months may slow import demand in the short term. On the other hand, several Middle Eastern markets are showing positive growth signals for Vietnamese tilapia. However, elevated logistics costs and ongoing geopolitical uncertainties in the region could affect the sustainability and expansion of exports to these markets in the long run.
(seafood.vasep.com.vn) Vietnam’s tilapia exports maintained strong growth momentum in February 2026, with many markets recording sharp increases compared to the same period last year. In February alone, export value reached USD 8.4 million, up 148% year-on-year. Cumulatively, in the first two months of 2026, total tilapia export turnover hit USD 23 million, soaring 242% compared to the same period in 2025.
(seafood.vasep.com.vn) In global seafood trade, sensory evaluation is increasingly becoming one of the key “technical barriers” in many importing markets-especially the United States. Issues such as filth, and signs of decomposition/spoilage are often detected through sensory evaluation methods and remain common reasons for seafood import alerts, detentions, or shipment rejections.
Shrimp has been the most important export product of Vietnam’s seafood industry for many years, typically accounting for 35–45% of the country’s total seafood export value. With a well-developed farming, processing, and export system, Vietnam has become one of the world’s leading shrimp exporters.
(seafood.vasep.com.vn) As geopolitical tensions in the Middle East continue to escalate, the global food market is facing increasing volatility in logistics costs, energy prices, and supply chains. In the seafood sector, alongside ocean-caught products such as tuna, the surimi-based product group—including fish cakes, crab sticks, fish balls, and other imitation seafood products—has also been affected to some extent by these developments.
(seafood.vasep.com.vn) According to the 2026 brackish-water shrimp farming calendar issued by the Da Nang Department of Agriculture and Environment, the 2026 crop started in early January and is expected to harvest in late June. However, stocking progress has been slower than planned as farmers remain cautious, focusing on pond renovation and production preparations.
(seafood.vasep.com.vn) After the Lunar New Year of Binh Ngo 2026, commercial clam prices in Ha Tinh province surged sharply, nearly doubling compared to normal levels and standing about 20–30% higher than the same period last year. The spike has encouraged many aquaculture households to accelerate harvesting and sell large volumes to the market.
(seafood.vasep.com.vn) In January 2026, Vietnam’s shrimp exports reached USD 379.6 million, up 22% compared to the same period in 2025. The double-digit growth in the very first month of the year signals a relatively positive recovery in orders, particularly in Asian markets.
(seafood.vasep.com.vn) From the very beginning of 2026, India’s shrimp industry has received a series of favorable trade signals: U.S. reciprocal tariffs have been reduced, while the successful conclusion of a Free Trade Agreement (FTA) with the EU has opened prospects for eliminating nearly all seafood tariffs in the coming years. This shift not only enables Indian shrimp to quickly offset declines in the U.S. market, but also reshapes the global competitive landscape, placing greater pressure on Vietnamese shrimp exporters in terms of price, market share, and strategic positioning.
(seafood.vasep.com.vn) Entering 2026, Vietnam’s pangasius industry is recording many positive signals, both in terms of raw fish prices and export prospects. Export turnover this year is projected to reach approximately USD 2.3 billion. Amid ongoing volatility in the global market, diversifying export destinations, reducing dependence on major markets, and effectively leveraging free trade agreements (FTAs) are considered key to maintaining sustainable growth and creating new momentum for the pangasius sector.
(seafood.vasep.com.vn) With forecasts indicating that weather conditions in 2026 may become more complex—featuring prolonged heatwaves, unseasonal rains, and increased salinity intrusion—the agricultural sector of Can Tho City advises brackish water shrimp farmers to strictly follow the seasonal farming calendar and strengthen pond environmental management to minimize risks and improve production efficiency.
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