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Consumption trend and competitiveness of Vietnamese shrimp in EU market
September 28, 2018, 08:31 AM
This is the presentation of Mr.Jiro Takeuchi - Director at Bonmea Gmb in the Conference “Global shrimp demand and Vietnam’s supply capacity to 2025” in the framework of Vietfish 2018.

SHRIMP IMPORTS INTO EU-28

Total quantity: 541,501 metric tons (2017)

Total value: 4.17 billion euros (2017)

Source: EUROSTAT

TARIC product codes: 160521, 160529, 030617

Main exporters of shrimp to EU-28
Quantity (metric tons)

Rank

Country

2017

2016

2015

1

Grand Total EU-28

541,501

537,482

516,267

2

Ecuador

96,775

95,881

93,080

3

Argentina

80,586

78,401

71,101 

4

India

78,537

77,766

78,668

5

Vietnam

65,535

52,431

47,539

6

Bangladesh

30,134

28,683

30,134

7

China

19,170

21,626

27,637

8

Greenland

16,926

16,579

14,643

9

Canada

16,689

16,277

22,434

10

Morocco

13,191

31,314 

21,424

11

Venezuela

12,189

9,949

6,061

12

Honduras

10,447

9,114

8,816

13

Nicaragua

10,054

10,321

11,420

14

Indonesia

9,610

13,270

11,613

15

Madagascar

7,804

6,639

5,315

16

Peru

7,393

5,328

6,811

17

Thailand

7,122

8,361

8,461

 

Others

51,132

47,838

43,463

Main exporters of shrimp to EU-28
Average Price in Euro per kg

Country

2017

2016

2015

Grand Total EU-28

7.70

7.34

7.63

Ecuador

6.85

6.69

6.20

Argentina

5.99

5.92

6.11

India

7.18

7.13

7.28

Vietnam

9.28

8.95

9.10

Bangladesh

10.93

10.39

10.25

China

5.56

5.02

5.27

Greenland

6.08

5.81

6.82

Canada

9.11

9.46

11.49

Morocco

10.38

4.71

7.84

Venezuela

5.19

4.83

4.88

Honduras

8.74

8.67

8.71

Nicaragua

6.73

6.72

6.32

Indonesia

9.66

9.53

9.60

Madagascar

11.44

10.74

9.80

Peru

6.73

6.72

6.32

Thailand

10.32

9.81

11.09

Others

8.46

9.07

9.11

TOP 7 MAJOR SHRIMP IMPORTING COUNTRIES IN EU-28

Import Country (2017)

Quantity                (metric tonnes)

Import value     (FOB mil. euro)

Average Import price (FOB €/kg)

Spain

149,414

962.1

6.44

France

76,364

595.6

7.51

UK

66,645

372.6

5.59

Italy

54,513

348.2

6.39

Netherlands

40,346

328.4

8.14

Belgium

36,547

331.2

7.69

Germany

23,229

226.8

9.77

Portugal

15,636

108.2

6.92

SPAIN

Majority on HOSO format: Cooking industry

Major retail chains: Mercadona, Carrefour, DIA, Alcampo (Auchan), Hypercor (El Corte Ingles), etc…

Vietnam shrimps:

- Smaller sized CPD and CPDTO, heavily treated and glazed products

- Competing with lower priced Chinese shrimps.

Country of Origin

Volume (metric tonnes)

Average Price (€/kg)

Argentina

58,174

5.81

Ecuador

34,478

6.35

China

12,325

5.84

Nicaragua

6,708

6.01

Peru

5,609

6.68

Venezuela

4,349

5.21

India

4,332

6.73

Senegal

3,854

5.69

Honduras

3,083

6.06

Morocco

2,940

18.06

Tunisia

2,597

11.58

Cuba

2,365

5.08

Vietnam

2,152

3.18

Others

7,389

7.66

TOTAL

149,414

6.44

FRANCE

Predominantly HOSO format from South American and Madagascar shrimps for the cooking industry in France where the end product is for the fresh C-HOSO for the retailers.

Wholesales & Ethnic market importing mostly from India, Bangladesh and Vietnam.  Predominantly treated, raw & cooked, glazed peeled vannamei shrimps. Mostly focused on price.

Country of Origin (2017)

Quantity (metric tonnes)

Average Price (€/kg)

Ecuador

27,861

6.68

India

12,094

7.13

Venezuela

7,890

5.18

Madagascar

7,147

11.73

Vietnam

6,183

9.51

Colombia

2,108

6.28

Nicaragua

1,922

5.60

Bangladesh

1,861

9.62

Mexico

1,724

7.13

Peru

1,634

6.87

Argentina

1,486

6.16

Honduras

1,125

6.34

Guatemala

1,117

6.96

Indonesia

886

8.92

Others

4,239

9.90

TOTAL

79,364

7.51

Major retailers in France:

Retail boxes for HOSO format in 800g and 400g net boxes

Retail bags for cooked and raw peeled shrimps, IQF, 100% net weight.

Focused on food safety, traceability, social issues and quality.

Growing demand for Organic shrimps despite limited supply.

Rank (2016)

Retailer

Turnover (euros)

No. of stores

1

Carrefour

36.2 billion

5,650

2

E. Leclerc

36.1 billion

1,189

3

Intermarche

32.2 billion

2,331

4

Groupe Casino

20.8 billion

9,855

5

Systeme U

19.2 billion

1,559

6

Auchan

18.9 billion

379

7

Lidl

8.6 billion

1,500

UNITED KINGDOM

RETAIL MARKET

Major retailers: Tesco-Booker, SASDA (Sainsbury’s & Asda), Morissons, Waitrose, Marks & Spencer's, Lidl, Aldi, etc…

Chemical free, smaller size, certified cooked vannamei shrimps cooked in the UK

Traditionally a strong market for coldwater prawns (Pandalus borealis) from Canada, Iceland, Greenland, Norway, United States, etc…

Rank

COUNTRY OF ORIGIN

QUANTITY (metric tonnes)

Average Price (€/kg)

1

India

15,749 mt

8.67

2

Vietnam

15,546 mt

10.10

3

Canada

7,892 mt

9.44

4

Bangladesh

4,861 mt

12.81

5

Honduras

4,017 mt

10.89

6

Thailand

3,831 mt

11.19

7

Iceland

3,200 mt

8.50

8