In 2022, the sales of FIMEX VN reached nearly 230 million USD, an increase of nearly 10% and the profit is likely to reach over 340 billion VND, exceeding the planned of 320 billion VND.
One of the highlights in the export activities of FIMEX VN was that the market structure has changed quite strongly. FIMEX VN expanded its market share in Japan significantly, from 28.1% (2020), 38.9% (2021) to 43.8% in 2022. In 2022, FIMEX VN’s strategy also changed, focusing more on deep processing. Deeply processed products accounted for about 55% of FIMEX VN’s products. Both of these changes are part of the strategy "Market, market segment, product, customer" that FIMEX VN has set out since the end of 2020.
This strategy will be the solid foundation for the upcoming years when cheap Ecuadorian shrimp hit the US market, causing the Vietnamese shrimp’s market share to decline.
According to Mr Ho Quoc Luc, Chairman of the Board of Directors of the company, in order to expand its market share, as of 2021, FIMEX VN has offered Japanese consumers relatively soft selling prices. In 2021, thanks to successful shrimp farming, FIMEX VN could lower the price of shrimp, which created a foundation for other moves and generated good profit.
In 2022, though the shrimp farming situation was not positive, the consumption price has been better because Japanese consumers have perceived the stable quality of FIMEX VN products. Therefore, the FIMEX VN 2022 profit is higher than the previous year and the highest in the 26 years of FIMEX VN's operation.
Sales in 2022 was very positive as Japanese consumers have perceived the stable quality of FIMEX VN products
In 2023, with the difficulties due to the impact of economy, Mr. Ho Quoc Luc warned that consumption in major markets will be very quiet, especially after the blizzard in the US at the end of 2022 that will cause consumers to reduce spending. FIMEX VN still has orders for daily processing, although not many, but compared to the general situation, it is still a bright spot.
“This year, there will be more shrimp ponds, and a new factory will start at the beginning of the year. FIMEX VN will also train our employees to be always ready to accelerate production when the ôpportunity comes, warehouse costs will be minimized as well. FIMEX VN always prioritize the long-term, stable and sustainable development "- Mr. Luc shared.
The leader of the company also gave some advice in this tough period. That is, efforts to gather information, analyze and evaluate before making decisions. If it is assessed that the difficult market will last for a long time, it is necessary to quickly release inventory at soft prices to limit capital and warehouse jams. At the same time, pay close attention to inventory management, specifically, equip cold storage capacity with calculated reserves to store actively.
Studying domestic and foreign supply situations as well as consumer demand trends in order to have a practical and effective calculation in consuming and storing goods. Check inventory in time to take advantage of all opportunities.
Only buy raw materials for existing orders, avoid increasing inventory; cutting spending, raising the awareness of saving, reviewing consumption norms, and optimizing processing processes. Focus resources on main production, do not invest suffusely.
Compiled by Thuy Linh
(seafood.vasep.com.vn) Fishermen in Ha Tinh are gradually overcoming difficulties to maintain the efficiency of seafood exploitation. In the first six months of 2026, the entire province achieved a production of more than 23,000 tons of seafood, worth more than 1,200 billion VND.
(seafood.vasep.com.vn) June 2026 brought encouraging signs for Vietnam's tuna exports, with export value rising 20% year-on-year to nearly USD 72 million. However, this increase has yet to offset the prolonged slowdown seen in key markets such as the European Union (EU), where import demand remains weak. The outlook for the second half of the year is expected to become more challenging as freight rates continue to climb.
(vasep.com.vn) As part of the Vietnam Fisheries International Exhibition (Vietfish 2026), the Vietnam Association of Seafood Exporters and Producers (VASEP), in collaboration with the Agency for Domestic Market Management and Development under the Ministry of Industry and Trade, will organize the Domestic Seafood Supply–Demand Matching Program on the morning of August 20, 2026, at the Saigon Exhibition and Convention Center (SECC), Ho Chi Minh City. The program aims to foster direct business connections between Vietnamese seafood producers and processors and domestic distributors, retailers, and foodservice channels.
(seafood.vasep.com.vn) The Cooking Show will be one of the most engaging experiential highlights of Vietfish 2026. Taking place over three days, from August 19–21, 2026, at Hall B1, SECC, Ho Chi Minh City, the event will offer visitors a vibrant culinary space where Vietnamese seafood is showcased through its flavors, stories, and real-life culinary applications.
(seafood.vasep.com.vn) Vietnam's pangasius exports reached USD 205 million in June 2026, up 5% compared with the same month in 2025. Cumulative export value for the first six months of the year totaled USD 1.1 billion, an increase of 12% year-on-year. Growth was primarily driven by strong demand from China and CPTPP markets, while exports to the United States and Brazil continued to decline.
(seafood.vasep.com.vn) In the first six months of 2026, Ha Tinh province continued to implement comprehensive solutions to combat IUU fishing; strictly manage the fishing fleet, control fishing vessels entering and leaving ports, operate vessel tracking devices, trace the origin of seafood, and severely punish violations.
(seafood.vasep.com.vn) Vietnam's tilapia exports reached USD 7 million in June 2026, down 32% compared with the same month in 2025. Nevertheless, thanks to strong growth in the first five months of the year, cumulative tilapia exports in the first half of 2026 totaled USD 69 million, up 67% year on year.
(seafood.vasep.com.vn) Sa Giang Import-Export Joint Stock Company, a member of the Vietnam Association of Seafood Exporters and Producers (VASEP), has been honored with the "Famous Brand - Competitive Vietnamese Brand 2026" certification at an award ceremony organized by the Vietnam Intellectual Property Association (VIPA).
(seafood.vasep.com.vn) China imported nearly $1.4 billion worth of Vietnamese seafood in the first half of the year, a 40% increase compared to the same period last year, surpassing the US to become the largest export market for the industry.
(seafood.vasep.com.vn) As part of Vietfish 2026, the International Seafood Hosted Buyer Program has been designed as a dedicated B2B matchmaking initiative for selected international buyers. The program provides opportunities to meet directly with Vietnamese seafood companies, gain market insights, and experience Vietnam's seafood supply chain firsthand.
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