Currently, Japan market is also experiencing positive changes. This is reflected in the import growth in the first 8 months of 2019, an increase of 0.2% in volume and 0.7% in value. Cheap Atlantic salmon product is still popular in this market, hence, it has impacted the import of live, fresh tuna of Japan.
Market share of fresh Japanese tuna is gradually being replaced by that of salmon. Along with that, canned tuna products imported into Japan also tended to decrease compared to the same period. However, the market prefers quality frozen tuna over fresh tuna due to a longer shelf life than frozen tuna, imports of frozen tuna loin into Japan have increased. Frozen tuna loin is currently the most imported product in Japan.
As of August 2019, Japan imported tuna from 60 countries around the world. Notwithstanding, Vietnam currently occupied a very small market share in this market although Japan is one of the key export markets of Vietnam.
In the segment of Japanese live, fresh and frozen tuna market, Vietnam currently accounts for a very small market share. This is not a key export product group of Vietnam to this market.
Meanwhile, the main suppliers of frozen tuna loin for the Japanese market come from Malta, China and Korea.
In the segment of processed and canned tuna, Southeast Asian countries are dominating the market. Vietnam is the country with the highest growth rate among these countries. Vietnam is currently exporting mainly frozen steamed bigeye tuna loin products, packed tuna as pet food ... to this market.
According to the statistics of Vietnam Customs, the export value of canned tuna products accounted for nearly 61% of the total export value. The group of processed and canned tuna products is currently being promoted to export to this market.
(seafood.vasep.com.vn) Seafood exports are holding double-digit growth, but the opportunities are not spread evenly across product groups and markets. As businesses draw up their plans for 2027, Vietnam Seafood Summit 2026 (VSS2026) offers a chance to look ahead together: what to sell, where to sell it, and how to prepare for growth in the coming years.
(seafood.vasep.com.vn) With less than two weeks to go, the Vietnam Seafood Summit 2026 (VSS 2026) will officially take place in Can Tho. Under the theme “Seafood Market Outlook 2027–2029 – Opportunities and Potential for Double-Digit Export Growth,” the Summit is organized by VASEP at a time when seafood businesses are facing rapid market shifts, changing buyer demand, trade policy changes and growing competitive pressure all at once.
(seafood.vasep.com.vn) On October 28, 2026, the China Fisheries & Seafood Expo opened in Qingdao, China. The expo takes place over three days from October 28 to 30, 2026. This is a prestigious specialized seafood exhibition organized annually by Sea Fare Exposition Inc.
(vasep.com.vn) In the first nine months of 2026, Vietnam’s tilapia exports to the CPTPP bloc reached $7 million, marking a 51% year-on-year increase. The bloc rstands as the fourth-largest market for Vietnamese tilapia, trailing Brazil, the US, and Saudi Arabia.
(vasep.com.vn) VASEP has officially announced the program for Vietnam Seafood Summit 2026 (VSS 2026), featuring five in-depth sessions covering industry outlooks, trade barriers, buyer demand, the domestic market, and solutions to improve productivity and reduce costs across the seafood value chain.
(vasep.com.vn) Vietnam’s shrimp exports reached US$3.7 billion in the first nine months of 2026, up 11% year on year. Although growth has been supported by China and several markets within the CPTPP, momentum is slowing as exports to the United States and the European Union decline. Tariff pressures, international competition, and raw material challenges are creating significant hurdles for exporters in the final months of the year.
(vasep.com.vn) Markets are changing faster, buyer requirements are becoming more demanding, and trade barriers are growing increasingly complex. In this environment, seafood businesses need more than an understanding of current market conditions. They need a longer-term perspective to answer a critical question: Where will growth opportunities come from in 2027–2029, and what should businesses do now to prepare? This is one of the key reasons why VASEP is organizing Vietnam Seafood Summit 2026.
(vasep.com.vn) In the first eight months of 2026, Vietnam’s pangasius exports to the Middle East reached US$113 million, up 7% year on year from the same period in 2025. Growth has become more pronounced in recent months. In August alone, exports to the region totaled US$20 million, an increase of 24%. This indicates that demand for Vietnamese pangasius in the Middle East is gradually recovering after a slowdown in March, although the pace of recovery varies across markets.
(vasep.com.vn) China’s shrimp imports continued to grow strongly in 2026, while Vietnam’s shrimp exports to the market also recorded notable growth. However, behind these positive figures lie two distinct trends: Chinese consumption is growing more slowly than imports, and lobster accounts for a substantial share of Vietnam’s shrimp exports to China, making its product mix significantly different from those of Ecuador and India. Exporters therefore need to assess each segment carefully to understand the opportunities and risks.
(vasep.com.vn) Changing markets, shifting buyer demand, and increasingly complex trade barriers are raising a key question for Vietnam’s seafood industry: Where will the new growth opportunities lie in 2027–2029?
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