The United States' temporary 90-day suspension of new reciprocal tariffs has created an opportunity for Vietnam's seafood exporters to restructure their market strategies, as the future of exports to the US remains uncertain, according to the Vietnam Association of Seafood Exporters and Producers (VASEP).
In the first quarter of 2025, Vietnam's seafood export turnover reached $2.45 billion, marking a 26% increase compared to the same period last year. Of this, exports to the US exceeded $500 million.
With annual seafood export value to the US estimated at around $2 billion, accounting for one-fifth of Vietnam's total seafood export value, the US is the largest market for Vietnamese seafood export.
The US is the top import market for Vietnamese shrimp and tuna and ranks as the second largest for pangasius (tra fish).
VASEP reported that over 400 Vietnamese enterprises are currently exporting or preparing to export seafood to the US market, including large, high-value orders. At present, approximately 37,500 tons of seafood products are in transit to the US, and about 31,500 tons are slated for export in the latter half of April.
"The 90-day suspension of the new tariffs provides an opportunity to expedite the export of orders, avoiding the risk of prolonged inventory build-up. The seafood industry is hopeful about the outcomes of negotiations between Vietnam and the US, aiming for a reduction of reciprocal tariff rates or their complete elimination, bringing them down to 0%. This can be considered a 'golden time' for the seafood industry to restructure its market strategy," remarked Ms. Le Hang, Deputy General Secretary of VASEP.
"This period also presents a chance for businesses to adjust their strategies, explore alternative markets and partners, and build a resilient system capable of weathering future challenges," she added.
Source: VnEconomy
(seafood.vasep.com.vn) Vietnamese seafood exports recorded impressive growth, generating nearly 6 billion USD in revenue during the first six months of the year, up 13% compared with the same period last year.
(seafood.vasep.com.vn) Fishermen in Ha Tinh are gradually overcoming difficulties to maintain the efficiency of seafood exploitation. In the first six months of 2026, the entire province achieved a production of more than 23,000 tons of seafood, worth more than 1,200 billion VND.
(seafood.vasep.com.vn) June 2026 brought encouraging signs for Vietnam's tuna exports, with export value rising 20% year-on-year to nearly USD 72 million. However, this increase has yet to offset the prolonged slowdown seen in key markets such as the European Union (EU), where import demand remains weak. The outlook for the second half of the year is expected to become more challenging as freight rates continue to climb.
(vasep.com.vn) As part of the Vietnam Fisheries International Exhibition (Vietfish 2026), the Vietnam Association of Seafood Exporters and Producers (VASEP), in collaboration with the Agency for Domestic Market Management and Development under the Ministry of Industry and Trade, will organize the Domestic Seafood Supply–Demand Matching Program on the morning of August 20, 2026, at the Saigon Exhibition and Convention Center (SECC), Ho Chi Minh City. The program aims to foster direct business connections between Vietnamese seafood producers and processors and domestic distributors, retailers, and foodservice channels.
(seafood.vasep.com.vn) The Cooking Show will be one of the most engaging experiential highlights of Vietfish 2026. Taking place over three days, from August 19–21, 2026, at Hall B1, SECC, Ho Chi Minh City, the event will offer visitors a vibrant culinary space where Vietnamese seafood is showcased through its flavors, stories, and real-life culinary applications.
(seafood.vasep.com.vn) Vietnam's pangasius exports reached USD 205 million in June 2026, up 5% compared with the same month in 2025. Cumulative export value for the first six months of the year totaled USD 1.1 billion, an increase of 12% year-on-year. Growth was primarily driven by strong demand from China and CPTPP markets, while exports to the United States and Brazil continued to decline.
(seafood.vasep.com.vn) In the first six months of 2026, Ha Tinh province continued to implement comprehensive solutions to combat IUU fishing; strictly manage the fishing fleet, control fishing vessels entering and leaving ports, operate vessel tracking devices, trace the origin of seafood, and severely punish violations.
(seafood.vasep.com.vn) Vietnam's tilapia exports reached USD 7 million in June 2026, down 32% compared with the same month in 2025. Nevertheless, thanks to strong growth in the first five months of the year, cumulative tilapia exports in the first half of 2026 totaled USD 69 million, up 67% year on year.
(seafood.vasep.com.vn) Sa Giang Import-Export Joint Stock Company, a member of the Vietnam Association of Seafood Exporters and Producers (VASEP), has been honored with the "Famous Brand - Competitive Vietnamese Brand 2026" certification at an award ceremony organized by the Vietnam Intellectual Property Association (VIPA).
(seafood.vasep.com.vn) China imported nearly $1.4 billion worth of Vietnamese seafood in the first half of the year, a 40% increase compared to the same period last year, surpassing the US to become the largest export market for the industry.
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