Beyond frozen pangasius fillets, value-added products like fish cakes, fish balls, and peeled IQF shrimp can meet the demand for convenience in urban supermarkets and restaurants. Compared to premium products from Chile or the EU, Vietnamese seafood offers a price advantage, enabling market share expansion as Brazil prioritizes affordable imports.

(seafood.vasep.com.vn) Brazil is a promising market for Vietnamese seafood, with exports reaching nearly $130 million in 2024, primarily driven by pangasius. High consumption demand, domestic supply shortages, and relaxed import standards create significant opportunities. Vietnam can leverage competitive pricing, bilateral trade cooperation, and MERCOSUR negotiations to expand market share.