Growth amidst challenges
According to the Vietnam Seafood Exporters Association, in the first six months of 2026, seafood export turnover reached US$5.7 billion, an increase of 11.4% compared to the same period last year. In terms of product groups, seafood was one of the three groups with a trade surplus in the first six months of 2026, reaching US$4.13 billion, an increase of 17%.
In the first six months of 2026, seafood export turnover reached US$5.7 billion, an increase of 11.4% compared to the same period last year.
Commenting on the six-month outlook, Mr. Nguyen Hoai Nam, General Secretary of the Vietnam Association of Seafood Processing and Export (VASEP), said that export results reflected the great efforts of the business community in maintaining production, adapting to market fluctuations, and effectively exploiting export opportunities.
In particular, bilateral and multilateral free trade agreements (FTAs) have brought many advantages to the fisheries sector, and businesses have effectively utilized the commitments of integration.
Notably, thanks to the effective utilization of the Vietnam-European Union Free Trade Agreement (EVFTA), seafood exports to the EU have remained in the "billion-dollar club," averaging $1.1-1.3 billion per year.
The above results are seen as a positive foundation for achieving double-digit growth in seafood exports in 2026. However, the Vietnamese seafood industry is facing numerous challenges as major export markets are increasing trade protectionist measures.
For example, in the US market, in addition to trade protection measures such as anti-dumping and anti-subsidy measures for shrimp, new regulations and laws have emerged that tend to restrict imports and relate to labor standards.
Many other markets are also strengthening technical barriers. In particular, in Brazil , Vietnam's tilapia exports are experiencing positive growth thanks to the product's advantages and differentiation from many competitors. This shows that businesses need to continue proactively adapting to new market requirements to maintain export growth momentum.
According to Mr. Nguyen Hoai Nam, besides market risks, global container shipping rates are emerging as a major challenge for seafood exports in the second half of the year, especially as international container rates are approaching their highest level in almost two years.
These bottlenecks need to be removed.
According to VASEP, Vietnamese seafood businesses are facing numerous difficulties. Firstly, there is a serious labor shortage, especially in businesses in the Mekong Delta and Ho Chi Minh City. Without sufficient manpower, businesses find it very difficult to fulfill large orders.
Secondly, access to capital is difficult. In a context where businesses need to increase raw material procurement to fulfill orders, access to credit is limited, directly impacting their ability to expand production and exports.
Thirdly, high input costs. These three factors have formed a "three-pronged attack" that reduces the effectiveness of growth efforts for most seafood businesses.
For businesses involved in the harvesting and processing of seafood, difficulties also arise from the increasingly stringent requirements of import markets. The European Union (EU) continues to maintain its IUU (Illegal, Unreported, and Unregulated) fishing "yellow card" warning, and the United States applies numerous regulations related to marine animal protection and strict traceability requirements.
Notably, following the decentralization of management, the issuance of certificates and documents for export purposes in some localities still faces many obstacles. Numerous shipments are delayed in receiving documentation or have not completed the necessary confirmations within the deadline, preventing businesses from completing the paperwork to deliver goods to international partners, even after purchasing raw materials.
This is an issue that needs to be resolved promptly with the coordination of management agencies in the fields of agriculture , environment, and local authorities to avoid disrupting the export activities of businesses.
Mr. Nguyen Hoai Nam stated that the Association has submitted a detailed written proposal to the Ministry of Finance, the Ministry of Industry and Trade, and the Ministry of Agriculture and Environment. This includes 10 groups of recommendations, primarily focusing on reviewing and adjusting administrative regulations that businesses believe still act as barriers to production and business activities. VASEP hopes that the management agencies will continue to remove obstacles and create conditions to enhance the competitiveness of seafood businesses.
To achieve double-digit growth targets by 2026, VASEP has proactively supported businesses, focusing on strengthening market connections in key export regions. Currently, VASEP is actively preparing for the International Seafood Fair to be held in Ho Chi Minh City in August. It is expected that this trade promotion activity will expand connections, increase market share, and create more opportunities for seafood businesses.
(seafood.vasep.com.vn) China imported nearly $1.4 billion worth of Vietnamese seafood in the first half of the year, a 40% increase compared to the same period last year, surpassing the US to become the largest export market for the industry.
(seafood.vasep.com.vn) As part of Vietfish 2026, the International Seafood Hosted Buyer Program has been designed as a dedicated B2B matchmaking initiative for selected international buyers. The program provides opportunities to meet directly with Vietnamese seafood companies, gain market insights, and experience Vietnam's seafood supply chain firsthand.
(seafood.vasep.com.vn) A Story from Cà Mau’s Coast It’s 5 AM in Cà Mau. Minh, a third-generation fisherman, is ready to set sail. But unlike his father and grandfather, his boat no longer runs on an old diesel engine that burns fuel and clouds the sky with smoke. Instead, it’s powered by a hybrid engine that saves 40% fuel—funded by an ESG program from a major seafood exporter.
(seafood.vasep.com.vn) Vietnam's pangasius industry is shifting its focus from increasing production volume to enhancing value-added products in order to meet the increasingly stringent requirements of export markets. In An Giang Province—the country's leading hub for pangasius farming and processing—businesses and farmers are prioritizing product quality, traceability, food safety, and sustainable development rather than expanding output.
(seafood.vasep.com.vn) Following strong growth in 2025, Vietnam’s tuna exports to Sweden continued to edge higher during the first five months of 2026. However, the picture is far from straightforward. Orders have fluctuated significantly from month to month, indicating that this market remains cautious, with purchasing decisions closely tied to actual demand and the import cycles of Nordic distributors rather than to a steady upward trend.
(seafood.vasep.com.vn) China’s shrimp imports in the first five months of 2026 continued to surpass the same period in 2025, indicating that demand in the world’s largest seafood-consuming market remains strong. However, behind the growth figures lies an increasingly competitive landscape: Ecuador dominates the competitively priced whiteleg shrimp segment, India remains the second-largest supplier, while Vietnam stands out in the lobster segment but still needs to strengthen its advantages through quality, traceability, and reliable supply.
(seafood.vasep.com.vn) Lobster exports to China continued to surge in the first half of this year, putting the lobster industry on the verge of reaching an export value exceeding $1 billion.
(seafood.vasep.com.vn) More than five years after the UK-Vietnam Free Trade Agreement (UKVFTA) took effect, Vietnamese seafood is steadily expanding its market share in the United Kingdom, one of Europe’s major seafood import markets with stable and diverse consumer demand.
(seafood.vasep.com.vn) At Van Hung Commune, Khanh Hoa Province, the Khanh Hoa Agricultural Extension Center, in collaboration with the Northern Aquaculture Research Center and the Van Hung Public Service Center, organized a technical training course on the industrial-scale production of disease-free golden pompano (Trachinotus falcatus) seed for local marine fish farmers.
(seafood.vasep.com.vn) Vietnam’s squid and octopus exports maintained a strong recovery in the first five months of 2026, reaching more than USD 302 million, up 17% compared to the same period in 2025. Growth was primarily driven by Asian markets, including South Korea, Japan, Thailand, and China, while exports to the United States and the European Union continued to face headwinds from cautious consumer demand and increasingly stringent compliance requirements.
VASEP - HIỆP HỘI CHẾ BIẾN VÀ XUẤT KHẨU THỦY SẢN VIỆT NAM
Chịu trách nhiệm: Ông Nguyễn Hoài Nam - Phó Tổng thư ký Hiệp hội
Đơn vị vận hành trang tin điện tử: Trung tâm VASEP.PRO
Trưởng Ban Biên tập: Bà Phùng Thị Kim Thu
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