In the first two months of this year, which included the Spring Festival holiday, the sales revenue of the country's catering industry reached 403 billion yuan ($65 billion), a year-on-year growth of 8.4 percent, the slowest growth in the past 10 years, according to the association.
'The slump in the industry, especially for luxury restaurants, has occurred since late last year,' said Su Qiucheng, head of the China Cuisine Association.
'Restaurants in some big cities even posted negative sales growth, such as
At the end of last year, the central government unveiled new anti-graft rules, including banning lavish meals and unnecessary overseas trips, as well as over-the-top welcoming ceremonies. It has not taken long for the catering industry to feel the impact.
According to the association, nearly 60 percent of restaurants dinner reservations were cancelled during Spring Festival, and most of these were at luxury restaurants or five-star hotels.
'Business has been hit greatly at our restaurant,' said Ren Xiuqin, general manager of Laolaofu Seafood Hotpot, one of the top hotpot restaurants in
Chen Junhai, an executive at Wangshunge Restaurant Group, said about 30 percent of its income comes from business customers, hosting luxury banquets to entertain VIP guests. So the move to eradicate publicly funded extravagance had been a big blow for them.
Some leading high-end catering businesses face being plunged into the red as a result.
Beijing Xiangeqing Co Ltd said that its first quarter financial loss may reach 55 million to 70 million yuan, compared with a net profit of 46.23 million yuan during the same period last year.
ShunFung and Jingya restaurants, another two extravagant eateries, withdrew their IPO applications due to the harsh situation, according to the China Securities Journal on April 10.
But Bian Jiang, assistant director of China Cuisine Association, said the habit of pleasing business clients with extravagant banquets is deeply rooted in Chinese culture and will not be reversed overnight.
Duan Kaiyun, assistant secretary-general of Beijing Cuisine Association, said: 'The difficult period will last for a long time, as it's a key part of the new government's vow to curb corruption.'
As a result, luxury restaurants will be forced to enter a new phase of business adjustment, such as lowering prices and introducing more promotions, Duan added.
(seafood.vasep.com.vn) Although Germany’s tuna imports have declined, Vietnam’s tuna exports to the market continue to show positive signs. Notably, export value recovered strongly in Q3/2026, and German import data also show Vietnamese products strengthening their position amid competition among suppliers.
(seafood.vasep.com.vn) Seafood exports are holding double-digit growth, but the opportunities are not spread evenly across product groups and markets. As businesses draw up their plans for 2027, Vietnam Seafood Summit 2026 (VSS2026) offers a chance to look ahead together: what to sell, where to sell it, and how to prepare for growth in the coming years.
(seafood.vasep.com.vn) With less than two weeks to go, the Vietnam Seafood Summit 2026 (VSS 2026) will officially take place in Can Tho. Under the theme “Seafood Market Outlook 2027–2029 – Opportunities and Potential for Double-Digit Export Growth,” the Summit is organized by VASEP at a time when seafood businesses are facing rapid market shifts, changing buyer demand, trade policy changes and growing competitive pressure all at once.
(seafood.vasep.com.vn) On October 28, 2026, the China Fisheries & Seafood Expo opened in Qingdao, China. The expo takes place over three days from October 28 to 30, 2026. This is a prestigious specialized seafood exhibition organized annually by Sea Fare Exposition Inc.
(vasep.com.vn) In the first nine months of 2026, Vietnam’s tilapia exports to the CPTPP bloc reached $7 million, marking a 51% year-on-year increase. The bloc rstands as the fourth-largest market for Vietnamese tilapia, trailing Brazil, the US, and Saudi Arabia.
(vasep.com.vn) VASEP has officially announced the program for Vietnam Seafood Summit 2026 (VSS 2026), featuring five in-depth sessions covering industry outlooks, trade barriers, buyer demand, the domestic market, and solutions to improve productivity and reduce costs across the seafood value chain.
(vasep.com.vn) Vietnam’s shrimp exports reached US$3.7 billion in the first nine months of 2026, up 11% year on year. Although growth has been supported by China and several markets within the CPTPP, momentum is slowing as exports to the United States and the European Union decline. Tariff pressures, international competition, and raw material challenges are creating significant hurdles for exporters in the final months of the year.
(vasep.com.vn) Markets are changing faster, buyer requirements are becoming more demanding, and trade barriers are growing increasingly complex. In this environment, seafood businesses need more than an understanding of current market conditions. They need a longer-term perspective to answer a critical question: Where will growth opportunities come from in 2027–2029, and what should businesses do now to prepare? This is one of the key reasons why VASEP is organizing Vietnam Seafood Summit 2026.
(vasep.com.vn) In the first eight months of 2026, Vietnam’s pangasius exports to the Middle East reached US$113 million, up 7% year on year from the same period in 2025. Growth has become more pronounced in recent months. In August alone, exports to the region totaled US$20 million, an increase of 24%. This indicates that demand for Vietnamese pangasius in the Middle East is gradually recovering after a slowdown in March, although the pace of recovery varies across markets.
(vasep.com.vn) China’s shrimp imports continued to grow strongly in 2026, while Vietnam’s shrimp exports to the market also recorded notable growth. However, behind these positive figures lie two distinct trends: Chinese consumption is growing more slowly than imports, and lobster accounts for a substantial share of Vietnam’s shrimp exports to China, making its product mix significantly different from those of Ecuador and India. Exporters therefore need to assess each segment carefully to understand the opportunities and risks.
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