After a slowdown in the Q3/ 2025, Vietnam’s pangasius exports to China rebounded strongly in October 2025, recording the highest monthly value since the beginning of the year. However, the ability to maintain this momentum will depend heavily on domestic consumption trends in China and the level of competition from other seafood products in the region.
Vietnamese exporters are facing mounting pressure in the Chinese market. Chinese tilapia - a lower-priced whitefish substitute - is being aggressively pushed into the domestic market after encountering persistent export difficulties. Following the meeting between China and the United States leaders on October 30, Washington announced a reduction in import duties on Chinese tilapia from 55% to 45% and a suspension of new retaliatory tariffs until November 2026. Despite the 10% tariff cut, the overall duty level remains prohibitive, severely limiting access to the U.S. market. As a result, China is highly likely to prioritize domestic consumption of its tilapia surplus throughout Q4, increasing direct competitive pressure on frozen Vietnamese pangasius fillets.
Nevertheless, China remains a key market for Vietnam’s pangasius industry. Demand for frozen pangasius fillets remains stable, supported by competitive pricing that aligns well with mass-market segments. In addition, Vietnam benefits from geographic proximity, with significantly lower logistics costs compared to more distant markets, giving local exporters a notable competitive edge.
However, long-term reliance on traditional destinations such as China leaves the sector vulnerable to policy shifts in importing countries. With China’s domestic production rising and demand for standard frozen fillets showing signs of plateauing, Vietnam’s pangasius sector needs to accelerate product diversification offerings for this market. Beyond traditional frozen fillets, expanding into further-processed and value-added products could help exporters improve margins, mitigate risks, and compete more effectively over the long term.
At the same time, the industry must sustain growth in China while aggressively expanding into alternative markets to lower concentration risk. This dual-track approach is essential for ensuring stable outlets and fostering sustainable development in the coming years. In the final two months of 2025, pangasius exports to China are expected to continue growing as consumption typically rises during the festive season.
(seafood.vasep.com.vn) Vietnamese seafood exports recorded impressive growth, generating nearly 6 billion USD in revenue during the first six months of the year, up 13% compared with the same period last year.
(seafood.vasep.com.vn) Fishermen in Ha Tinh are gradually overcoming difficulties to maintain the efficiency of seafood exploitation. In the first six months of 2026, the entire province achieved a production of more than 23,000 tons of seafood, worth more than 1,200 billion VND.
(seafood.vasep.com.vn) June 2026 brought encouraging signs for Vietnam's tuna exports, with export value rising 20% year-on-year to nearly USD 72 million. However, this increase has yet to offset the prolonged slowdown seen in key markets such as the European Union (EU), where import demand remains weak. The outlook for the second half of the year is expected to become more challenging as freight rates continue to climb.
(vasep.com.vn) As part of the Vietnam Fisheries International Exhibition (Vietfish 2026), the Vietnam Association of Seafood Exporters and Producers (VASEP), in collaboration with the Agency for Domestic Market Management and Development under the Ministry of Industry and Trade, will organize the Domestic Seafood Supply–Demand Matching Program on the morning of August 20, 2026, at the Saigon Exhibition and Convention Center (SECC), Ho Chi Minh City. The program aims to foster direct business connections between Vietnamese seafood producers and processors and domestic distributors, retailers, and foodservice channels.
(seafood.vasep.com.vn) The Cooking Show will be one of the most engaging experiential highlights of Vietfish 2026. Taking place over three days, from August 19–21, 2026, at Hall B1, SECC, Ho Chi Minh City, the event will offer visitors a vibrant culinary space where Vietnamese seafood is showcased through its flavors, stories, and real-life culinary applications.
(seafood.vasep.com.vn) Vietnam's pangasius exports reached USD 205 million in June 2026, up 5% compared with the same month in 2025. Cumulative export value for the first six months of the year totaled USD 1.1 billion, an increase of 12% year-on-year. Growth was primarily driven by strong demand from China and CPTPP markets, while exports to the United States and Brazil continued to decline.
(seafood.vasep.com.vn) In the first six months of 2026, Ha Tinh province continued to implement comprehensive solutions to combat IUU fishing; strictly manage the fishing fleet, control fishing vessels entering and leaving ports, operate vessel tracking devices, trace the origin of seafood, and severely punish violations.
(seafood.vasep.com.vn) Vietnam's tilapia exports reached USD 7 million in June 2026, down 32% compared with the same month in 2025. Nevertheless, thanks to strong growth in the first five months of the year, cumulative tilapia exports in the first half of 2026 totaled USD 69 million, up 67% year on year.
(seafood.vasep.com.vn) Sa Giang Import-Export Joint Stock Company, a member of the Vietnam Association of Seafood Exporters and Producers (VASEP), has been honored with the "Famous Brand - Competitive Vietnamese Brand 2026" certification at an award ceremony organized by the Vietnam Intellectual Property Association (VIPA).
(seafood.vasep.com.vn) China imported nearly $1.4 billion worth of Vietnamese seafood in the first half of the year, a 40% increase compared to the same period last year, surpassing the US to become the largest export market for the industry.
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