EU Shrimp Imports Maintain Growth in 2025
According to data from Shrimp Insight, during the first ten months of 2025, the EU imported approximately 374,500 tonnes of frozen whiteleg shrimp (HS03061792) and value-added processed shrimp (HS160521, 160529), up 18% year-on-year; import value surged by 21% to €2.35 billion. This growth reflects relatively resilient consumer demand, particularly in Southern Europe and North-Western Europe, which collectively account for over 95% of the bloc’s total shrimp imports.
Within this landscape, Ecuador continued to solidify its position as the leading supplier, exporting over 203,700 tonnes, up a sharp 37%, far outpacing other sources. India saw robust growth, rising to approximately 51,500 tonnes (up 33%), while Vietnam ranked third with nearly 46,000 tonnes (up 12%).
Although the market share gap between Vietnam and India remains relatively narrow, the distance from Ecuador’s dominant position continues to expand.
Animal welfare emerging as a mandatory technical requirement
Against this backdrop, new animal welfare standards are emerging as a critical non-tariff barrier. From 2026, many major retail chains in the EU and the UK will require warm-water shrimp to be fully stunned - typically using electrical methods - prior to ice-slurry chilling, replacing traditional thermal shock methods. Retailers such as Tesco, Marks & Spencer, Sainsbury’s and Waitrose have already incorporated this into their sourcing policies, directly linking compliance to supplier eligibility.
Unlike conventional non-tariff barriers, this requirement cannot be addressed through documentation or certification. Exporters are compelled to reinvest in harvesting and primary processing technologies, redesign operational workflows and tighten controls over live shrimp logistics. The capital expenditure required for electrical stunning lines is substantial, posing a challenge as profit margins across the shrimp sector continue to tighten.
Intensifying competition in the EU market
From a competitive perspective, animal welfare standards may indirectly favor countries accustomed to large-scale, low-cost production models with high certification rates. Ecuador, which holds a commanding market share in the EU, possesses a significantly higher proportion of ASC-certified shrimp compared to Vietnam and benefits from vertically integrated production chains that facilitate the adoption of new technologies. India, leveraging its scale and cost advantages, is also rapidly expanding its presence as other markets, notably the U.S, become increasingly unpredictable.
Meanwhile, according to Vietnam Customs data, Vietnam’s shrimp exports to the EU reached over $562 million by December 15, 2025, up 22% year-on-year, underscoring the EU’s continued importance and remaining growth potential. However, failing to adapt to these emerging standards risks rendering current growth short-lived.
Adapting to new standards to sustain position in the EU
Animal welfare is no longer matter of corporate image or pure social responsibility; it is becoming a prerequisite for market participation in the EU. For Vietnam’s shrimp industry, the challenge lies not only in investment costs but also in ensuring the transition does not widen the gap between large enterprises and SMEs, which constitute a significant share of exports.
The early development of technical guidelines, domestic standards and financial mechanisms to support technological innovation will be critical in preventing the industry from being caught off guard by this wave of higher requirements. As competition intensifies, the ability to meet price, quality and production standards simultaneously will determine whether Vietnamese shrimp can strengthen its position in the EU market in the years ahead.
(vasep.com.vn) In the first eight months of 2026, Brazil became the largest market for Vietnamese tilapia, with export value reaching US$44 million, up 22,142% year-on-year and accounting for 49% of Vietnam’s total tilapia exports. In August alone, exports to Brazil reached US$4 million. However, behind this remarkable growth is a market that is imposing increasingly stringent requirements on imported supplies.
(vasep.com.vn) Vietnam’s tuna exports sustained their upward trajectory in August 2026, though the pace remained modest at just 2%. The month saw divergent trends across key markets: the US maintained its leading position, Japan and Canada improved, Russia surged and the EU continued to experience a steep downturn. These developments suggest that exporters are entering the final months of the year amid a market environment marked by greater uncertainty.
(seafood.vasep.com.vn) Congalsa has acquired the entire charter capital of Lenger Seafood Vietnam, giving it full ownership of the business and its Nam Dinh processing facility.
(seafood.vasep.com.vn) Ninh Binh Province is entering a peak period of action against illegal, unreported and unregulated (IUU) fishing, focusing on thoroughly addressing violations, closely monitoring fishing vessels at ports and preventing vessels from violating regulations and operating illegally in foreign waters ahead of the European Commission’s (EC) upcoming inspection in 2026.
(vasep.com.vn) The application of biotechnology in seed production is increasingly viewed as a strategic imperative to upgrade pangasius fingerling quality, optimize farming efficiency and anchor sustainable industry development.
(vasep.com.vn) On September 15, 2026, in Can Tho, VASEP and ASC jointly organized a training course titled “New ASC standards: updates and practical implementation guidance for farms, businesses and aquafeed mills”. Beyond briefing stakeholders on updated ASC requirements for aquaculture facilities and feed production, the workshop dedicated substantial floor time to directly addressing on-the-ground compliance bottlenecks encountered by Vietnamese enterprises.
(searfood.vasep.com.vn) Vietnam’s tilapia exports continued to post positive results in the first eight months of 2026, with total export value reaching US$90 million, up 43% year-on-year. However, exports in August alone stood at US$11 million, down 8%, reflecting uneven market developments. Brazil remained the leading market, while Japan recorded notable growth, opening up new opportunities for Vietnamese tilapia products.
(vasep.com.vn) Vietnam’s shrimp exports reached US$3.3 billion in the first eight months of 2026, up 12% year on year. However, growth has begun to slow and become more differentiated across markets, while the U.S. and EU continue to present significant challenges. The latest insights from the Global Shrimp Forum 2026 (GSF 2026), held in early September, also indicate that the final months of the year will remain highly competitive as global supply continues to expand and buyers increasingly focus on quality, product specifications, supply stability and the ability to meet market-specific demand.
(seafood.vasep.com.vn) In August 2026, Vietnam’s seafood exports reached $1.14 billion, up 6% year on year. Cumulative eight-month exports rose 11.8% to $8.00 billion, though momentum has cooled compared to the 12.8% growth seen through July. China - Hong Kong and ASEAN are offsetting weakness in the U.S, EU and partly Japan. This divergence will likely widen in Q4 as trade tariffs and traceability requirements directly weigh on new orders.
(seafood.vasep.com.vn) Vietnam–Russia relations are entering a new phase of cooperation, with a focus on expanding trade, investment and economic connectivity. Against this backdrop, tuna is emerging as one of the seafood products with significant growth potential in the Russian market. Export data for the first seven months of 2026 show strong growth in Vietnamese tuna exports to Russia. However, turning this momentum into sustainable market share will require businesses to address challenges related to logistics, payment and supply competition.
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