The EU is currently Vietnam's fourth largest shrimp import market, accounting for 13% of Vietnam's total shrimp export value. In this market, Vietnamese shrimp faces fierce competition from heavyweights from Asia such as India and Thailand, and from Latin America like Ecuador and Brazil. This demonstrates that Vietnamese shrimp is increasingly affirming its quality and meeting the high standards of the EU market.
In the first nine months of this year, Vietnam's shrimp exports to the EU reached over $360 million, a 15% increase compared to the same period last year. In the first nine months of 2024, shrimp exports to the EU only declined in February and March, while exports in the remaining months recorded double-digit growth.
The average export price of Vietnamese shrimp to the EU, especially the price of whiteleg shrimp, has also recorded continuous growth since June this year. This indicates that the EU market still has a high demand for Vietnamese shrimp, especially whiteleg shrimp.
With strict standards for quality and food safety, the EU market has become a crucial benchmark for the competitiveness of Vietnam's shrimp industry. From minimizing environmental impacts during farming to ensuring clear traceability and animal welfare, each exported shrimp must meet the highest standards.
In the first nine months of this year, among Vietnam's seafood export products, shrimp brought in the highest export turnover of $2.8 billion, up 11% compared to the same period in 2023. Shrimp exports to major markets (US, EU, China, etc.) all recorded positive growth.
In the first nine months of this year, Vietnam's shrimp exports to the US reached $566 million, a 9% increase compared to the same period last year. In the US, the Federal Reserve has cut interest rates in its September meeting and is expected to cut rates two more times in November and December, which will help boost consumption due to lower borrowing costs, especially as the number of jobs is increasing. This is beneficial for exporting goods to this market.
According to data from the US National Oceanic and Atmospheric Administration (NOAA), in the US market, in August 2024, Vietnamese shrimp exports were more positive than other competitors such as India and Ecuador when shrimp exports from these sources to the US all decreased.
The average import price of shrimp from Vietnam to the US increased from $4.59/pound in July 2024 to $4.95/pound in August 2024.
Vietnam's shrimp exports to China and Hong Kong increased by 77% in September. In the first nine months, shrimp exports to this market increased by 29% to $585 million. China is introducing many solutions to increase consumer spending, which supports shrimp imports into this market. In 2024, frozen shrimp exports are still affected by the trend of prices not recovering significantly, along with the pressure of competitive selling prices with Ecuadorian and Indian shrimp. However, processed shrimp from Vietnam still has a good position in the markets. Therefore, as of the end of September, exports of processed whiteleg shrimp still increased by nearly 10%, while exports of frozen whiteleg shrimp increased slightly at 4.5%.
The price of Vietnamese raw shrimp has been more positive since July this year. The prices of raw whiteleg shrimp of sizes 50, 80, and 100 pcs/kg have increased continuously from July to September. The average export price of Vietnamese shrimp to the US and EU has also increased since June. Export prices to China and Japan have also recorded a slight increase.
It is expected that the price of raw shrimp will continue to be positive in the fourth quarter, although there may be a local shortage of raw materials as this is the period when China will increase purchases for the Lunar New Year and New Year holidays, and businesses need raw materials to boost production for year-end orders.
(seafood.vasep.com.vn) As Vietnam’s tilapia industry searches for new growth opportunities, venturing into brackish-water aquaculture could unlock a formidable competitive moat. Bypassing the volume-and-price bloodbath against established global heavyweights, Vietnam could differentiate itself through high-quality tilapia products tailored to specific farming conditions and value-added market segments.
(seafood.vasep.com.vn) 2026 is rapidly shaping up to be a formidable stress test for Vietnamese pangasius exports to the United States. While exports to alternative markets maintain a resilient growth trajectory, the U.S market has declined significantly. In the first eight months of the year, pangasius exports to the U.S fell by nearly 14% year-on-year, with August alone recording a decline of more than 50%. The trend shows that difficulties in the U.S. market are not driven solely by weak consumer demand, but also by multiple layers of trade barriers that are intensifying simultaneously, particularly additional import tariffs, anti-dumping duties and growing protectionism for the domestic catfish industry.
(vasep.com.vn) Vietnam’s pangasius exports to Japan are showing positive signals in 2026, indicating that the market is opening up greater opportunities for pangasius products, particularly processed and value-added products. In the first seven months of 2026, Vietnam’s pangasius exports to Japan reached US$31 million, up 20% year-on-year. In July alone, export value reached approximately US$5 million, up 30%.
On July 22, 2026, the Government issued Decree No. 292/2026/ND-CP detailing certain articles and providing measures for the organization and implementation of the Law on Foreign Trade Management. The Decree takes effect on September 5, 2026, replacing Decree No. 69/2018/ND-CP.
(vasep.com.vn) Vietnamese pangasius producer Vinh Hoan has won the top prize at the 2026 Seafood Excellence Asia Awards for its Cured Panga Croquette, highlighting the growing potential of value-added pangasius products in international markets.
(vasep.com.vn) The Global Shrimp Forum (GSF) 2026 is taking place from September 1–3 in Utrecht, the Netherlands, bringing together around 585 delegates from 40 countries, representing approximately 300 companies and organizations across the shrimp supply chain. Representatives from VASEP are attending the event as part of the Vietnamese delegation, strengthening connections with partners across the global shrimp industry.
(vasep.com.vn) At the international B2B seminar (Hosted Buyer Program) held as part of Vietfish 2026, Mr. Nguyen Hoang Pham, Sales Director of Tai Kim Anh Seafood Processing Joint Stock Company, delivered a presentation entitled “Vietnam’s Shrimp Industry: Changing for Sustainability.” From the perspective of a seafood processor, the presentation highlighted that Vietnam’s shrimp industry continues to play a leading role in seafood exports, but is entering a new phase of competition in which change is no longer an option, but a prerequisite for growth.
(seafood.vasep.com.vn) VIETFISH 2026 may have concluded after three dynamic days in Ho Chi Minh City, but conversations around the exhibition continue to resonate across international trade media, industry organizations, and the social media channels of participating companies.
(seafood.vasep.com.vn) Vietnam’s tilapia industry is maintaining strong growth momentum, with significant room for further expansion in the coming years. In 2025, total tilapia production reached approximately 420,000 tonnes, up 33% from 2024 and 2.2 times higher than in 2015. During 2015–2025, production grew at an average annual rate of around 8.4%. As production and exports continue to expand, food safety control is receiving increasing attention to ensure product quality, meet the increasingly stringent requirements of international markets, and provide a foundation for the sustainable development of Vietnam’s tilapia industry.
(seafood.vasep.com.vn) On the afternoon of August 19, 2026, as part of the Vietnam International Seafood Exhibition – Vietfish 2026, the Hosted Buyer Program continued with the seminar “Vietnam Seafood Outlook 2026–2027: A Strategic Sourcing Destination,” followed by 1-to-1 B2B meetings between international buyers and Vietnamese seafood businesses.
VASEP - HIỆP HỘI CHẾ BIẾN VÀ XUẤT KHẨU THỦY SẢN VIỆT NAM
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