Australia to launch campaign to correct misconceptions about Asian fish

(vasep.com.vn) Australian Television ABC has recently broadcasted a programme on Vietnam's aquaculture farms in which presents positive comments on seafood imported from Vietnam.

Through it, Australian experts and importers said that Vietnam seafood products, including shrimp and pangasius, are favoured in Australia.

Vietnam pangasius is the second best seller in the Australian market, just behind Tasmanian Atlantic tuna, the programme reported.

Vietnam aquatic products are reared, processed and exported under international sanitation requirements. Products exported by Vietnam's major seafood exporters are put into the list of the best products in Australia.

However, some Australian consumers have misunderstanding about the quality of Vietnam seafood because they think that cheap-price products often have low quality, according to Norman Grant, Chairman of the Australian Seafood Importers Association.

Last year, Australia imported US$160 million worth of Vietnam seafood and the figure is expected to exceed US$200 million in 2014.

 


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  • SPECIALIST ON SHRIMP MARKET

Ms Kim Thu

Email: kimthu@vasep.com.vn

Tel: 84.24.3771.5055 (ext 203)

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