Challenges for the whole industry
According to the Vietnam Association of Seafood Exporters and Producers (VASEP), Vietnam's shrimp exports reached a record number of $4.3 billion in 2022, up 11% compared to 2021. This is the highest number ever. However, entering 2023, the situation has become more difficult.
Despite the impressive result in 2022, Vietnamese shrimp enterprises face many difficulties in 2023. Those are the challenges of having to compete more strongly with Ecuador and India. Moreover, the imported price of shrimp in the world market has decreased, while the price of raw shrimp in Vietnam tends to increase, creating obstacles in mobilizing raw materials for processing and export.
Viet Uc is the first corporation that has officially closed the entire shrimp value chain
Opportunities with chain linking – Enhance brand value
To promote shrimp exports in 2023 and the coming years, there are many solutions offered. The first solution is to focus on improving quality, linkages between localities participating in the shrimp chain, ensuring the continuous operation of the shrimp production chain.
Currently, in the whole industry, Viet Uc is the first corporation that has officially closed the entire shrimp value chain, from broodstock, to shrimp seed, to commercial shrimp farming, and recently a seafood processing factory to launch final products named: Perfect shrimp.
Viet Uc is also a pioneer in the application of high technologies and towards sustainable values for the entire industry. The processing factory officially went into operation, applying many modern technologies, especially being able to automate over 70% of production processes.
Viet Uc is not only proactive for each segment in the whole chain but also sharing for shrimp farmers effective farming solutions, joining hands to help farmers overcome difficulties
Inputs to the Factory will be shrimps raised according to a clean process, without the use of antibiotics, chemicals, traceability, outstanding color and taste, ready to meet export standards from the most strict and demanding markets.
With the desire to raise the bar for Vietnamese shrimp, Viet Uc is not only proactive for each segment in the whole chain but also sharing for shrimp farmers effective farming solutions, joining hands to help farmers overcome difficulties, improve profits and especially raise the image and brand of Vietnamese shrimp internationally.
Although there is still a lot of work to be done, the solutions from “leading birds” like Viet Uc will be leveraged to create a common voice, together to create cohesion to bring the industry to sustainable development, contributing to building Vietnamese shrimp brand.
Compiled by Thuy Linh
(vasep.com.vn) Vietnam’s tuna exports sustained their upward trajectory in August 2026, though the pace remained modest at just 2%. The month saw divergent trends across key markets: the US maintained its leading position, Japan and Canada improved, Russia surged and the EU continued to experience a steep downturn. These developments suggest that exporters are entering the final months of the year amid a market environment marked by greater uncertainty.
(vasep.com.vn) Vietnam’s shrimp exports reached $3.3 billion in the first eight months of 2026, up 12% year on year. However, growth momentum is moderating and market divergece is becoming more pronounced, while the US and EU continue to present significant challenges. The latest insights from the Global shrimp forum 2026 (GSF 2026), held in early September, also indicate that the final months of the year will remain highly competitive as global supply continues to expand and buyers place greater emphasis on quality, product specifications, supply consistency and the ability to meet market-specific demand.
(vasep.com.vn) Vietnam’s pangasius exports continued to grow in August 2026, bringing total export value in the first eight months of the year to US$1.5 billion, up 10% year-on-year. August exports alone reached US$205 million, up 6%. However, market performance has become increasingly divergent, with China and Brazil posting positive growth while the U.S. continued to record a sharp decline.
(vasep.com.vn) Vietnam’s seafood exports reached US$1.14 billion in August 2026, up 6.4% year on year, bringing the total for the first eight months to more than US$8.0 billion, an increase of 11.9%. Monthly export value remained above US$1 billion, but August growth was only around half the rate recorded cumulatively through the first eight months. This indicates that the eight-month result was supported significantly by stronger performance in earlier months, while market conditions are entering a less predictable period.
(seafood.vasep.com.vn) Pangasius is attracting growing interest from Japanese seafood companies as prices of many traditional whitefish species remain high and supply becomes increasingly volatile. Notably, seafood group Kyokuyo has recently continued to feature pangasius among its priority products, highlighting its competitive pricing and stable supply.
(seafood.vasep.com.vn) As Vietnam’s tilapia industry searches for new growth opportunities, venturing into brackish-water aquaculture could unlock a formidable competitive moat. Bypassing the volume-and-price bloodbath against established global heavyweights, Vietnam could differentiate itself through high-quality tilapia products tailored to specific farming conditions and value-added market segments.
(seafood.vasep.com.vn) 2026 is rapidly shaping up to be a formidable stress test for Vietnamese pangasius exports to the United States. While exports to alternative markets maintain a resilient growth trajectory, the U.S market has declined significantly. In the first eight months of the year, pangasius exports to the U.S fell by nearly 14% year-on-year, with August alone recording a decline of more than 50%. The trend shows that difficulties in the U.S. market are not driven solely by weak consumer demand, but also by multiple layers of trade barriers that are intensifying simultaneously, particularly additional import tariffs, anti-dumping duties and growing protectionism for the domestic catfish industry.
(vasep.com.vn) Vietnam’s pangasius exports to Japan are showing positive signals in 2026, indicating that the market is opening up greater opportunities for pangasius products, particularly processed and value-added products. In the first seven months of 2026, Vietnam’s pangasius exports to Japan reached US$31 million, up 20% year-on-year. In July alone, export value reached approximately US$5 million, up 30%.
On July 22, 2026, the Government issued Decree No. 292/2026/ND-CP detailing certain articles and providing measures for the organization and implementation of the Law on Foreign Trade Management. The Decree takes effect on September 5, 2026, replacing Decree No. 69/2018/ND-CP.
(vasep.com.vn) Vietnamese pangasius producer Vinh Hoan has won the top prize at the 2026 Seafood Excellence Asia Awards for its Cured Panga Croquette, highlighting the growing potential of value-added pangasius products in international markets.
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