Nguyen Thi Thu Trang, Director of the WTO Integration Centre under the Vietnam Chamber of Commerce and Industry (VCCI), made the statement at a conference on “Australia’s market potential from the CPTPP perspectives” in Hanoi on April 12.
According to the centre, Australia is one of the 20 largest economies in the world, with outstanding potential in science and technology, mineral exploitation, high-quality services and agricultural products.
Australia is also a market with high purchasing power and stability. Vietnam and Australia are both members of CPTPP, which will help promote trade and expand the scale of investment and cooperation between the two sides in the future.
Although each side had its own potential, strengths and a variety of commodities, the value of Vietnam's exports to Australia was still modest, she said, adding that the main products shipped from Vietnam to Australia were footwear and cashew nuts. Vietnam could also strengthen cooperation with Australia by increasing imports, including technologies that Australia has advantages in as well as consultation services.
When exporting to Australia, Vietnamese enterprises needed to understand the market trend, consumer tastes and regulations on food safety and origins to meet the requirements of importers, said Phung Thi Lan Phuong, head of the FTA Division of the WTO and Integration Centre of the VCCI.
It is worth noting that Australian is one of the most fastidious importers in the world, Phuong said. The room for exporting Vietnamese products is still vast but not for all types of products. Consumer numbers are also smaller than other traditional export markets, she noted.
In order to stand firm in the Australian market, Vietnamese enterprises must regard quality as the top priority rather than focusing on quantity and price, Loan said.
VNA
(seafood.vasep.com.vn) Vietnam’s pangasius exports have shown encouraging signs of recovery in 2026. In the first four months of the year, total export turnover reached USD 720 million, up 17% compared to the same period last year. This result reflects improving demand across many markets, as well as the efforts of Vietnamese pangasius enterprises to maintain production, secure orders, and adapt to changing market conditions.
(seafood.vasep.com.vn) In the first four months of 2026, Vietnam’s tilapia exports reached USD 49 million, up 151% compared to the same period in 2025. This impressive growth reflects positive momentum in the tilapia sector, with Brazil emerging as a key driver of growth, while frozen tilapia fillets continued to be the industry's leading export product.
(seafood.vasep.com.vn) Vietnam’s tuna exports to the UK have shown positive signs in the first months of 2026. While the UK’s overall tuna imports from the world declined, imports from Vietnam increased strongly, indicating that there is still room for Vietnam to expand its market share. However, behind this growth, competitive pressure remains intense, especially as the UK continues to be a major market for established suppliers such as Ecuador, Mauritius, and Ghana.
(seafood.vasep.com.vn) Biofloc technology is being piloted in several rice–shrimp farming models in Ca Mau Province, showing initial positive results in controlling pond environments, improving shrimp seed quality, and supporting sustainable aquaculture development.
(seafood.vasep.com.vn) In the first four months of 2026, Mexico, Brazil, and Colombia together contributed USD 108 million to Vietnam’s pangasius exports, accounting for around 15% of the industry’s total export turnover. Amid tightening global whitefish supply and slowing demand in several traditional markets, Latin America is increasingly becoming an important expansion destination for the sector.
(seafood.vasep.com.vn) Alongside the development of high-tech shrimp farming, Ha Tinh Province is accelerating the cultivation of high-value freshwater aquatic species, with red tilapia emerging as an effective and sustainable farming model.
(vasep.com.vn) Vietnam’s tuna exports reached USD 81 million in April 2026, down 6% compared to the same period in 2025. In the first four months of the year, export turnover totaled USD 289 million, down 4.8%. Although the overall export picture has yet to brighten significantly, market trends are becoming increasingly diversified rather than moving in a single direction.
(seafood.vasep.com.vn) Vietnam’s pangasius industry is undergoing strong restructuring starting from the broodstock and fingerling segment in order to improve productivity, quality, and export competitiveness. This is considered a critical foundation for the sustainable development of the industry amid rising production costs and increasingly stringent market requirements.
(seafood.vasep.com.vn) According to Vietnam Customs data, pangasius exports in April 2026 reached USD 206 million, up 18% compared to the same period in 2025 — marking another consecutive month of double-digit growth since the beginning of the year. Cumulative pangasius export turnover in the first four months of 2026 reached USD 720 million, up 17% year-on-year, reflecting the positive growth momentum of this key export product.
(seafood.vasep.com.vn) Vietnam’s shrimp exports in the first four months of 2026 maintained positive growth momentum, reaching approximately USD 1.5 billion, up 15% compared to the same period last year. However, behind this result lies diverging trends across markets, as the global shrimp industry continues to face pressure from inflation, high inventories, price competition, and increasing trade risks.
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